AccelEvents

JULY 28, 2021

Data collection- Any online event allows event marketers and event producers to go above and beyond simple attendance metrics. These metrics can work as lead generation tools or increase sales and marketing efforts post-event. . 4 Ideas for Hybrid Events. 4) Lean Into Gamification Like GPJ Experience Marketing Suggests.

Ideas 98

Ideas Metrics Virtual Hosting 98

Nonprofits Source

MAY 15, 2024

Collect digital marketing KPIs Key performance indicators (KPIs) are metrics used to measure your digital marketing success. Here are a few digital marketing metrics to start monitoring: Website traffic Conversions from each digital marketing channel Social media engagement (e.g.,

Map 52

Map Digital Business Marketing 52

Kindful

NOVEMBER 22, 2021

When it comes to acquisition, we all know that metrics matter. However, most nonprofits don’t know which metrics to look at —or what to do with that information once they have it. . When done correctly, this review will generate action items for your team. . I recommend looking at three key metrics. . Trust me, I get it.

Results 62

Results Action Metrics Rate 62

Whole Whale

MARCH 15, 2023

Marketing funnels help to give context and relative value to metrics that build on each other to work toward achieving a goal. Sending retention emails is a great tactic to help with improving metrics and cleaning out your list.

email 75

email Difference Marketing Retention 75

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2009

Alfred Sloan used ROI in the 1920's at General Motors Source: Wikipedia I'm in the process of writing about and prepping several workshops for nonprofits about Social Media and ROI, known as "Return on Investment." ROI processes, particularly as part of the budgeting process , are familiar to many nonprofits.

ROI 74

ROI Social Media Media Measure 74

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. Generate contact lists and marketing segments for use in promoting your auction.

Virtual 72

Virtual Build Stream Software 72

Neon CRM

SEPTEMBER 1, 2023

Fundraising and Development: Plans for generating financial resources to support the nonprofit’s activities. Keeping track of the right nonprofit KPIs and metrics for program evaluation and impact measurement, fundraising and development, and financial management will give them the data they need to make the right decisions.

Guide 52

Guide Business Support Metrics 52

NTEN

OCTOBER 22, 2013

Generations of fundraisers have been trained to measure success around one specific metric—revenue. While the interpretation may vary; gross vs. net revenue, campaign ROI, long term value, the driver for fundraising tends to be oriented around campaign revenue and progress toward overall budget. Miriam Kagan.

Measure 89

Measure ROI Metrics NTEN 89

Neon CRM

AUGUST 18, 2023

This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. Direct Mail Email Events In one 2022 study , traditional direct mail sent in a letter-sized envelope resulted in a 112% ROI. Measurable: Ensure your goal is measurable to track progress and success.

Guide 52

Guide Fundraising Mail Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? The social media maven and metrics expert is Laura Lee Dooley.

ROI 91

ROI Examples Results Social Media 91

CauseVox

SEPTEMBER 13, 2021

CauseVox helped Andrea run their Duradash fundraiser with ease, and accessed our library of free webinars and resources to help plan her campaign and generate fundraising ideas. Our activity metric is set to “minutes” so that people can track/log the minutes they spend doing whatever activity, rather than tracking miles.

Activities 84

Activities Active Activism Raise 84

Nonprofit Tech for Good

DECEMBER 28, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Everything we do online (our website, email program, advertising, social) is tied to our goals of advocacy and fundraising, or some other kind of lead generation.

United States 227

United States Social Media Interview Media 227

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." It uses metrics to measure your results and help you improve your strategy over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. Measure THIS!

ROI 50

ROI Social Media Measure Media 50

Whole Whale

NOVEMBER 23, 2022

Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. Look for a dashboard that allows you to generate reports on a regular basis so you can track progress and identify areas where improvement is needed. Metrics : Metrics are measures of something.

Analytics 52

Analytics Tools Wikipedia Track 52

AccelEvents

AUGUST 15, 2021

For example, if you are running the hybrid event for lead generation, then you’ll want to make sure that you have the event set up for lead capture and, depending, lead scoring. . Hybrid events can: Improve ROI: Virtual access can be sold for a fraction of the in-person ticket price allowing more people to attend. Hybrid Event Ideas.

Stream 98

Stream Hosting Virtual Registration 98

Top Nonprofits

JULY 21, 2021

As the sector pushes more and more for higher fundraising return on investment (ROI), these trends of exclusivity according to wealth and background are reinforced. That doesn’t mean that a high ROI is a bad thing, or that these fundraising practices should be retired. That’s why we suggest starting with education.

Practice 59

Practice Leadership Nonprofit Culture 59

Nonprofits Source

FEBRUARY 24, 2023

Here are a few digital marketing metrics to start collecting: Website traffic and conversions Social media engagement Email open rates, click-through rates, and conversions SEO performance As you collect and interpret this data, you should also establish a process for keeping it clean.

