Examples, Metrics and Social - Nonprofit Technology

See, Say, Feel, Do: Metrics for Social Media

Amy Sample Ward

FEBRUARY 26, 2012

I am a big fan of actionable metrics. For example, if you track just how many people come to your website, it doesn’t give you much action. In this scenario there is no way to exchange social media coins for broader communication or marketing dollars. I really appreciate that Fenton has included a similar recommendation.

Metrics

Metrics Social Media Media Social

Understanding Impact Metrics for Your Nonprofit: A Guide

DipJar

NOVEMBER 15, 2022

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics

Metrics Impact Guide Literacy

Nonprofit Strategic Planning: Ultimate Guide + 7 Examples

Bloomerang

JULY 6, 2023

Here’s an example of what this would look like: Let’s say your organization is an animal shelter. You may decide to ask one team member to post to social media every day to engage your online audience. For example, let’s say your nonprofit has a good track record with grant writing. Let’s get started.

Examples

Examples Guide Model Nonprofit

Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. First things first, Amy shared an important piece of advice: before you ask about how a social post performed, be sure qualify what you're asking for. About Wistia.

Metrics

Metrics Social Media Measure Media

Using OpenAI’s ChatGPT for Nonprofit Email Communications (with Examples)

CauseVox

MAY 9, 2023

For example, “write a 100-word fundraising appeal email for high-value corporate donors” is a much better prompt than “write a fundraising appeal.” We’ll show an example of this in the next section. For more best practices and examples, take a look at our instructional guide for prompting ChatGPT.

Examples

Examples email Communication Language

DIY Community Engagement Metrics

Amy Sample Ward

JANUARY 20, 2011

DIY Community Engagement Metrics. When people who work in services, programs, grant writing and fundraising, for example, all share their view of the groups in the community, not only can you start mapping the network but you can also have really rich discussions about the way different parts of your organization view the community.

Metrics

Metrics Community Map Template

Let Data Drive Your Decisions

Bloomerang

APRIL 17, 2024

For example, a clothing store puts out a new line of clothing; they want to know how that line is performing. An example of a KPI could be the number of surveys completed after an event. Choose new metrics Once you have identified the data you already have, it may be time to select new metrics that better align with your goals.

Data

Data Metrics Measure Goal

Social CRM, part 2: Metrics vs. CRM

Zen and the Art of Nonprofit Technology

APRIL 29, 2010

So while I’ve been off twitter, I’ve had time to research social CRM (funny, that.) But what about social media as another form of communication? There are good arguments for why social media will radically change standard CRM practices. Example “Social Campaign Tracking&# and “Social Sales Insights.&#.

Metrics

Metrics Social Synchronous Wikipedia

The Ultimate Guide to Social Media for Nonprofits

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

Social Media

Social Media Media Guide Social

10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. Strangely, nonprofits have been slow to embrace LinkedIn.

Linkedin Practice Social Media Sponsor

Level Up Your Marketing with Analytics

Association Analytics

OCTOBER 10, 2022

These could be email, SEO, social media, or paid advertising. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Let’s use email as an example. Here are examples of success metrics broken down by three common channels: List Preparation.

Analytics

Analytics Marketing Taxonomy Module

The Value of Knowing Your Website’s Conversion Rate

Byte Technology

APRIL 16, 2021

When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. Some of these actions include sharing a blog post to social media platforms, or buying a product.

Rate

Rate Conversation Websites Metrics

Social Media in 30 Minutes a Day

Amy Sample Ward

JUNE 6, 2011

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Here are the slides from the session and links to get you started: Social Media in 30 Minutes a Day. Metrics Template: [link]. Social by Social.

Social Media

Social Media Wikispaces Media Template

Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

AUGUST 6, 2023

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. Due to back end constraints of social media platforms, nonprofits are more limited in making year-end social content accessible.

Practice

Practice Fundraising Guide Channel

Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website.

Create

Create Strategy Associations Registration

How to craft a data-driven social media strategy for your nonprofit

Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. The problem is, this advice is often aimed at organizations with dedicated social media folks, or even teams of them. So, how can your nonprofit create a social media strategy that you can sustain? Here is how you can craft a road map to social media success.

