Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. If you are new to the concept of an editorial calendar, it is a user-friendly tool for mapping relevant, compelling content to your media channels.

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Qgiv

FEBRUARY 20, 2024

The three main types of AI you should know about: Generative AI are programs that can use your input to create new content, from images to texts to music. AI tools for fundraising When it comes to AI for fundraising, there are many tools that can help you succeed in your mission. AI-enhanced editing tools.

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Fundraising Nonprofit Analysis Donor 97

Candid

SEPTEMBER 7, 2023

Our goal for these videos has always been to reach younger audiences and those with a preference for video content, as well as captivate our existing followers on social media. While video views are nice, we measure our success by engagement—using likes, comments, saves, or shares as our metrics. We tie our videos to our blog posts.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

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Content Skills Feeds Tutorial 139

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 22, 2016

I learned about measurement from Katie Delahaye Paine, who is the leading expert in measuring communications strategies. I was honored enough to co-author a book with Katie, “ Measuring the Networked Nonprofit ,” a book about measuring social media and networks. So, I know first-hand how incredibly brilliant she is!

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

What is it and what it means to use it as a measurement for improving Facebook engagement on your Facebook Page? This post summarizes some of the key points and resources shared. A popular piece of content will stay for a longer period of time in the News Feed of your fans. Measuring Your Edgerank Score.

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Measure Facebook Screencast Metrics 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2015

(Having 300 people and doing a participatory style of teaching gave me an opportunity to use some of my facilitation techniques for large groups that are in my tool set – and because colleagues have asked me to share tips about it, expect that in another blog post next week.). It starts with ideas and brainstorming.

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Social Media San Antonio Content Strategy 50

Qgiv

APRIL 22, 2024

Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. Inbound marketing often help you draw people in through content such as: blogs, videos, social media, SEO, and other organic marketing channels. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

Once you download the Fundraising Ideas e-Book you’ll gain insight into: 6 Steps to a Well-Measured Social Fundraising Campaign by Beth Kanter, Social Media Expert and Author of Measuring the Networked Nonprofit. E-Book #2: Feeding the Content Beast. Grab your free copy of the npEXPERTS Fundraising Ideas e-book.

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Content Marketing Free Fundraising 120

CauseVox

MARCH 1, 2023

Since its launch in November 2022, millions of users have used the platform to do their homework, summarize content, translate text, and even write code. ChatGPT (Chat Generated Paragraph Techniques) is an advanced natural language processing tool to provide information and cobble content together based on prompts entered by a user.

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Language Generation Nonprofit Social Media 94

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Engagement: Readers engage with their content.

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Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , You should also be thinking about what to measure and an efficient method for collecting that data before you begin.

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Social Media Measure Action Media 113

CauseVox

MAY 9, 2023

ChatGPT is as valuable a tool as they come, so let’s take a look at how you can leverage the power of AI to optimize your nonprofit email communication. and learns not only about the content of that data but also how the words and phrases in it have been structured. If this sounds familiar, then we’ve got some good news.

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Examples email Communication Language 84

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). ” Other amplifier tools include JustCoz and Gaggleamp. The first step is to get organized.

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Social Media Integration Tools Tips 126

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

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Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2012

Content Curation for Nonprofits. Here are my slides and curated resources materials for a talk called “ What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet? This area, content curation , is a social media competency that I’m focusing in my own learning and teaching.

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Content Skype Learning Slides 101

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2017

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. Your nonprofit can co-create high quality content that is of value to your audience. Your nonprofit can have influencers share your content with their networks, expanding your reach and engagement.

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Influence Social Media Marketing Strategy 115

CauseVox

MARCH 1, 2024

There are so many tools available to us in this day and age to access some really meaningful data about our current donor base. This will allow you to make sure you are creating content that speaks to those donors, as well as providing easy ways for them to give. How to Create a Donor Persona So how do you create a donor persona?

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Audience Donor Survey Demographics 82

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 15, 2016

Source Codes: The Most Useful Measurement Strategy You May Not Be Using – Guest Post by Laura Quinn. Or if Google Analytics is a pain for you, you can track the traffic to each page through a shortening tool such as Bit.ly, which shortens each of the separate URLs and then allows you to view the clickthroughs on each.

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Measure Strategy Analytics Channel 50

NonProfit Hub

FEBRUARY 4, 2021

This technique is ideal for those faced with such a task for the first time and not knowing where to start and how to set goals. Finding the right social media platform will allow you to create content that hits the mark. Start Working on Content Plan. Make a content plan based on the specifics of each platform.

