Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2020

In our report, Unlocking Generosity with Artificial Intelligence: The Future of Giving ( ai4giving ), Allison Fine and I identified examples of where the algorithms and data are used to provide recommendations for philanthropic investment – whether everyday donors, program officers, or major donors. Source: GiveDirectly Facebook Page.

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CauseVox

SEPTEMBER 28, 2021

Of course, we’ve spent the year sharing tips and tricks to get your virtual fundraising to the next level all year long, but let’s be real: few things are as helpful as seeing real examples of real nonprofits doing it right. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. Let’s take a look.

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Amy Sample Ward

OCTOBER 18, 2011

—– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. Note: You can find resources about Facebook on Facebook using its resource center.).

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Bloomerang

AUGUST 16, 2021

Without that information, you won’t know what you need to adjust, scrap, or continue doing. Without this information, you’re flying blind. For example, retention rates tend to be higher for mid-level and major donors. Here are some of the questions you might ask in order to understand what metrics to track: .

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John Kenyon

SEPTEMBER 5, 2018

Your nonprofit’s best online strategies are the ones informed by your data. You don’t have to be a data expert to have great data-informed online strategies! That is great information to follow over time to see if you are improving, declining or holding steady to your averages. Example Reports.

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sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

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Neon CRM

NOVEMBER 22, 2023

It’s an important metric that will help you gauge how effectively you’re engaging new supporters, and it can also give you insight into which of your fundraising and marketing campaigns are most effective. Here’s how to calculate your donor acquisition rate and what to do with that information once you have it.

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Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Try hosting a Twitter (now known as X) Q&A relevant to your mission or service or a livestream on Twitch, Instagram, and Facebook. Fundraising The Top 5 Best Nonprofit Social Media Examples 7 min read Read Now 2.

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Neon CRM

SEPTEMBER 1, 2023

Organizational Overview: Background information on the nonprofit’s history, structure, and key personnel. Let’s look at the Red Cross mission statement as an example. By presenting this data to the board, you can inform discussions, provide evidence-based recommendations, and bridge the gap between different perspectives.

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Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. For example, the only real way to measure sentiment and how people are feeling about your campaigns, your content, your work, and your impact is to analyze the conversations yourself. Why is Social Media Data Important?

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Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Humane Society of Pikes Peak’s TikTok is a great example of raising awareness of their organization and engaging with their community. Fundraising.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2011

Yesterday, I blogged about the &# Valid Metrics Framework &# from the AMEC that provides a suggested guide post for selecting the right metrics to measure social media in the context of an integrated communications campaign. Is the marketing funnel the right metaphor in age of information overload and a cluttered media landscape?

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Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. Now what exactly does it mean when we talk about social SEO?

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sgEngage

APRIL 10, 2023

For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Also, use this time to look into platform-specific fundraising opportunities, such as Facebook fundraising. Your social media pages. Your website.

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Association TV

MARCH 16, 2022

when Kathy’s had her second cup and is dying to find the right Facebook article to forward off to her dedicated crew of colleagues who rely on Kathy for the perfect morning meme or share-worthy article. This is a great example of what we call a microlearning video. This is a killer example of knowing your audience. Make jokes?

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Nonprofit Tech for Good

DECEMBER 20, 2010

Facebook: facebook.com/taprootfoundation. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. We use Hootsuite and Sprout Social to manage our accounts and track metrics. It’s there that we recognize, inform and direct. Name (s): Dupé Ajayi and Megan McDonald. Jumo: [link].

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Nonprofit Tech for Good

JANUARY 5, 2019

It’s also the top platform for 18 to 24-year-olds, with 85% of this age group on the platform (compared to just 51% for Facebook). . Fundraisers will look a lot like Facebook Fundraisers, with a Donate button and am embedded fundraising campaign page right next to a video or live stream. The site just reached 1.8 Campaign matching.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 21, 2011

Cognitive load management: ability to discriminate and filter information for importance, and to understand how to maximize cognitive functioning using a variety of tools and techniques. My result metric is the number of good ideas and saved time getting those ideas that I get for blog posts, curriculum development, and presentations.

