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What to know about U.S. nonprofit sector demographics 

Candid

What’s the demographic composition of the U.S. How do majority BIPOC-led (Black, Indigenous, and people of color) nonprofits fare compared with majority white-led ones? People with disabilities make up 15% of nonprofit staff and roughly 10% of CEOs/EDs. nonprofit sector demographics appeared first on Candid Blog.

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Demographics via Candid: A data-driven approach to encourage equitable funding practices

Candid

In response to the simultaneous global pandemic and racial equity movement, philanthropy committed to act with urgency to better support nonprofit partners, as well as the people and communities hit hardest by the impacts of these dual events. Introducing Demographics via Candid.

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List of Donor Wealth and Lead Tracking Software

Whole Whale

Lead tracking software is common in the business-to-business (B2B) world where sales teams need to know the when/where/who of companies checking out their online resources. Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users.

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Level Up Your Marketing with Analytics

Association Analytics

How are you tracking success? By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Use demographics and behavior to help customize your marketing messages. Online Tracking.

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Profiling Like a Pro: Understanding the Demographics of Your Instagram Audience

Byte Technology

Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines. In an era when so much relies on hashtag branding and interest tracking, this new tool will no doubt prove valuable in our social media-based world of online fundraising and commerce.

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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

Nothing is more draining than constantly following major donor “hunches,” and spending time tracking people down, only to fail to even get a first meeting. What are their demographics (age, gender, location, industry, interests)? Don’t write people off too easily. Good major donor prospects…. #1 Where did they come from?

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Advancing racial equity for effective environmental grantmaking 

Candid

Their mission is simple: EGA promotes just, effective philanthropy for people and the planet. EGA has a long-standing history that includes more than 10 years of data collaboration with Candid, to support their Tracking the Field (TTF) research program.

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