Forum One

SEPTEMBER 30, 2021

Two of our most used service design activities are ecosystem mapping and service blueprinting. Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives.

Map 46

Map Service Design Digital 46

Whole Whale

MAY 2, 2024

Meta descriptions and tagging Interns can be given assignments to clean up tagging and past content on platforms like YouTube or Pinterest which will help discoverability. Website content SEO clean-up Have interns use Google Analytics to identify frequently visited pages that have been ignored. Many eyes make for light work.

International 98

International Program Ideas Data 98

Nonprofit Tech for Good

NOVEMBER 7, 2011

Now that Google+ is open to everyone, all nonprofit staff can start experimenting and familiarizing themselves with Google+ before the brand pages, also known as Google+ Business Profiles , are launched later this month. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012.

Google 201

Google Practice Profile Avatar 201

Nonprofits Source

FEBRUARY 24, 2023

Whether you own a pet-care business , bookstore, or flower shop, these four tips will help put your small business on the digital map. Publish relevant content that targets specific keyword phrases, such as “pet-care businesses near me” or “top pet-care businesses.” Follow SEO best practices. Leverage third-party integrations.

Map 52

Map Digital Business Marketing 52

Nonprofits Source

APRIL 3, 2024

Whether you’re recruiting for a professional association or a union , these tech-savvy tactics can put your organization on the map and push your recruitment goals across the finish line. Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content. Audit for accessibility.

Organization 52

Organization Online Influence Metrics 52

Amy Sample Ward

FEBRUARY 23, 2012

The goal of this webinar was to provide some baseline tools to help manage the incoming and the outgoing content across all channels an organization may be using to communicate and connect. How to get started: I suggest using Netvibes , you can also try iGoogle or even Google Reader. Content Map. Why create a content map?

Social Media 249

Social Media Management Media Social 249

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 17, 2011

After facilitating a panel at the Innogive Conference on integrating mobile into multi-channel nonprofit campaigns , I headed to a special event hosted by Google to celebrate the launch of Google for Nonprofits. Instead of applying to each Google product individually, you can sign up through a one-stop shop application process.

Google 119

Google Adwords Screencast DC 119

Nonprofit Tech for Good

APRIL 12, 2019

Sites like SEMRush or Google Ads Keyword Planner will tell you the keywords most used in web searches. What creates more awareness and connects you to people who share your mission is expert content. Upload presentations to Google Slides. Google loves when you use its products. These can be very different. Use more video.

St. Louis 240

St. Louis Headline Search Google 240

Forum One

OCTOBER 24, 2008

I love maps - love reading them, analyzing them, staring at them - anything. When Google Earth came out I played with it for hours - [ahem] not on company time, of course - and when Google Maps interfaces started coming out, I wanted one. Alas, I had not the technical skill to create a mash-up with the Google Maps API.

Map 52

Map Google API Chapter 52

Nonprofit Tech for Good

OCTOBER 17, 2019

It is the ideal content management system for nonprofits because of how it’s open source and anyone can contribute to making it better. All-In-One SEO Pack – optimize your pages and posts for Google search by creating custom titles and descriptions; have control of how shared pages appear on social media; create sitemaps with ease.

Plugin 210

Plugin WordPress Websites Paypal 210

Whole Whale

JANUARY 26, 2022

AmeriCorps offer amazing training for new members before they embark on their service journeys, their online course catalog covers an amazing breadth of content. These nonprofits then, in turn, have begun to need digital marketing/analytics/content and other digital-first work done by staff and AmeriCorps members. .

Americorp 98

Americorp Training Train Digital 98

Amy Sample Ward

JUNE 6, 2011

Community Map Template: [link]. Content Map Template: [link]. Google Analytics for Facebook Pages. Google Analytics for Wikispaces. Here are the slides from the session and links to get you started: Social Media in 30 Minutes a Day. View more presentations from Amy Sample Ward. Metrics Template: [link].

Social Media 278

Social Media Wikispaces Media Template 278

Nonprofit Tech for Good

DECEMBER 4, 2013

In addition to the time required to create content for social media and manage social networks, new media managers need at least two hours weekly to research social media trends and best practices. Admins can edit posts on Google+. Nonprofit can easily correct spelling and grammar mistakes on Google+ posts.

Social Media 276

Social Media Media Ratio Tips 276

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?” Her team members use both a Google spreadsheet, Google Cal and Jira to manage it all. My answer: Yes!

Content 101

Content Measure Organization Strategy 101

Nonprofits Source

MAY 25, 2023

In this article, we’ll explore key tips to increase your patient acquisition rate: Use Patient Journey Mapping Keep a Pulse on Reviews Optimize for SEO Partner with a Digital Marketing Keep in mind that patient outreach is directly tied to patient outcomes. That said, let’s explore these tips in more detail. Monitor reviews.

Goal 52

Goal Tips Review Map 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2011

This morning I learned a new word for information overload – “content fried” from a colleague at the Packard Foundation. It resonated. We have so much content in our professional lives. Then there’s the whole other world of organizational content that you need to consume or create to get stuff done!

Content 139

Content Tips Help Exercise 139

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content. Simple language free of jargon.

Practice 36

Practice Organization Nonprofit Content 36

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

The first step is mapping your network so you understand the connections – hubs and influencers. Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. Content Strategy: The Wisdom of the Network, guest post by Miriam Brousseau.

Content 112

Content Network Strategy Slideshare 112

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). Community Mapping. >> Content Mapping. >> Presentation.

Metrics 219

Metrics Community Map Template 219

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog.