Social Media

Social Media Data Strategy Media

10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

Calendar

Calendar Social Media Content Media

7 Top Nonprofit Crowdfunding + Peer-to-Peer Website Examples Of 2021

CauseVox

SEPTEMBER 28, 2021

Of course, we’ve spent the year sharing tips and tricks to get your virtual fundraising to the next level all year long, but let’s be real: few things are as helpful as seeing real examples of real nonprofits doing it right. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. Let’s take a look.

Examples

Examples Websites North Carolina Virtual

[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

DECEMBER 28, 2010

What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Who maintains your social media campaigns? MySpace, back when it was cool. Please summarize your ROI.

United States

United States Social Media Interview Examples

How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

APRIL 20, 2020

To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? For the example below, we’ll be building out a sample Facebook Live co-branded series. 82% prefer live video over traditional social posts. . For example, if you’d like to see 10,000 views on each video.

Raise

Raise Fund Phase Audience

Why Nonprofits Need a Values-Based Social Media Strategy

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.” Marginalized users and organizations have been impacted in multiple ways.

Social Media

Social Media Media Strategy Social

Taking a Deeper Look at the “Social” Piece of ESG (Environmental Social Governance)

sgEngage

JULY 20, 2021

In our most recent white paper, “ Exploring Environmental Social Governance ” we include a section that picks apart the pieces of ESG, including a list of some of the items under the “social” category. Different countries face different challenges when it comes to social justice. Want to see what this looks like in action?

Government

Government Social Blackbaud Companies

The New War on Social Media Vanity Metrics

Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. That’s why you need to change the way you measure social media and declare a war on vanity metrics. Why is Social Media Data Important? What are people saying to you on social media channels?

Metrics

Metrics Social Media Media Social

Social SEO and the Rise of Alternative Search

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? Now what exactly does it mean when we talk about social SEO? That’s Social SEO at work.

Search

Search Alternative Social Social Media

Philgorithms: Two Examples of Data Mapping to Guide Donor Decisions

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2020

In our report, Unlocking Generosity with Artificial Intelligence: The Future of Giving ( ai4giving ), Allison Fine and I identified examples of where the algorithms and data are used to provide recommendations for philanthropic investment – whether everyday donors, program officers, or major donors. Source: GiveDirectly Facebook Page.

Map

Map Examples Data Donor

Demographics via Candid: Building a movement to promote equity in the social sector

Candid

MARCH 1, 2023

To overcome these challenges, Candid, in coalition with a growing number of partners , set out to build a demographic data-led movement to meaningfully and measurably advance equity in the social sector. He emphasized why it is vital that technology providers find ways to support this movement to advance equity in the social sector.

Demographics

Demographics Build Social Green

10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Like all social media today, organic reach is very low.

Twitter

Twitter Practice Social Media Nonprofit

How to Use Social Media to Cultivate Donor Relationships

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Create connections between your site and social profiles. Just like.

Social Media

Social Media Relationship Donor Media

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. There is also a science to social and mobile media. Download Spreadsheet Template ]. Website Unique Visitors.

Track

Track Mobile Media Fundraising

[Book Interview] Nonprofit Example of Social Media Excellence: Taproot Foundation

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Jumo: [link].

Social Media

Social Media Foundation Examples Media

How to Recruit for Your Membership-Based Organization Online

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Stay aligned on what success means for your campaign by tracking and sharing engagement metrics with them.

Organization

Organization Online Influence Metrics

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. There is also a science to social and mobile media. Download Spreadsheet Template ]. Website Unique Visitors.

Track

Track Mobile Media Fundraising

10 Fundraising Statistics Every Nonprofit Should Know

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Here are 10 fundraising statistics worth noting.

Statistics

Statistics Fundraising Metrics Mail

Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Learn more: Using Data to Make Annual Giving Work for You Measuring Outcomes Outcome metrics are powerful, necessary tools for demonstrating transparency and accountability.

Measure

Measure Help Analysis Metrics

4 Strategies to Retain Your Nonprofit’s Corporate Sponsor

Achieve

FEBRUARY 16, 2024

But how can you get them to stick around for an evergreen partnership? In today’s socially-conscious age, businesses want to support charities and their missions. For example, if your organization works with children, have the children that you work with create personalized thank-you notes or pictures.

Sponsor

Sponsor Strategy Proposal Metrics

3 Membership Engagement Strategies to Try Today

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Use Social Media to Create an Online Community The average internet user spends roughly 151 minutes (that’s over two and a half hours) online every day. Fundraising The Top 5 Best Nonprofit Social Media Examples 7 min read Read Now 2.

