Nonprofit Tech for Good

AUGUST 9, 2021

For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement. These numbers are based on the performance of Nonprofit Tech for Good, and of course, vary depending upon how your nonprofit uses Facebook and Twitter. And while that may sound low, it is double the rate of Facebook Pages. For example: 1.

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NonProfit PRO

MAY 5, 2021

For the last two years, I’ve been studying the impact of identity on prosocial behavior; it’s the topic of my doctoral dissertation. Last week, I saw an interesting example of how identity influences attitudes. This idea informs the fundraising copy that I write for our clients at Turnkey.

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Teach Attitude Influence Studies 264

Amy Sample Ward

NOVEMBER 16, 2009

This evening, Joe Solomon pointed out a great example that touches on data, social media, 3rd party platforms, and being proactive with getting your supporters connected directly with your organization – all things we’ve touched on in the conversations about Causes and ideablob! That example?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2018

As we all know, in early January, Facebook announced some sweeping changes in the News Feed to prioritize content from friends and family and fewer updates from brands and news. The intent as described by Zuckerberg was to encourage meaningful interaction and ensure that time on Facebook was well spent. Increased discord on Facebook.

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Facebook Digital Strategy Social Media 76

.orgSource

AUGUST 28, 2023

My YouTube examples don’t quite fit this lofty definition. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. For example, discounts on meetings or membership in exchange for an article or an appearance.) So how do you begin to tap this new resource?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2011

This post summarizes some findings from a recent research report about increasing engagement on Facebook and a couple of conversations about applying the research over on my blog Facebook page. Laura Lee Dooley posted the link to full study. Don’t Automate All Your Facebook Posts. Here’s the checklist.

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Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. 1) Set up your nonprofit’s Facebook Page to make a good first impression.

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Nonprofit Tech for Good

APRIL 10, 2022

” For example, @WomenforWomen : It’s also recommended that your nonprofit sign up for Twitter Blue for $2.99 (USD) a month. Tweets can be 280 characters, but studies have shown that tweets between 71 and 100 characters perform better than longer tweets. Retweet your own tweets.

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Twitter Practice Social Media Nonprofit 355

Beth's Blog: How Nonprofits Can Use Social Media

MAY 28, 2014

This was a theme slam where panelists had to share their case study in five minutes or less using a similar format and unique style of delivery. Not yr same old social media NPO case study SLAM at #SMoP14 pic.twitter.com/j7Gp12hIRD. The panelists delivered their case studies and poems in three rounds, each with a sub-theme.

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Case Study Social Media Studies Conference 99

Bloomerang

APRIL 17, 2024

Each of these industries needs to study an aspect of their output to see how it performs and decide if they need to change. For example, a clothing store puts out a new line of clothing; they want to know how that line is performing. An example of a KPI could be the number of surveys completed after an event.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 27, 2012

“ If Facebook does decide to flip a switch faster than expected and your nonprofit isn’t the first, will that spell disaster instead of success? But, don’t go into denial either, these resources, that I found through Mari Smith’s Facebook Page will help you and your team come up with a plan.

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Facebook Images Measure Disaster 125

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. Focus on Engagement That Leads To Action.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2012

Note From Beth: Here’s some quick tips on using Facebook Ads. If after reading these tips, you want to want some more case studies and indepth resources, please see this post: ” How A Small Nonprofit Used Facebook Ads Effectively “ Six Things Nonprofits Should Know About Facebook Ads – guest post by Taryn Degnan.

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NTEN

SEPTEMBER 27, 2011

After Hours Posting Timing is important for a communications channel like Facebook. According to a recent study , posts outside of business hours and posts at the end of the week actually increase Facebook engagement. John Haydon did a pattern analysis of different Facebook Wall posts that were questions to illustrate this.

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Facebook Technology Journal Tips 98

M+R

DECEMBER 8, 2023

They look a little something like this: [link] utm_medium=email & gclid=EXAMPLE This tracking can be broken down into Click Tracking and User Tracking. These are Google ads, Facebook advertising, and Google display network. This is the purple highlighted portion “gclid=EXAMPLE”. What exactly is changing?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 24, 2010

Ladder of Love on Facebook. I was lucky enough to spend my last afternoon in Alaska driving to Talkeetna with Aliza Sherman who lives in Alaska who I’ve known since 1995 and with Cassandra Stalzer my host! I love the framework she created for identifying and cultivating Super Fans on Facebook.

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Facebook Alaska Case Study Hunger 110

Amy Sample Ward

JANUARY 12, 2010

Here’s a copy of the initial email as an example: Subject: Help wish Beth Kanter a happy 53rd! Others posted on Facebook (using the Notes application). Tags: case studies fundraising beth kanter campaign case study online campaign sharing foundation. Hi friends-. Some people posted on their own blogs. Some tweeted.

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Case Study Studies Action Doc 180

Nonprofit Tech for Good

OCTOBER 27, 2019

Example 1: You are an environmental nonprofit based in Spain. Example 2: You are a media outlet in South Africa. Example 3: You are a crowdfunding website in Brazil. Example 3: You are a crowdfunding website in Brazil. Example 4: You are a volunteer recruitment website in Malaysia. How to Apply.

