Pamela Grow

JUNE 28, 2023

Craft a minimum of three different headlines and use a tool like Advanced Marketing Institute’s Headline Analyzer to gauge the most effective subject line. Subject Line: Your subject line determines if your email gets opened or not. You’ll want to spend as much time on your subject line as you do on the content.

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email Rate ROI Social Media 52

Care2

FEBRUARY 29, 2012

Be Compelling – Use staggering stats that illustrate your key points or share pertinent statistics about the key issue or campaign you are working on. Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Headlines – Use short, catchy headlines that summarize blog posts.

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Tips Headline Web Wikipedia 67

Whole Whale

SEPTEMBER 8, 2023

This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” Use statistics to vividly demonstrate the scale of the problem being addressed. Put a human face on the cause through case studies, testimonials, and videos.

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Lesson Fundraising Digital Test 59

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. With those statistics in mind, let’s take a look at what this reveals about donors. GoodGiving Challenge in Kentucky, for example, ran a powerful campaign that has seen over $1 million donated to 195 nonprofits.

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Lesson North America New York Kentucky 52

Get Fully Funded

DECEMBER 4, 2022

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. For example, if your organization provides rent and utilities assistance and you have had a steep rise in requests for help, you could pitch a story about the crisis of middle class people falling into poverty.

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Story News Press Local 122

Connection Cafe

NOVEMBER 17, 2017

For example, if 100 people received your email and 20 people opened it, then your open rate is 20%. For example, if 100 people received your email and 10 people clicked on a link, then your clickthrough rate is 10%. If you’re a classic right-brainer, this headline could send you into a cold sweat. Statistically significant? .

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email Rate Test Spam 32

Care2

JANUARY 14, 2009

Dig Into Your Data: Look at your statistics and find out which subject lines are generating the highest open rates, and which articles and subjects are generating the most clicks. Headlines should be short. Here are some useful tips to increase your e-newsletters performance rates. The top area of any e-newsletter is prime real estate.

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Newsletter Tips gMail Headline 51

Connection Cafe

FEBRUARY 23, 2009

Use of descriptive norms are common in the for-profit world, for example “9 out of 10 People Choose our Brand” but using descriptive norms to promote a cause is often overlooked. Understanding descriptive norms is important for cause related organizations.

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Conservancy Environment Arizona Texas 37

Michael Stein's Non-profit Technology Blog

MARCH 19, 2007

And knowing that engines like Google rank pages by "authority" -- by how many pages link to them - site owners were engaging in link exchanges and other less honest games to increase this statistic. For example, I have a very high ranking for Bricklaying Technology. I just noticed there is other talk about blog headlines lately.

Profit 40

Profit Organization Headline Search 40

Pamela Grow

DECEMBER 14, 2023

The first example gets the message across, but it’s somewhat dry and dull, and the donation request feels like a gentle suggestion. On the other hand, the second example uses urgency, a timeline, and power words to inspire immediate action. What key ingredient is missing in the first example? Include images of people.

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Tips Storytelling Images Camera 59

Qgiv

JANUARY 6, 2022

The headline is a single line that entices readers to keep reading and shares the most important information contained in the press release. Your headline should be catchy, informative, and include keywords that make it easy to search for. Sub-headline. Lead paragraph. Contact information. Get the Template.

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Press Template Headline Nonprofit 59

Museum 2.0

OCTOBER 30, 2013

Earlier this fall, I read this headline: "Stanford study: Participation in a cultural activity may reduce prejudice." It reveals unconscious associations, for example, between skin color and criminality, or weight and intelligence. There are many forms of the test and it can be modified to target specific questions of interest.

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Measure Arts People Museum 47

Care2

JANUARY 15, 2009

Dig Into Your Data: Look at your statistics and find out which subject lines are generating the highest open rates, and which articles and subjects are generating the most clicks. Headlines should be short. For example: “5 Things You Can Do To Break Your Bottled Water Habit.” “10 Fast Tips…”] 6.

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Newsletter Social Media Advocacy Tips 51

Nimble AMS

DECEMBER 1, 2023

For example, did membership increase this year? In addition to including the statistics, highlight some of your new members, featuring a Q&A that tells their membership stories. Create a compelling report and show off your organization’s influence by leveraging exciting headlines, bright graphics, and photos.

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Report Headline Associations Picture 140

Classy

AUGUST 23, 2021

Step 1: Upload a custom image to use as your headline. . Use a headline image on your landing page instead of a simple text headline to add visual appeal and give you more control over how your page looks. You can see a great example of this with Second Harvest of Silicon Valley’s crowdfunding campaign. .

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National Raise Headline Campaign 71

Nonprofit Tech for Good

NOVEMBER 7, 2020

WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. One such example involves the story of Fanta, a woman who managed her at-risk pregnancy and delivered a healthy baby with PIH’s help in Sierra Leone. Partners in Health: Fanta’s Story.

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Channel Sierra Leone Story Digital 247

Greater Giving

NOVEMBER 9, 2023

They can’t find any impact measurement statistics for your nonprofit , and the images featured on your homepage are awkwardly sized and don’t readily communicate how your organization is making a difference. Picture this: A prospective supporter arrives on your nonprofit’s website hoping to learn more about your cause.

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Strategy Nonprofit Guidelines Websites 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Kaushik's thinking is based on " Occam's Razor Principle " (which boils down to a poetic way of saying " KISS ") The screencast will show some practical examples of how at least one nonprofit organization's web site, the Idealist , is using the software in practice. What follows is a very rough draft for a script.

