Bloomerang

MAY 30, 2023

In order to get off the fundraising hamster wheel, organizations should instead design repeatable marketing campaigns built on content that is valuable to potential donors, delivered through targeted digital campaigns and reinforced with ongoing communications to form lasting relationships.

Content 92

Content Donor eBook Relationship 92

Forum One

SEPTEMBER 30, 2021

Two of our most used service design activities are ecosystem mapping and service blueprinting. Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives.

Map 46

Map Service Design Digital 46

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. Whether it’s boosting engagement, streamlining content creation, or enhancing donor communications, clear objectives are crucial. Output as a table.”

Digital 296

Digital Strategy Guide Create 296

The MatrixFiles

JANUARY 2, 2024

Meet with your membership database and marketing team to map the member join process and map the journey. If your goal is to clean up the dead and outdated content on your website, your action plan might look like this: Ask your web manager or web vendor to create an updated inventory of all of the content on your website.

Websites 130

Websites Analytics Podcast Map 130

Media Cause

JANUARY 20, 2023

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

Content 59

Content Strategy Create Calendar 59

NetWits

MARCH 26, 2013

Do you ever feel like you’re approaching your digital marketing without a map? your great content and campaigns). Once you’ve mapped your organization’s presence in the multi-channel ecosystem, you can begin to see the potential. Settle in and stay awhile. You’re in good company.

Map 146

Map Marketing Online Strategy 146

Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . Once you map this all out, write the PSA out in script fashion word for word. Don’t forget to think of ways to reuse each piece of content! What is a PSA?

Public 332

Public Service Script Oregon 332

Forum One

APRIL 27, 2021

It’s not enough to build a new website—organizations need to create meaningful, cohesive, and sustainable content to attract and engage audiences. With a well-thought-out content strategy. What your content strategy is—and is not. You will want to note the status of your content as well, and how often it should be updated.

Content 47

Content Strategy Map Audience 47

Nonprofits Source

FEBRUARY 24, 2023

Whether you own a pet-care business , bookstore, or flower shop, these four tips will help put your small business on the digital map. Publish relevant content that targets specific keyword phrases, such as “pet-care businesses near me” or “top pet-care businesses.” Follow SEO best practices. Leverage third-party integrations.

Map 52

Map Digital Business Marketing 52

NTEN

NOVEMBER 1, 2010

During this time, I've help create community maps and strategic plans with my own team and with many other groups. More and more often, I get asked at conferences or on the blog for more information about how to create a community map or content plan. Community Map. Why : Why map your community? Content Map.

Map 75

Map Content Community Chart 75

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

Stream 98

Stream Content Virtual Product 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2016

Nonprofit data nerds will love this new resource from Media Impact Funders and Foundation Center called “ Foundation Maps for Media Funding ,” a free, interactive mapping and research tool that shows the full scope of philanthropically funded media projects worldwide since 2009. Click to See Visualization.

Map 76

Map Fund Data Tools 76

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. Here is how you can craft a road map to social media success. Do your research Now we need to figure out what content works for your audience. This is your road map.

Social Media 98

Social Media Data Strategy Media 98

NTEN

APRIL 11, 2013

Content delivery in the future will happen less and less through a traditional web browser and you need to prepare now. Data Infrastructure Integration & APIs Mobile mobile advocacy mobile mapping mobile optimization mobile program delivery nonprofit technology nptech Open Source Strategy Web Sites Communications IT Staff'

Map 78

Map Mobile Technique Open Source 78

NTEN

JULY 23, 2012

Because each can attract a different audience, and may be better-suited for certain types and lengths of content, coordinating among them all can be difficult. To start sharing your content-related efforts among each of your channels requires strategic thinking in four areas: Creating, Curating, Promoting, and Community-Building.

Content 84

Content Map Journal Channel 84

.orgSource

FEBRUARY 12, 2024

The days when board members holed up in a conference room and mapped the organization’s future based on anecdotal evidence, political expediency, and personal experience should be over. Content is easier to produce and more effective when all communicators understand the desired outcomes.”

Collaboration 221

Collaboration Marketing Integration Trend 221

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2012

I was honored to write a feature article in the recent issue of the NTEN journal called “ The Unanticipated Benefits of Content Curation: Reducing Information Overload.” What tools are you using for content curation? You can register for the webinar here. And, of course, I’ll also cover the tools.

Content 101

Content Benefit Skype Ratio 101

Gyrus

OCTOBER 20, 2016

The Power of Free Learnings – Non-SCORM Content. In the modern world, we have access to a wide-variety of free content. Here is a quick guideline in evaluating the free content available to you, and how to augment your learning program with what you find. Evaluate Current Content. Evaluating the Free Content.

Content 64

Content Free Learning Evaluation 64

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

Stream 52

Stream Content Virtual Product 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2011

This morning I learned a new word for information overload – “content fried” from a colleague at the Packard Foundation. It resonated. We have so much content in our professional lives. Then there’s the whole other world of organizational content that you need to consume or create to get stuff done!

