Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. Organizational: This is when you are sharing information as an official spokesperson for your organization or your organizational persona. View more presentations from Mari Smith.

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Metrics Facebook People Change 129

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel also featured, Mary Beth Smith, from the SF Ballet, who share her organization’s experience integrating social media into marketing strategies since 2007. The panel was on social media, adoption, and measurement. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

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Metrics Facebook Data Measure 96

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Make a one-time or monthly financial contribution to the organization. Give in-kind support to the organization in a way that actually helps. Be Informed.

Fundraising 350

Fundraising Mail Law Donation 350

Candid

MARCH 19, 2024

A nonprofit can earn a Bronze, Silver, Gold, or Platinum Seal for its nonprofit profile on Candid’s GuideStar by sharing information about its mission, programs, financials, leadership, and/or goals and metrics. Can an organization get a Gold Seal without a financial audit? But first: What is a Seal of Transparency? Not at all.

Story 52

Story Profile Metrics Accessibility 52

M+R

MARCH 11, 2024

2) Using Scout Quest Audiences for Advertising EVERYWHERE: We’ve used Scout Quest data to build AWESOME Lookalike Audiences on Facebook for a few years now, but on the webinar, Sarah Coughlon shared the HUGE news that we’re now going to be offering similar audiences for programmatic advertising.

Mail 73

Mail Results Benchmark United States 73

Nimble AMS

DECEMBER 7, 2023

Here are the top member benefits of 2024: Professional standards or code of ethics Representing your interests Providing industry-specific information Training Certifications or credentials Fueling industry growth Advocacy Help with career advancement job opportunities Networking and referral opportunities 2.

Associations 110

Associations Tips Trend Industry 110

Nimble AMS

MARCH 10, 2024

Why should your member-based organization leverage an online community to engage your members? Some examples of online communities include a LinkedIn or Facebook group where industry professionals connect. Community Brands research found members who have used an online community report higher loyalty metrics.

Community 116

Community Platform Benefit Online 116

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually.

Strategy 274

Strategy Fundraising Social Media Nonprofit 274

Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. However, an opportunity exists to rank for long, complex informational queries if you publish helpful, authoritative content.

Search 52

Search Grant Organization Voice 52

Amy Sample Ward

OCTOBER 18, 2011

—– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. Note: You can find resources about Facebook on Facebook using its resource center.).

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Facebook Change Tutorial Plugin 196

Candid

JANUARY 18, 2022

Seals are a tangible way to demonstrate your organization’s commitment to transparency and build confidence among potential supporters. . Get noticed : When you claim your profile and earn a 2022 Seal, Candid sends that fresh information to 200+ charitable sites, including AmazonSmile, Facebook, and Network for Good. .

Info 98

Info Profile Metrics Demonstration 98

Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. However, an opportunity exists to rank for long, complex informational queries if you publish helpful, authoritative content.

Search 52

Search Grant Organization Voice 52

Nonprofit Tech for Good

DECEMBER 12, 2011

Social Media: Before You Get Started, Get Organized! Whether you’ve been using social media for years, months, or days or you have yet to get started, the information and strategies in this chapter can save you a lot of time and frustration. Define Your Metrics and Create a Social Media ROI Spreadsheet.

Social Media 222

Social Media Media Avatar Organization 222

Neon CRM

NOVEMBER 17, 2023

Everyone running a membership organization wants to recruit some shiny new members. We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. That’s a little over two workdays a week—plenty of time to interact with your organization. What is a Membership Engagement Strategy?

Strategy 98

Strategy Measure Social Media Metrics 98

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. Learn how your organization can take full advantage of social media in this guide! One of the biggest reasons your organization should use social media is how cost-effective it is.

Social Media 52

Social Media Media Guide Social 52

Candid

JANUARY 20, 2023

To help you update your current or earn your first-ever Candid Seal of Transparency in 2023, simply follow these fast and easy steps.   How to earn a 2023 Candid Seal of Transparency If your organization has a 2022 or older Seal:  Sign in to manage your profile and  review all required fields.  Update or add information,  as necessary. 

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Profile Demographics Fund Social Media 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day.

Content 101

Content Measure Organization Strategy 101

Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? But are these stats meaningful? Why is Social Media Data Important?

Metrics 77

Metrics Social Media Media Social 77

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

Candid

JANUARY 23, 2024

Nonprofit organizations need a robust online presence to ensure that they’re discoverable by potential funders and donors. Any nonprofit can earn a Bronze, Silver, Gold, or Platinum Seal by demonstrating its commitment to transparency and sharing information about its mission, programs, financials, leadership, and/or goals and metrics.