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Marketing Create Nonprofit Platform 88

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

A few weeks ago, I started a thread on my blog’s Facebook Page, “What are the best tips and tools for saving time managing your nonprofit’s Facebook Page?&# I summarized the tips shared in this earlier post. Is there a tool that can automate this someone asked on my blog’s Facebook page ?

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Social Media Tools Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 11, 2011

The book is not only an excellent reference for many Facebook questions, but also provides tactical recommendations for an effective Facebook content, engagement, and measurement strategy. Alison will join the Zoetica Salon today and answer your nitty gritty Facebook questions. What was it like to co-write a book with your spouse?

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Advice Facebook Content Create 119

Pamela Grow

OCTOBER 30, 2023

Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Measurable: Set a quantifiable target for the goal, such as increasing the number of monthly donors by 20%. Engagement with content. Determine your objectives. Time-Bound: Give your team a deadline.

Analytics 52

Analytics Data Giving Metrics 52

Whole Whale

SEPTEMBER 8, 2023

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. A great tool to see how different companies make their product the hero is by looking through swipe files curated by sites like [link].

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Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

The session was designed a mix of strategy with a deep dive into content, measurement, Facebook, and Twitter. Practical frameworks and guidelines for effectively developing an integrated content strategy and measurement practice. Best practices for effective use of common social media tools: Facebook and Twitter.

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Social Media Effective Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2013

These include a review of the year’s accomplishments and two techniques that help you focus on your goals: Peter Bregman’s theme for the year , and Chris Brogan’s “ My Three Words.” I also throughout the month of January review my work routines and systems and redesign or tweak to improve productivity.

Tunisia 124

Tunisia Facilitation New Zealand Technique 124

Whole Whale

MAY 19, 2023

The issue with the amazing range of images that AI can create is that your content begins to lose the visual consistency of your brand. Objects and Content : Next, consider what specific objects, contents or subjects you want to include in the image. Do you want a portrait, a landscape, an object, an abstract design?

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Images Build Library Generation 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 31, 2011

There are lots of debates in the amazing world of measurement and learning. Only measure impact, not process. When the issue of interest moves from measurement for accountability/compliance to #evaluation for learning from Karcsig. Do numbers only matter? The only valid data is quantitative data. How do you make sense?

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Story Data Analysis Measure 121

Wild Apricot

DECEMBER 21, 2017

Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Sales Ops: Table of Contents. Selection of Enablement Software and other Technology Tools. Communication and Conferencing Tools.

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Synchronous Structure Metrics Knowledge Base 145

Neon CRM

OCTOBER 31, 2023

Your donor engagement strategy outlines exactly how you’ll reach out to donors and the KPIs you’ll track to measure how engaged a donor is with your organization. There are lots of ways to create content your donors will find valuable. Look for ways to add value to your communications by: Making donors feel good.

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Donor Strategy Nonprofit Phone 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

In my forthcoming book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine, my favorite chapter was about the sense-making process of measurement – called “Measurement and the Aha! Source: Hot Button Studio. Moment—Using your data to tell stories, make decisions, and change the world.”

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Blended Measure Chapter Picture 136

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become better at using social media so that our channels experience more engagement and convert people to get involved? verena_fidelia) April 4, 2014.

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Social Media Headline Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 18, 2014

Here are six tips that will help you deliver highly successful technology training workshops by using effective evaluation techniques. It defines the outcomes of training in four different areas that you can measure. But disciplining yourself to reflect afterwards always gives the reward of improvement. Use Learning Theory.

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Evaluation Training Train Tips 128

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

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Social Media Metrics Media Measure 112

Forum One

FEBRUARY 7, 2023

We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. If you want to store data longer, there are data warehouse tools and considerations about privacy policy and data retention. Why is Google making this change?

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FAQ Organization Analytics Google 57

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

The framework is a social media maturity of practice model called “Crawl, Walk, Run, Fly” Maturity of Social Media and is featured in my next book, Measuring the Networked Nonprofit. Social media content mirrors other channels. Assessment Framework and Theory of Change. Communications have more impact. Solicit and share stories.

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Network Build Learning Strategy 97

NTEN

JUNE 20, 2011

Every campaign, every organization, and really, even every individual engaging with others online has a set of tools and techniques they've learned from and rely on every day. The ToMamaWithLove campaign saw them try some new tools as well as some trusted favorites, even with a budget of $0 and a lot of volunteer time.

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Case Study Tools Studies Community 80