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Screencast Analytics Measure Web 50

NonProfit Hub

AUGUST 12, 2021

You’ll walk away with some concrete examples of donation pages that do it well, along with some practical pointers for improving yours. For example, look at the (anonymized) donation page below. No images, logos, testimonials, statistics, or other supporting elements? For example, check out at the anonymized donation form below.

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Donation Question Effective Test 92

Nonprofits Source

MARCH 21, 2018

Social Media Marketing Statistics. SOCIAL MEDIA MARKETING STATISTICS. The statistics are more compelling when you dig into them by platform. Facebook Statistics For Nonprofits. Twitter Statistics For Nonprofits. YouTube Statistics For Nonprofits. Instagram Statistics For Nonprofits.

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Social Media Resource Marketing Media 109

Nonprofit Tech for Good

JANUARY 10, 2022

For the United States as one example, the organization must have filed with the IRS as a 501(c)(3) nonprofit. An ad should be written to grab a reader’s attention which can be done with engaging content, interesting statistics and facts, and by laying out a specific benefit that the reader can gain by clicking the ad and going to your site.

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Google Grant Guide Nonprofit 353

Nonprofits Source

SEPTEMBER 8, 2017

When marketers discuss the impact of email marketing we often see the investment to ROI statistic. Is your audience most receptive to certain headlines or promotional offers? Need a refresher on email marketing statistics? For example, are you providing in-depth training or education sessions?

email 89

email Marketing Strategy Fundraising 89

Care2

FEBRUARY 7, 2009

For example, when we brainstormed for additional keywords for our women and poverty campaign, we added terms like “poverty level” and “poverty line” to our existing collection of keywords (“low income women,” “poverty in america,” etc.) So we directed more of our budget to those campaigns.

Google 31

Google Grant Adwords Social Media 31

NonProfit Hub

JANUARY 18, 2019

Without them, copy or headlines can become boring and predictable. For example, you might say, “Imagine the smiling faces of the children you’ve helped by donating toys.” For example, “Help your senior community today with just one easy donation” makes the process seem less daunting, making potential donors more likely to give.

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Conversation Headline Nonprofit Children 67

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2014

” The e-book, which at 32 pages, is definitely long-form content provides context, best practices, examples, tools, and resources. The e-book gives an entertaining historical perspective on micro-content which is not just a product of a networked age. For example, gum wrappers and fortune cookies are micro content.

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Content Arts Headline Map 105

Tech Soup

JUNE 20, 2016

This stark statistic, revealed in the 2016 M+R Benchmarks Study , is a reminder of the challenge of raising money online. Start with a Strong Headline. The single most effective way to improve a donation page is with a clear and compelling page headline. Here are some examples I like: Donate to save an animal's life today.

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Donation Money Headline Raise 36

Whole Whale

MARCH 28, 2023

It exists in the algorithms that govern your Facebook timeline, explains why YouTube always recommends the perfect video, or more recently, powers the Large Language Models (LLMs) like OpenAI’s Chat-GPT , Google’s Bard , or Bing’s AI Chatbot , and others that have made headlines. AI is becoming the ultimate nonprofit personal assistant.

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FAQ Language Model Nonprofit 52

NonProfit Hub

AUGUST 12, 2021

You’ll walk away with some concrete examples of donation pages that do it well, along with some practical pointers for improving yours. For example, look at the (anonymized) donation page below. No images, logos, testimonials, statistics, or other supporting elements? For example, check out at the anonymized donation form below.

Donation 41

Donation Question Effective Test 41

Nonprofits Source

SEPTEMBER 8, 2017

When marketers discuss the impact of email marketing we often see the investment to ROI statistic. Is your audience most receptive to certain headlines or promotional offers? Need a refresher on email marketing statistics? For example, are you providing in-depth training or education sessions?

email 45

email Marketing Strategy Fundraising 45

Bloomerang

FEBRUARY 1, 2022

And the headline was that this $471 billion was a new record for charitable giving in the United States. And so a few of the statistics here from this report that we wanted to call out before delving into some of our specific strategies. And so what we saw on the right-hand side, some of the statistics that really resonated with me.

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Leadership Fundraising Gift Slides 60

Bloomerang

AUGUST 28, 2021

.” I’m going to give you some tips to warm up your donors before you do the ask, and if you don’t think that really works, I’m going to show you the proof in the pudding and the actual statistics of how much that really does influence your donors giving again and giving larger amounts. That’s your thank-a-thons.

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Video Fundraising Guide Test 76

Nonprofits Source

FEBRUARY 25, 2017

There are two ways to convince leadership of long-term investments: Sway leadership with statistics and case studies. We’ve already discussed data-backed statistics are not enough. Track the number of online registrations to your conference as a result of the newsletter (URL tracking codes for example).

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

OCTOBER 11, 2017

For example, we use MailChimp to automate email workflows, list population from contact forms, as well as scheduling emails in advance. Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. Conclusion.

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Process Content Digital Marketing 98

Museum 2.0

NOVEMBER 16, 2011

While both types had strong examples, neither satisfied us. A big image, big headline, large copy. We're still working on interpreting statistics on use. We tried to focus on small organizations--nothing too fancy and unachievable for us given our budget of $0. We saw homepages of two main types: blocks (i.e.

Museum 43

Museum Websites History Arts 43

Twenti - Digital Marketing For Nonprofits

NOVEMBER 18, 2019

Importantly, you should not receive any money for third-party ads, for example through Google AdSense. Make clear how any limited commercial activity serves your mission, for example with an annual report. The ads are text only, containing a headline and a few lines of text. You must limit or avoid advertising on your site.

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Grant Google Guide Search 40