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Global Trend South Africa Report 205

Nonprofit Tech for Good

AUGUST 10, 2018

Pinterest often gets lost in the all the breathless media coverage of Instagram and Facebook, but it’s still a marketing powerhouse to be reckoned with. And, according to numerous studies , we now that women at virtually every income level are more likely to give to charity (in some cases, nearly twice as much).

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Storytelling Social Media Nonprofit YouTube 176

Beth's Blog: How Nonprofits Can Use Social Media

MAY 6, 2011

This week the beginner track got underway where 20 arts organizations will design and implement action learning experiments in Facebook , Listening , or Twitter to improve their social media practice. Facebook Custom Landing Tabs + Measurement = Best Practice. Facebook Custom Landing Tabs + Measurement = Best Practice.

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Measure Facebook Practice San Francisco 102

Nonprofit Tech for Good

SEPTEMBER 23, 2013

For example, for each photo essay insert five photos that communicate success , add a sentence or two caption to each photo explaining what is happening in the photo, and then include a short introduction (one or two paragraphs) that summarizes your photo essay. 2) Schedule Facebook Updates and tweets for other time zones.

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Social Media Practice NGO Stats 277

Amy Sample Ward

JULY 21, 2010

For example, there are others creating or sharing content specifically about tech, like ComputerWorld, UKRiders and CharityWebForum. Lastly, there are lots of 1-time or regular events that surface ideas and case studies and generate content that could be really useful to pull in or capture. What already exists?

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Case Study Studies Charity Community 162

Tech Soup

NOVEMBER 28, 2016

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. As a result, more and more content is being produced; Facebook says on average, 1,500 stories can appear in someone's news feed when they log on. Organic reach dropped to just 6.5

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2010

For example, you can browse Facebook profiles at once. This was so useful, I added it to my Social Media and Foundations wiki. Tags: Research Studies.

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Social Media Foundation Studies Media 101

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. From these questions, our national study, How Strong is Your Social Net? was created.

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Arts Social Media Studies National 110

NonProfit Hub

FEBRUARY 6, 2024

Set Up a “Donate” Button on Facebook When one of Facebook’s billions of users searches for your nonprofit, you want to provide the easiest possible path for them to contribute to your cause. The easiest path is the Facebook “Donate” button. Promote the deadline and your progress with frequent posts on Facebook and Twitter.

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Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Humane Society of Pikes Peak’s TikTok is a great example of raising awareness of their organization and engaging with their community. Fundraising.

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Social Media Media Guide Social 52

Get Fully Funded

JULY 9, 2023

This is definitely NOT a “build it and they will come” activity, meaning just because you post a Facebook fundraiser asking for $750,000 that you’ll get it. In other words, if they see your announcement on Facebook, they may give $500. That’s actually a bad idea (more on that in a minute). It won’t work. See the difference?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2012

Note from Beth: Facebook Groups can be used to help build communities and for deeper engagement and learning with your audience or peers. Facebook had recently revamped its Groups, and it seemed like the perfect place to take the conversation for a spin. Thus began “ Darim’s Networked Nonprofit Book Club ”.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results. by Carie Lewis.

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Amy Sample Ward

NOVEMBER 5, 2012

The mystery of creating real impact using Facebook has eluded many organizations for years now. There are examples of organizations succeeding with a certain campaign but when the campaign is over, they aren’t sure what to do. The following is from Drew at ActionSprout – want to give ActionSprout a try?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2012

It is a nonprofits dream – to have its advocacy campaign messaging go viral on Facebook or social media channels. Our Farm Animal Protection campaign posted the quote in the form of an image post on their Facebook page (275k fans). and a Facebook share graphic was born. They got 18,000 shares in under 48 hours.

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NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Once again, you’ve amazed us!

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Metrics Facebook Question Benchmark 64

Nonprofits Source

NOVEMBER 7, 2023

For example, Gen Z and Millennial audiences are active Instagram users, while older generations tend to be more active on Facebook. Longer-form content suits Facebook users, while shorter-form videos work well for Instagram users. Studies show that successful social media brands tend to post around 3-5 times a week.

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Volunteer Hub

JANUARY 2, 2022

According to a 2021 Nonprofit Leadership Impact Study , conducted by NonprofitPro and Hustle , two of the biggest challenges facing nonprofits in 2021 were lack of resources (40%) and staff turnover (20%). Social media channels (such as Facebook, Twitter, LinkedIn, Instagram). Word-of-mouth marketing. Community events (online).

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Technique Volunteer Online Social Media 121

Care2

JUNE 19, 2012

According to research conducted by Social Media Today , pictures are also worth a lot of “Likes” on Facebook too. Interestingly, answering questions on Facebook are also quite popular, which signals that people still like to be engaged in more social ways and offer their opinions. Take a look at the chart below.

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Nonprofits Source

NOVEMBER 7, 2023

For example, you might start a staff book club and use Christian books as a valuable resource for establishing essential team ethics. For example, you can subtly make your beliefs known by adding a Bible verse reference to your email signature. However, you can still do your part to practice transparency when communicating with others.

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