Nonprofit Tech for Good

JULY 2, 2020

The platform, however, is different than Facebook or Twitter. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Build a Content Strategy. Your Instagram strategy won’t get very far without high-quality content. Work With Influencers.

Fundraising 325

Fundraising San Diego Influence Profile 325

Nonprofit Tech for Good

SEPTEMBER 26, 2011

Facebook has been making a flurry of changes to the functionality of Facebook Profiles, Facebook Pages, Facebook Community Pages, and Facebook Places Pages over the last two months. Sharing quality, engaging content is now more important than ever on Facebook.

Facebook 264

Facebook Feeds News Nonprofit 264

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 11, 2011

Note from Beth: Alison Zarella is the co-author of the recently published “ The Facebook Marketing Book.&# I received a review copy from O’Reilly. Alison will join the Zoetica Salon today and answer your nitty gritty Facebook questions. This book was definitely a labor of love, but in a good way.

Advice 119

Advice Facebook Content Create 119

Nonprofit Tech for Good

DECEMBER 8, 2009

Nonprofits that have been using Facebook for a year or more consistently comment “OK… Facebook is great, but how can we take our Facebook Page strategy to the next level?&# Below are six advanced Facebook Page strategies in response to that question: 1) Create Customized Tabs. It’s a good start.

Facebook 220

Facebook Strategy Organization Myspace 220

Nonprofit Tech for Good

JUNE 17, 2010

As soon as Facebook launched Community Pages , I knew this day coming. The Facebook Team. Link to your Facebook Page from your official website. Put a Facebook Badge on your website or blog. [ Done - even though I think it looks messy! ]. Please use the following link to authenticate your Page.

Facebook 236

Facebook Organization Myspace Feeds 236

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Nonprofit Tech for Good

MAY 7, 2012

It was much more traffic than I would have ever thought possible, but thanks to the burgeoning “Nonprofit Organizations” communities that I had built on Facebook, Twitter and Myspace, launching a blog was much easier in 2009 than it was when I tried and failed in 2004. Post a wide variety of blog content and have some fun with it.

Content 117

Content Ideas Nonprofit Interview 117

Nonprofit Tech for Good

OCTOBER 22, 2020

She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. This engagement series of emails would continue for a definite period. Follow her on LinkedIn , like her on Facebook , on Twitter , and learn more at her website at developmentconsultingsolutions.com.

Social Media 353

Social Media Donor Media Social 353

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2012

This is definitely not a chicken and egg question! A debate in content marketing circles is whether or not you should simply focus on creating original content and forget content curation. Let’s be clear as my fellow content curator, Jan Gordon, says : There is no curation without original content.

Content 107

Content News Attention Skills 107

Top Nonprofits

DECEMBER 6, 2021

So today, Julia, I wanted to get your take on the recent news that came to light, you know, about Facebook and Instagram. So I think what’s really interesting here is that way back when Facebook was created, we were really sold a bill of goods. Now that’s not to say that Facebook is not a powerful tool.

Facebook 52

Facebook Report Podcast Platform 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Over on my Facebook Page and during recent Leveraging Social Media Peer Group discussions , there have been questions about Edgerank and colleague Devon Smith has been experimenting. Edgerank Is To Facebook As Pagerank is to Google. That is, how often a fan views and interacts with your Facebook page and individual posts.

Measure 100

Measure Facebook Screencast Metrics 100

.orgSource

AUGUST 28, 2023

My YouTube examples don’t quite fit this lofty definition. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today.

YouTube 221

YouTube Industry Leadership Podcast 221

Nonprofit Tech for Good

AUGUST 10, 2018

Pinterest often gets lost in the all the breathless media coverage of Instagram and Facebook, but it’s still a marketing powerhouse to be reckoned with. If your audience and supporters include women (especially those in their mid-thirties to mid-forties) you definitely want to explore a presence on Pinterest.

Storytelling 176

Storytelling Social Media Nonprofit YouTube 176

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. Professional: This content generally includes sharing trade craft, resources, and other items related to professional skill sets. View more presentations from Mari Smith. Sharing Philosophy.

Metrics 129

Metrics Facebook People Change 129

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2009

When we kicked off the WeAreMedia, A Social Media Starter Kit for Nonprofits 18 months, we included two areas about content creation. We also touched on user-generated content, inspiring others to tell your organization's story in their own words. Are we moving towards a "Social Content Strategy." Content management strategy.

Content 94

Content Strategy Social Module 94

Tech Soup

AUGUST 30, 2016

You may have heard that "content marketing" can increase traffic to your nonprofit or library's website. But with limited time and resources, you don't have a ton of time to create a stream of compelling original content. You're Probably Already Doing Content Marketing. Get People to Share Content for You.

Content 36

Content San Francisco Marketing Tips 36

NetWits

JUNE 8, 2012

We can’t help you with the effort and persistence, but we can definitely give you a little web design know-how. Keep Content Fresh. These are actually best case scenarios – worse is if they simply leave and never come back, which is the biggest risk of stale content! Add dates to content posted to the homepage.

Websites 195

Websites Effective Chad Guide 195

Nonprofit Tech for Good

JANUARY 23, 2012

Google+ is definitely a work in progress. Most nonprofits are still experimenting to discover their Google+ voice and hone in on a frequency of publishing content to the stream that makes Google+ both viable long-term and worth the time spent exploring Google+. To me, the Google+ Stream feels like a mixture of Twitter and Facebook.

