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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. 3) Understand Facebook Ad objectives.

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Giving Tuesday Resources For Nonprofits

Kindful

If you’re unsure of where to start when it comes to taking advantage of this giving day, we’ve got good news: We compiled these Giving Tuesday resources to help you prepare for fundraising through the end of the year. This post includes four examples of how you can raise funds and why they might work for your nonprofit.

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Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. But navigating the best way to share your message on Facebook can be…overwhelming. This guide will help you understand the two main ways of using Facebook: a page and a group.

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Using Facebook Challenges to Engage Supporters

Top Nonprofits

The truth is that social fundraising has come a long way from the standard “Donate” button featured on profiles and Facebook fundraisers. Introduction to Facebook Challenges. Facebook Challenges are time-bound virtual peer-to-peer fundraising campaigns that take place entirely through the social network. How to Host a Challenge.

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The Complete Guide to Facebook Ads for Nonprofits

Qgiv

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds. How do nonprofits use Facebook Ads?

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Nonprofit Guide to Facebook Political Ads

Whole Whale

In fact, Facebook instated a strict ban on political advertising after the polls closed in November 2020, in an effort to limit the spread of misinformation — this Facebook political ads ban remained in effect until March 2021, with only a few exceptions for advertising during the Georgia Senate runoff elections in January 2021.

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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Plain Language Example #1 . Plain Language Example #2. Plain Language Resources: Big Duck’s Plain Language for Nonprofits. For example: yourwebsite.org/impact. Resource: How to Write a Nonprofit Impact Report. Resources: MailMunch , Opt-in Monster , 15 Ways to Grow Your Nonprofit Email List. Email #1

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