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Bloomerang

MAY 31, 2022

Your marketing plan allows you to connect with a wider audience and inform them of involvement opportunities. For example, you might find that your annual fundraising 5K is well-attended, but you have a hard time maintaining supporters’ attention in the aftermath. Also, review your fundraising metrics and data from previous campaigns.

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NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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TechImpact

JUNE 19, 2014

Before you start, think about what statistic is most important to your nonprofit in the immediate future, and what goal will can be accomplished by gathering that information. If, for example, you want to increase the number of Twitter followers your nonprofit has, or the number of donors donate to your organization per year, start there.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2019

Direct Relief , a humanitarian aid organization, turned to Facebook messenger bot when the organization’s 1.5 The volume and urgency of incoming messages made it impossible for the staff to reply manually with requested information efficiently. This was the benefit of using the bot — to engage at scale in an efficient way.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Photo by Monster Today is Information Overload Awareness Day. The purpose is to call attention to the problem of Information Overload, how it impacts both individuals and organizations, and what can be done to lessen its impact. Take my information overload quiz. Mapping Strategy to Metrics, Benchmarking, and ROI.

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DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. For example, you can compare this year’s year-end giving campaign to last year’s. Web Analytics.

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Achieve

DECEMBER 8, 2022

and it will help your longtime donors easily access all of the information they need. . For example, post a picture of a campaign fundraising thermometer on your Instagram story when you reach a new milestone, or tweet out reminders on the day of an event. Create connections between your site and social profiles. Fun challenges.

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Bloomerang

JUNE 1, 2022

Build your case for support around individual stories and compelling examples of how your nonprofit is making an impact. Give your audience information that will help them identify with the individual featured in your story. For example, you might invite them to an educational event or volunteer opportunity. Show gratitude.

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Qgiv

JANUARY 24, 2024

Or is your Facebook page a bit out of date? CRM : Storing, managing, and sorting your donor information is a crucial part of any fundraising strategy. A chievable: Notice how the example above was a reasonable, but still challenging, goal of increasing the donor base by 10%? Take a look at your social media.

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Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. Jump to something more interesting: A Visual Example of Chat-First Search How to create an AI Chat-first search traffic risk audit?

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Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. Jump to something more interesting: A Visual Example of Chat-First Search How to create an AI Chat-first search traffic risk audit?

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Search Grant Organization Voice 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Facebook is an ever growing force in the internet space and it looks like it will be for a while. Facebook is also a great tool for nonprofits. Facebook also gives others the ability to share their affinity to you with their friends, family and co-workers. Google) of Facebook. Four tips to help you get started.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2009

NTEN offered a fantastic Webinar today featuring Randi Zuckerberg, Director of Marketing at Facebook and Adam (didn't get his last name) from the DC Office on the emerging best practices for nonprofits who want to set up Facebook Fan Pages. A question that everyone asks - "When should my group set up a Fan Page versus a Facebook Group?

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels. For example, use Twitter lists to track alums and subscribe to their Facebook updates. You might also consider setting up a Facebook Group just for alumni and encourage them to share this information.

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Candid

OCTOBER 17, 2022

Check basic information. This includes things like nonprofit name, contact information, and address. Add metrics that demonstrate effectiveness, like individuals served, community members reached, animals adopted, etc. Level up with demographic information. Example: Donors loved reading data about your impact.

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NTEN

JUNE 22, 2010

how you collect and calculate your data in the first place — since the most important metrics for your organization are, of course, YOUR metrics. Here are three tips for better collecting and calculating your organization's metrics: 1. Let's take an easy example. Source Everything ! How's that work?

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3rd Sector Labs

APRIL 23, 2014

And from the Q&A at the end of the event … QUESTION: You talked about using social media logins, like Facebook, to help capture more information about donors and prospects. The most popular is Facebook – https://developers.facebook.com/docs/facebook-login/permissions/. What tools do you recommend?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Their web site tools provide useful information for grassroots advocates or anyone for that matter to stay informed on health care-related topics such as the proposed Medicaid cuts in the budget that are currently being debated in Congress. They are trying to figure out how it is different from Twitter and Facebook.

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