Strategy

Strategy Measure Social Media Metrics

Choosing a Marketing Automation Application for Your Nonprofit: 5 Steps to Success

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Data capabilities: Learn what metrics the tool can track, along with reporting functionality.

Application

Application Marketing Nonprofit Evaluation

How To Make Sense of Your Social Media Metrics

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

Social Media

Social Media Metrics Media Measure

Maximize Monthly Giving with Nonprofit Data Analytics

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. For example, let’s say you want to increase the total number of supporters enrolled in your monthly giving program. First, we’ll cover how to determine your goals for your monthly giving program.

Analytics

Analytics Data Giving Metrics

Three Data-Informed Strategies for Better Member Engagement

Association Analytics

APRIL 1, 2024

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

Data

Data Strategy Associations Survey

Nature Conservancy Instagram Contest and Other Examples

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2012

The post summarized why it may be important, best practices, and a few nonprofit examples. One of my blog readers, Sarah Mowry, Outreach Director for the Deschutes Land Trust pointed me to Nature Conservancy’s Instagram contest , an image scavenger hunt. Encourages social content creation from network.

Conservancy

Conservancy Contest Examples Congo

4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

FEBRUARY 22, 2024

For example, Kanopi’s guide advises that you incorporate multimedia elements to break up text blocks and provide visitors with multiple ways to engage with your site. It also makes your organization seem more organized and professional, further cementing your reputation as a positive force for social good. Traffic sources. Bounce rate.

WordPress

WordPress Content Strategy Create

The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

JANUARY 17, 2024

However, effectively launching and establishing a nonprofit podcast requires more than a microphone and a social media account. For example, established donors might like to hear about how your fundraising initiatives are going, whereas people who are encountering your nonprofit for the first time might be more interested in your backstory.

Audio

Audio Podcast Content Phase

Methods and Metrics for Assessing Civic Tech

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. In addition to tracking app deployments, Code for America has developed metrics that help them understand their impact on the governments they work with, the communities they engage, and the larger civic technology ecosystem.

Metrics

Metrics Method Tech Government

See, Say, Feel, Do: Metrics for Social Media

Understanding Impact Metrics for Your Nonprofit: A Guide

Trending Sources

Nonprofit Strategic Planning: Ultimate Guide + 7 Examples

Social Media with M+R: How to Measure the Metrics that Matter

Using OpenAI’s ChatGPT for Nonprofit Email Communications (with Examples)

DIY Community Engagement Metrics

Let Data Drive Your Decisions

Social CRM, part 2: Metrics vs. CRM

The Ultimate Guide to Social Media for Nonprofits

10 LinkedIn Best Practices for Nonprofits

Level Up Your Marketing with Analytics

The Value of Knowing Your Website’s Conversion Rate

Social Media in 30 Minutes a Day

Your Guide to Year-End Fundraising Best Practices

Create a Winning New Member Strategy in 3 Easy Steps

How to craft a data-driven social media strategy for your nonprofit

10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019

7 Top Nonprofit Crowdfunding + Peer-to-Peer Website Examples Of 2021

[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Why Nonprofits Need a Values-Based Social Media Strategy

Taking a Deeper Look at the “Social” Piece of ESG (Environmental Social Governance)

The New War on Social Media Vanity Metrics

Social SEO and the Rise of Alternative Search

Philgorithms: Two Examples of Data Mapping to Guide Donor Decisions

Demographics via Candid: Building a movement to promote equity in the social sector

10 Twitter Best Practices for Nonprofits

How to Use Social Media to Cultivate Donor Relationships

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

[Book Interview] Nonprofit Example of Social Media Excellence: Taproot Foundation

How to Recruit for Your Membership-Based Organization Online

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

10 Fundraising Statistics Every Nonprofit Should Know

Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

4 Strategies to Retain Your Nonprofit’s Corporate Sponsor

3 Membership Engagement Strategies to Try Today

Choosing a Marketing Automation Application for Your Nonprofit: 5 Steps to Success

How To Make Sense of Your Social Media Metrics

Maximize Monthly Giving with Nonprofit Data Analytics

Three Data-Informed Strategies for Better Member Engagement

Nature Conservancy Instagram Contest and Other Examples

4 Tips to Create a Nonprofit Content Strategy for WordPress

The Power of Podcasting: Making Audio Content for Nonprofits

Methods and Metrics for Assessing Civic Tech

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