Content 139

Content Tips Help Exercise 139

Whole Whale

MAY 2, 2024

Meta descriptions and tagging Interns can be given assignments to clean up tagging and past content on platforms like YouTube or Pinterest which will help discoverability. Website content SEO clean-up Have interns use Google Analytics to identify frequently visited pages that have been ignored. Many eyes make for light work.

International 97

International Program Ideas Data 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?” So we want to make sure that we getting conversions from our content — which, depending on the content type, is a variety of next actions.”

Content 101

Content Measure Organization Strategy 101

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

The first step is mapping your network so you understand the connections – hubs and influencers. Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. Content Strategy: The Wisdom of the Network, guest post by Miriam Brousseau.

Content 112

Content Network Strategy Slideshare 112

NTEN

JUNE 7, 2012

When our editorial committee decided on “Content Curation” as the overall theme of this issue when planning back in 2011, we knew that it would be an important topic for the nonprofit sector, but we didn’t anticipate that, in some ways, 2012 would turn out to be the year of content curation , as Beth Kanter predicted in January.

Issue 78

Issue Content Case Study Map 78

Saleforce Nonprofit

SEPTEMBER 29, 2021

Map out your strategy: Literally, draw your map of content and audiences on paper or a slide. Our integrated learning map starts with content centered on beginner business users, and builds from there to advanced users, admins, and consultants.

Badge 134

Badge Lesson Celebrate Philanthropy 134

Nonprofits Source

MAY 25, 2023

In this article, we’ll explore key tips to increase your patient acquisition rate: Use Patient Journey Mapping Keep a Pulse on Reviews Optimize for SEO Partner with a Digital Marketing Keep in mind that patient outreach is directly tied to patient outcomes. That said, let’s explore these tips in more detail.

Goal 52

Goal Tips Review Map 52

Nonprofits Source

APRIL 3, 2024

Whether you’re recruiting for a professional association or a union , these tech-savvy tactics can put your organization on the map and push your recruitment goals across the finish line. Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content. Audit for accessibility.

Organization 52

Organization Online Influence Metrics 52

.orgSource

MAY 15, 2023

The days when board members holed up in a conference room and mapped the organization’s future based on anecdotal evidence, political expediency, and personal experience should be over. Content is easier to produce and more effective when all communicators understand the desired outcomes.”

Collaboration 221

Collaboration Marketing Team Integration 221

Nonprofit Tech for Good

FEBRUARY 5, 2021

The mindset (or emotional journey) helps you understand how to write the content, the order in which people will be visiting links, and even what colors would be more appropriate to use. How they use this technique : They added a section to their homepage content that flows with the rest of the page. Design for variable-length content.

Technique 325

Technique Design Websites Brain 325

Amy Sample Ward

FEBRUARY 23, 2012

The goal of this webinar was to provide some baseline tools to help manage the incoming and the outgoing content across all channels an organization may be using to communicate and connect. Content Map. Why create a content map? Supports cross-team collaboration as staff understand where their content is going.

Social Media 249

Social Media Management Media Social 249

sgEngage

MAY 31, 2023

Experiment with Journey Mapping A colorful visualization of the constituent experience, journey mapping is a model that helps you track how and when you engage with supporters and when and why they make the giving choices they do. They turned to donor journey mapping. It’s a common practice for commercial enterprises.

Donor 74

Donor Registration Map United Kingdom 74

Whole Whale

OCTOBER 26, 2023

Step 1: Use AI to Generate Your Video Content The first step is generating the raw content for your short video scripts. You now have unique video content tailored to your nonprofit, with almost no effort on your part. Canva will automatically map the columns of data to the text elements in the template.

Video 52

Video Create Template Generation 52

NTEN

AUGUST 15, 2012

Read the rest of article, and the complete issue on "Content Curation" when you subscribe to the journal for free! ]. Becoming "content fried" is a potential hazard for content curators, and that can get in the way of being efficient. By Beth Kanter, Beth's Blog. Establish Rituals: Rituals in your work life are valuable.

Content 62

Content Exercise Technique Journal 62

sgEngage

AUGUST 23, 2023

Healthcare website visitors search for crucial medical advice, doctors’ names and contact information, a map of your facility, or other must-have information. You can improve your website’s user experience by mapping the user journey. Follow these steps to map user journeys: Create audience personas.

Websites 79

Websites Organization Tips Map 79

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. If you are new to the concept of an editorial calendar, it is a user-friendly tool for mapping relevant, compelling content to your media channels.

Calendar 117

Calendar Content Tunisia Strategy 117

John Kenyon

DECEMBER 4, 2023

They generate content by using works without permission. We can start down the path without these, but having these in place – or working on them as you go – greatly improves the chances of positive outcomes. Navigating Challenges: These tools are made by humans, so they include bias and prejudice.

Practice 92

Practice Articulate Facilitation Nonprofit 92

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). Community Mapping. >> Content Mapping. >> Presentation.

Metrics 219

Metrics Community Map Template 219