Fundraising 52

Fundraising Profile Portland Austin 52

Neon CRM

SEPTEMBER 1, 2023

And when it comes to creating a nonprofit business plan for your organization, that’s a task that generally falls to the board—a situation that can create a big disconnect between what you need and what you actually get. Organizational Overview: Background information on the nonprofit’s history, structure, and key personnel.

Guide 52

Guide Business Support Metrics 52

John Kenyon

SEPTEMBER 5, 2018

Your nonprofit’s best online strategies are the ones informed by your data. You don’t have to be a data expert to have great data-informed online strategies! The organizations that have the most success online are those that listen – they listen to their online community by looking at data. Top Online Content.

Data 52

Data Strategy Online Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

The good folks at Idealware offered me a sneak peak of their new Facebook research – how could I resist? Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. Who’s seeing success with their Facebook page? And people did indeed see successful results.

Facebook 123

Facebook Research Advocacy Analytics 123

Bloomerang

AUGUST 16, 2021

Internalizing and externalizing an organization-wide culture of philanthropy. Without that information, you won’t know what you need to adjust, scrap, or continue doing. Without this information, you’re flying blind. Here are some of the questions you might ask in order to understand what metrics to track: .

Analytics 122

Analytics Strategy Fundraising Benchmark 122

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Aggregator 78

Nonprofit Tech for Good

JANUARY 5, 2019

It’s also the top platform for 18 to 24-year-olds, with 85% of this age group on the platform (compared to just 51% for Facebook). . So how can nonprofits use this powerful tool to build their movements, advance their causes, and raise money for their organizations? . Let views know to click on the information icon.

YouTube 264

YouTube Money Raise Nepal 264

Nonprofit Tech for Good

SEPTEMBER 10, 2013

Thanks to Microsoft Citizenship Asia Pacific , I’ve had the great honor to present a series of online fundraising and social media trainings to over three hundred non-governmental organizations (NGOs) throughout Asia Pacific over the last three years. Of course, being based in the U.S., 1) Launch a new website that is mobile-optimized.

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Practice Develop NGO Online 277

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2019

Direct Relief , a humanitarian aid organization, and its Direct Relief and its bot builder, Mind Heros , have open-sourced their model. Direct Relief , a humanitarian aid organization, turned to Facebook messenger bot when the organization’s 1.5 Does your nonprofit use a bot? Share in the comments.

Social Media 86

Social Media Team Media Hurricane 86

TechImpact

JUNE 19, 2014

Everyone wants to compare the success of their organization to a measurable analytic. But getting started with any performance measurement initiative can be difficult and overwhelming for some nonprofits, especially smaller organizations that do not boast the raw man-power of other more established nonprofits. And for good reason.

Measure 209

Measure Minnesota Analytics Nonprofit 209

sgEngage

APRIL 10, 2023

Create informational posts about your campaign and what money raised on Giving Tuesday will support, and be sure to make them shareable so current supporters can repost them to their accounts and reach an even larger audience. Also, use this time to look into platform-specific fundraising opportunities, such as Facebook fundraising.

Demographics 72

Demographics Retention Donor Research 72

Bloomerang

MAY 31, 2022

Your fundraising strategy will build on your past successes and opportunities to help your organization grow year after year. Ultimately, a well-rounded fundraising strategy will help your organization raise more and gain access to long-term support. Also, review your fundraising metrics and data from previous campaigns.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Photo by Monster Today is Information Overload Awareness Day. The purpose is to call attention to the problem of Information Overload, how it impacts both individuals and organizations, and what can be done to lessen its impact. Take my information overload quiz. Mapping Strategy to Metrics, Benchmarking, and ROI.

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Awareness Tips Social Media RSS 100

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

Social Media 92

Social Media Media Strategy Social 92

Bloomerang

JUNE 1, 2022

It’s crucial to understand just how important year-end fundraising is for your organization. Give your audience information that will help them identify with the individual featured in your story. They will see your organization as more credible and trustworthy as a result. Year-end giving statistics roundup. Define the problem.

Guide 107

Guide Giving Nonprofit Metrics 107

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. To date the survey has received 131 responses; 45% projects and 55% organizations.

Benchmark 103

Benchmark Social Media Global Project 103

Bloomerang

AUGUST 23, 2023

They also enable your nonprofit to manage donor information and track fundraising progress using reporting tools. The best part about Bloomerang’s fundraising platform is that it drives proven long-term results for organizations. New donor information flows into your donor database. Donors give to the campaign pages.

Platform 81

Platform Giving Fundraising Software 81