Calendar 117

Calendar Content Tunisia Strategy 117

NTEN

JULY 18, 2014

Daniel Loftus shares how SOS Children’s Villages Canada put its website back on the SEO map, without adding any new content. Dan Loftus shares how SOS Children’s Villages Canada put its website back on the SEO map, without adding any new content. Daniel Loftus. Director of Integrated Marketing.

Donation 93

Donation Asia Canada Africa 93

sgEngage

AUGUST 23, 2023

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? Healthcare website visitors search for crucial medical advice, doctors’ names and contact information, a map of your facility, or other must-have information.

Websites 82

Websites Organization Tips Map 82

Whole Whale

JANUARY 18, 2021

We want to reduce users that experience these funky behaviors, so we can use tools like Google Analytics to see when our website has the least amount of users visiting. . Keep a spreadsheet containing a list of old urls that map to the new ones so you have an idea of how users are reaching new pages from old urls. Upload a site map.

Site 52

Site Map Google Test 52

Bloomerang

AUGUST 29, 2022

Search advertising: text ads that show up in search engine results, namely utilizing the Google Ad Grant or paid Google Ads. Meanwhile, garnering video views, clicks to your website, engagement on a piece of content, or email addresses are far less costly endeavors. Ad 3 – Promotes a gated lead magnet, quiz, petition, etc.

Digital 121

Digital Program Tips Nonprofit 121

sgEngage

JULY 22, 2022

When you google your nonprofit, what do you find? Luckily, with the help of search engine optimization (SEO), you can make wise web desig n and content management decisions that will increase the chances of your website being found. Create new blog content on the regular. Target relevant keywords. Let’s get started! No problem!

Tips 96

Tips Search Websites Nonprofit 96

sgEngage

APRIL 18, 2022

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? In this guide, we’ll cover the top four best practices to enhance your healthcare organization’s website: Map and optimize the user journey. Map and optimize the user journey. Let’s dive in!

Websites 80

Websites Organization Tips Map 80

Whole Whale

JANUARY 27, 2022

First, shameless plug for Whole Whale tools that will help a team working to increase a social presence: Linkedin tips article Whole Whale’s Social Media Course NonprofitNewsFeed.com is a weekly nonprofit news feed that can give your team ideas for content for a CEO to react to. Social Media Tools. Thoughts on Themes/Ideas.

Profile 98

Profile Social Linkedin Audio 98

NonProfit Hub

SEPTEMBER 16, 2014

Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Here is how I describe it in another post : For the past 15 years, Google was a slow reader. This is designed to give Google users better results with fewer words.

Google 55

Google Chicago Nonprofit Search 55

Amy Sample Ward

AUGUST 11, 2011

I think there’s huge potential for organizations to use multiple mediums, content, and locations to help document and advocate for the change they want in their communities and around the world. Go explore the map : Use the time slider and address search to wander around the world and check out the 51,000-plus photos already uploaded.

Storytelling 201

Storytelling Digital Tools Classroom 201

AccelEvents

JUNE 21, 2021

To tackle this, we will first map out your event marketing funnel and then highlight how an event marketer can boost sales at every stage of that funnel. But, by mapping the marketing funnel stages, you can more effectively move registrants towards that goal. . Mapping Leads at Every Marketing Funnel Stage.

Marketing 91

Marketing Registration Map Virtual 91

Nimble AMS

MAY 25, 2022

Engage potential members through branded content and personalized communications. Become a career resource for professionals by mapping career paths for various roles in your industry. The Community Brands Study found 20% of members turn to YouTube and Google for professional development opportunities. A modern platform.

Associations 129

Associations Technology Adopt Industry 129

NTEN

JULY 22, 2011

By Cary Lenore Walski, Technology Education and Outreach Coordinator, MAP TechWorks. The enmity between Google and Facebook is no secret, and the cold war waged by the two internet behemoths has only escalated in light of the June launch of Google +M. The new Google +1 button is a perfect example.

Google 63

Google Facebook gMail FAQ 63

Amy Sample Ward

MAY 4, 2011

It was nearly their last class of the term, and we had some great conversations about process and implementation of content planning and community engagement. Community & Content. You can also use these links to get the templates: Community Mapping template. Content Mapping template! Metrics Tracking template!

Lecture 137

Lecture Storytelling Data Strategy 137

NonProfit Hub

JANUARY 14, 2020

It’s important to segment your list of subscribers because it helps you send content to certain people that’s more relevant and customized to them. The more specific you’re able to get with your segments, the better you can prepare and write content that will speak to your readers directly and address their interests. Map Content.

email 64

email Map Doc Test 64

Nonprofit Tech for Good

FEBRUARY 14, 2010

The launch of Google Buzz prompted me to better explore the suite of Google Products , and I have to say I was pretty astounded by what I found. Now I am actually quite curious about what Google will do next. Tags: Google Google Buzz Social Media iGoogle. That topic will be discussed later.

gMail 205

gMail Social Media Create Myspace 205

NetWits

SEPTEMBER 5, 2012

They give you a way to prioritize content based on what resonates with your audience so that you can keep focus and REDUCE THE NOISE. By going through card sorting activities with your audience groups, you will be sure to create an intuitive navigation and content flow that makes sense to your users. You’ve prioritized your content.

Design 247

Design Web Guide Slides 247

Amy Sample Ward

JULY 29, 2011

Some of the questions raised in the webinar chat focused on the role of public media organizations as content creators and how community-driven engagement fits in the work they do. How is your station creating ways for the community to actually inform the services or programs or content you provide and create? Content Map Template.

Social Media 178

Social Media Public Media Community 178