Google 218

Google Detroit Ireland Kiva 218

NetWits

JUNE 29, 2012

The question today is not whether you should use social media (the 901 million Facebook users answered that for us), but how you should use social media to engage with your supporters, advance your mission and make your fundraising efforts more successful. Tweet It!].

Social Media 264

Social Media Media Influence Social 264

Zen and the Art of Nonprofit Technology

AUGUST 7, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology A goodbye to Facebook and LinkedIn? August 7, 2007 I’ve been experimenting with the non-content centered social networking sites LinkedIn and Facebook for a while now. 2 admin 08.08.07

Linkedin 100

Linkedin Facebook Social Network Open Source 100

Care2

JANUARY 20, 2015

Let''s flashback to 2013 when Facebook announced in a blog post that they''d start autoplaying videos: Since September, we’ ve been testing a way to make videos more engaging on Facebook , and as a result we’ ve seen views, likes, shares and comments increase more than 10 percent. Facebook also conducted their own research.

YouTube 28

YouTube Video Facebook Cisco 28

Byte Technology

MARCH 21, 2017

Indeed, one need only look at the resounding success of Facebook Live and the myriad social media applications and it’s clear that video can bring loads of attention to you products, services or causes in a way that photos and words alone cannot. For enabling a truly immersive experience for the user, it’s definitely a solid choice.

WordPress 100

WordPress Picture Video Widget 100

NTEN

MAY 26, 2010

It's been exciting to see so many conversations about privacy take place since Facebook announced that it would change the privacy settings we'd all finally figured out. In fact, it seems that the debate got so loud, Facebook had no choice but to act. Tags: facebook NPTech NTEN privacy Communications. What do you think?

Facebook 64

Facebook Change Attitude NTEN 64

AccelEvents

FEBRUARY 10, 2021

The 2020 event landscape has most definitely been virtual. And using an event platform like Accelevents can help you deliver content to your virtual audience and create networking opportunities between both audience segments. Remote attendees can access your event content without having to be in the same physical location.

Virtual 98

Virtual Stream Audience Industry 98

Nonprofit Tech for Good

SEPTEMBER 18, 2016

Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach. Millions of nonprofits worldwide have been asking supporters and donors to “Follow Us on Facebook!” ” or “Like Our Facebook Page!” Our sector has provided billions of dollars of free advertising for Facebook.

Social Media 100

Social Media Media Social ROI 100

Nonprofit Tech for Good

DECEMBER 13, 2010

Facebook: facebook.com/thenatureconservancy. My guess would be either MySpace, YouTube, or Facebook Causes. We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites. Yes, we definitely are.

Social Media 209

Social Media Conservancy Interview Media 209

Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. 2) Convert Facebook Fans into Subscribers. Of course, online petitions also make great Status Update content.

Newsletter 254

Newsletter Social Media Build Media 254

Nonprofit Tech for Good

FEBRUARY 24, 2010

Folks with regular cell phones with Internet browsing wouldn’t be able to read the content of those links at all. Linking to a desktop site in text alerts is definitely not a best practice. Facebook Mobile is now growing faster than the desktop version of Facebook with 100 million mobile users. population!).

Mobile 210

Mobile Websites United States Nonprofit 210

Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2019

The author, Eirini Maliaraki, an interaction designer, argues for more precise definition of the emerging field “AI for Good,” with a focus on outcomes, not the technology. This is a good analysis of the evolution of Tech for Good, Cloud for Good, Data for Good, and the latest iteration: AI For Good.

Hype 104

Hype Digital Proposal Podcast 104

Media Cause

NOVEMBER 15, 2022

For example, a supporter who lands on your site from a paid advertisement will likely interact with your site content differently than someone who is coming in from one of your emails. If someone comes to a site from Facebook and the URL isn’t tagged with any parameters, Google will auto-assign it as a referral source from Facebook.

Guidelines 52

Guidelines Track Practice Analytics 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. Content Type. When posting on Facebook, it’s vital to avoid lengthy posts.

Social Media 52

Social Media Marketing Media Social 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. Content Type. When posting on Facebook, it’s vital to avoid lengthy posts.

Social Media 52

Social Media Marketing Media Social 52

Care2

JANUARY 7, 2015

For the past few years, nonprofits have spent a lot of resources on building their Facebook page presence. Many social media strategists and the media told nonprofits and businesses that email was dying and that FREE social networks like Facebook would be king of communications. So is Facebook still worth it?

Facebook 28

Facebook Studies Time North America 28

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly.

Social Media 245

Social Media Media Ning Social 245

AccelEvents

SEPTEMBER 1, 2021

Other event budgeting tips to consider: Ask if the marketing materials can be used for another upcoming event or as evergreen content. Consider ‘free’ ways of promoting your event through content marketing , like writing a blog post, going on a podcast, or self-promotion on social media. Sponsors are a huge part of event success.

Marketing 105

Marketing Virtual Sponsor Social Media 105

Forum One

FEBRUARY 22, 2011

It was an entertaining movie, but it definitely took real events and twisted them for dramatic effect. One thing that did ring true is that Facebook is constantly changing, and not every change is award-winning. Currently, Facebook Page owners may preview the changes and upgrade their page to the new layouts.

Facebook 58

Facebook Change Profile Feeds 58

Nonprofit Tech for Good

SEPTEMBER 14, 2010

They will Tweet from location, break news on Facebook, send out group text calls to action, document in real-time photos and videos, and blog report backs live from events as they unfold. There’s a good chance that much of this content will be viewed and read on “TV&# sets. Foursquare.

Blackberry 220

Blackberry Tools Media Management 220