Nonprofit Tech for Good

JULY 9, 2023

Accurately measuring the performance of marketing efforts is crucial for nonprofits to evaluate and optimise their strategies to make the most of precious resources. They look like this: You can also use UTMs to gather information about the campaign and content. You can also build UTMs manually, Google has a tool to make it easy.

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Track Conversation Analytics Google 251

Bloomerang

DECEMBER 19, 2023

That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. Schedule a demo to find out how your nonprofit can leverage Bloomerang’s tools to better manage and retain your donors. Software solutions keep the nonprofit sector in motion.

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Software Free Tools Adobe 86

The Storytelling Non-profit

JANUARY 24, 2022

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. Start by narrowing down what you’re using storytelling for.

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ROI Storytelling Measure Story 67

Nonprofit Tech for Good

MARCH 4, 2023

Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible. This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters.

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Social Media Media Social Sponsor 333

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. How can these tools help you track meaningful data?

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Analytics Digital Tools Measure 109

VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Measure, measure, measure! Remember, creating the most valuable website content takes time. Here are the key takeaways from the session: 1.

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Content Websites Strategy Adwords 205

.orgSource

JULY 25, 2023

AI tools can automate many of the SEO activities that were once outside the realm of more casual users. These are a few of its talents and tricks for putting your words at the top of the queue: AI tools can automate many SEO activities. and meta descriptions (Html summaries of page contents.)

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Team Marketing Build Analysis 221

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. Why you need a measurement plan. Set clear goals, tactics, and KPIs.

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Content Effective Strategy Measure 47

Association Analytics

MAY 4, 2023

With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more. Having these kinds of insights will make you a rockstar at your association because you’re tying decisions to data and showing measurable results.

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Analytics Skills Knowledge Associations 321

Whole Whale

NOVEMBER 23, 2022

Looker is a data dashboarding tool that allows users to create, explore, and visualize data. Data Studio is a free data dashboarding tool from Google. Data Studio is a good option for nonprofits that are on a tight budget and need a basic tool for visualizing their data. Power BI is a data dashboarding tool from Microsoft.

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Analytics Tools Wikipedia Track 52

Association Analytics

OCTOBER 10, 2022

Let’s start by identifying the best channels and tools to maximize your campaigns. In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. Are you tagging your content, products and events? Analyze Performance.

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Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Many social media platforms get inundated with content regularly. 7) Measure your social media engagement.

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Social Media Associations Media Social 332

Association Analytics

SEPTEMBER 13, 2023

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

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Analytics Education Program Impact 169

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals! We are very fortunate to have Nimble AMS.

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Associations Missouri Measure Culture 148

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? Content (utm_content). Example: 2021-12-eoy-appeal.

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Donor Track Campaign Facebook 285

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. If you are new to the concept of an editorial calendar, it is a user-friendly tool for mapping relevant, compelling content to your media channels.

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Calendar Content Tunisia Strategy 117

EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. Fortunately, technology like digital advocacy tools make this easy to do for staff and supporters alike.

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Advocacy Generation Strategy Awareness 199

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

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Content Skills Feeds Tutorial 139

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed.

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Websites Analytics Project Proposal 304

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

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Measure Track Model Seattle 99

Care2

APRIL 30, 2014

Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? Perhaps you have a hunch, but the only surefire way to know this info is to develop a tracking and measurement plan. To help get you started, here is a list of some of my favorite measurement tools.

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Track Audience Content Tools 65

Nonprofit Tech for Good

FEBRUARY 17, 2022

the tools to help you do your job. How are you measuring your success? The good news is there is an invisible string connecting all the positive experiences above, so measuring your event’s success , reach , and therefore, growth can be a domino effect. an identified need in the community you serve. people who want to help.

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Tips Fundraising Management Cancer 334

Forum One

MARCH 12, 2024

AI tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. But if you’re just starting out, you’re not behind! Copyediting.

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Social Media Images Video Media 79

Nonprofit Tech for Good

APRIL 17, 2021

During the discussion, use the following business principles to assist in your evaluation: Churn Rate: Churn rate in its broadest sense is a measure of the number of customers moving out of a collective group over a period of time. For more tools and resources about purpose-driven partnerships, please visit the Accelerist Insights page.

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Help Retention Tips Template 269

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. So, what does it take to do the art and science of measuring your marketing or communication strategies well?

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Measure Data Share Learning 112

Byte Technology

AUGUST 24, 2015

So it’s little surprise that the massive proliferation of online resources has spawned a major problem: protecting website content from copyright infringement in the form of plagiarism or outright theft. Thankfully, there are preventative measures you can take to protect your web content copyrights.

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Copyright Content Websites Badge 100

Candid

MAY 10, 2023

Next, define your goals by considering how you’ll track, measure, and evaluate its performance. Be sure to make your campaign’s goals specific, measurable, achievable, relevant, and time-bound ( SMART goals ). The audience should set the tone for your campaign, including the messaging and content creation.

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Communication Campaign Channel Measure 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

What is it and what it means to use it as a measurement for improving Facebook engagement on your Facebook Page? This post summarizes some of the key points and resources shared. A popular piece of content will stay for a longer period of time in the News Feed of your fans. Measuring Your Edgerank Score.

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Measure Facebook Screencast Metrics 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content , was the concept of an idea dashboard. This post takes it a bit deeper. Then it is time to create content.

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Content Ideas Calendar Plugin 108

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media provides plenty of tools to help you create an effective strategy that can make a huge difference in your organization and help you meet the goals you set. Fundraising.

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Social Media Media Guide Social 52

Qgiv

FEBRUARY 20, 2024

The three main types of AI you should know about: Generative AI are programs that can use your input to create new content, from images to texts to music. AI tools for fundraising When it comes to AI for fundraising, there are many tools that can help you succeed in your mission. AI-enhanced editing tools.

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Fundraising Nonprofit Analysis Donor 97

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. They need intuitive tools that enable communication and that work right when they’re needed. Fundraising is more tech-powered than ever before.

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Org Raise Tools Help 82

sgEngage

MARCH 8, 2024

It’s also a valuable tool to help nonprofits evaluate their results by giving them a comparison point for their performance against organizations of similar sizes and issue areas. Barriers to Email Measurement Keep Rising Measuring email performance has changed, and it continues to become more difficult.

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Benchmark Blackbaud Report Online 77

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2011

So, in honor our collective Twitter birthdays in October and Halloween, I thought I’d share a few Twitter tools for tracking and learning that are real treats and a few that make your work flow on Twitter efficient for documenting events. It is a Twitter analytics tool. Storify is a content curation tool.

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Twitter Tools Learning Measure 110

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Despite the difficulty of working measurement in a generic way, the output from sessions was quite valuable.

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Measure Social Media Foundation Reflection 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

I also suggest that you pick up a copy of Kivi Leroux Miller’s “ Content Marketing for Nonprofits “ to also help you in your content strategy for next year. Since its release in 2011, our free content scheduling tool has been downloaded and embraced by hundreds of do-gooders and nonprofits across the nation.

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Calendar Measure Strategy Digital 106

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2014

Based on the research, they have launched a platform that helps connect practitioners with tools and resources to tell better stories of impact. I particularly like the sections about how to create a culture of storytelling and measurement. Taming the Measurement Monster. Your CEO as Master Storyteller.

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Storytelling Digital Impact Tools 111