Map 52

Map Digital Business Marketing 52

AccelEvents

JULY 20, 2020

Whether you are hosting a completely virtual event or a hybrid event , recording the content and playing it back can generate more long-term ROI and engage attendees long after the event has ended. You can even create a dedicated space that generates a networking opportunity around a given session, topic, or vendor.

Virtual 94

Virtual Platform Question Broadcast 94

Qgiv

JUNE 8, 2021

All three metrics dropped slightly from 2019 to 2020. However, organizations who focus their stewardship efforts on brand new donors are likely to generate more ROI than other donor types. The overall 2020 donor retention rate was 43.6%, a 4.1% to an average of 19.2%.

Report 52

Report Project Effective Retention 52

Qgiv

NOVEMBER 30, 2021

Using data, organizations can ensure their campaigns target those most likely to donate, generating efficiencies and helping determine where to best allocate resources. Analytics can be an extremely powerful tool for generating reports. Create your metrics: What will success look like to you? What about interns?

Database 52

Database Donor Fundraising Map 52

Nonprofit Tech for Good

JANUARY 14, 2013

premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), 10) Track the growth and ROI of your online communities. Almost three years ago I wrote and published on this blog a simple system for tracking your Social Media ROI (Return on Investment). The era of winging it in social media is over.

Social Media 228

Social Media Management Media Social 228

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. If your organization is ready to begin analyzing your data or simply is looking to refresh your current practices, consider the following tips: Choose the right metrics to measure and analyze. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Bloomerang

NOVEMBER 10, 2023

On the other hand, recent global events that impact your cause might generate greater passion for your mission, leading to increased donations. Identify prospective major donors based on wealth and engagement metrics. Track marketing metrics such as email open and click-through rates and social media engagement analytics.

Gift 103

Gift Raise Guide Relationship 103

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics. We used the hashtag #roi for audience participation and we trended 8th on Twitter , generating some entertaining tweets. Need that to show the ROI. . Tags: ROI.

Social Media 50

Social Media Reflection Media ROI 50

Care2

AUGUST 28, 2013

I use a basic Breakeven/ Return On Investment (ROI) calculator that I built. You can download the Breakeven/ROI Calculator here. Ensuring that your whole team - often including the board - is invested in, and fully understanding, the key performance metrics involved.

email 77

email Fundraising Rate ROI 77

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Qgiv

JUNE 23, 2021

A particularly helpful place to start is with getting to know the best ways to reach each generation. Luckily our Generational Giving Report goes over this information at length! Members of each generation use social media! So to gauge effectiveness look at the following metrics. Must-know metrics.

Practice 52

Practice Marketing Fundraising Social Media 52

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines? It works sort of like an online mortgage calculator.

ROI 53

ROI Social Network Social Media Advocacy 53

DipJar

SEPTEMBER 12, 2022

TikTok: TikTok is popular among younger generations. Then, assess relevant metrics to see which types of content receive the most engagement. Some common metrics to track are website page views, email click-through rates, and social media engagement. . To make the most of your marketing data, you need to have clean metrics.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

to quantify ROI Page views from our stats program & Video view count from youtube ??? KEY TAKEAWAYS ABOUT ROI, MEASUREMENT, and METRICS for nonprofits using social media If you or your boss are stuck on time spent ROI, track as you go. s choice winner This gave people who didn???t will be easier to track ???

Case Study 50

Case Study ROI Social Media Contest 50

AccelEvents

JULY 20, 2020

Whether you are hosting a completely virtual event or a hybrid event , recording the content and playing it back can generate more long-term ROI and engage attendees long after the event has ended. You can even create a dedicated space that generates a networking opportunity around a given session, topic, or vendor.

Virtual 52

Virtual Platform Question Broadcast 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Edgerank Checker makes it easy to check your score and provides a scale – it also gives you information about the best day of week for acquiring new fans and generating engagement. If you listen to the screencast by Amy Porterfield it will walk you through how to use this tool and what it means. Measuring Your Edgerank Score.

Measure 100

Measure Facebook Screencast Metrics 100

Connection Cafe

MARCH 20, 2018

Sure, there are joint projects and special events that bring them together on a limited basis… …but for the most part, these two departments have their own goals, objectives, leaders, customers, and metrics. This 3:1 ROI is higher than that realized in most clinical services. Times have changed.

Collaboration 27

Collaboration Develop Marketing ROI 27

Get Fully Funded

MARCH 6, 2023

Generates at least 4-5 times what you spend to host it. The Humane Society of Greater Dayton hosts their annual Furry Scurry that generates close to 6 figures for their animal shelter. As long as it generates lots of buzz in the community both before and afterward, and brings in the results you want, it’s a Signature Event.

Money 130

Money Fundraising Fun Sponsor 130