Association Analytics

NOVEMBER 16, 2021

The team at Association Analytics often hears questions like, What exactly is data analytics? With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities. Collect Your Data Even If Its Not Perfect. Your plan should start by collecting your data.

Analytics 169

Analytics Data Beginner Associations 169

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch.

WordPress 52

WordPress Content Strategy Create 52

Forum One

JANUARY 20, 2022

Now is the time to celebrate what all your organization achieved, reflect upon what you didn’t, and learn from that data to make 2022 your best year yet. To answer that question, you want to be sure you’re pulling up the right data. Website metrics. Email metrics. Social Media metrics. Fundraising metrics.

Metrics 74

Metrics Digital Strategy Rate 74

Pamela Grow

OCTOBER 30, 2023

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Monitor data and adjust your appeals. Engagement with content.

Analytics 52

Analytics Data Giving Metrics 52

Association Analytics

SEPTEMBER 13, 2023

Going Beyond Basic Metrics Learning analytics goes beyond basic metrics to offer you a deeper understanding of course performance and learner engagement. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

Analytics 169

Analytics Education Program Impact 169

Achieve

OCTOBER 6, 2023

By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. Let your data lead the way. Every interaction that takes place between a user and your nonprofit’s social media content counts as an engagement. Then, multiply that number by 100.

Social Media 52

Social Media Metrics North Carolina Media 52

Association Analytics

MARCH 13, 2024

Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success.

Analytics 169

Analytics Associations Model Metrics 169

Amy Sample Ward

FEBRUARY 26, 2012

I am a big fan of actionable metrics. Fenton’s guide divides up the kinds of metrics you can focus on under the headings See, Say, Feel and Do. Ss I suggest in my Community Mapping approach , the actions and metrics should be mapped against the segments of the community doing them. What do you think? What do you think?

Metrics 227

Metrics Social Media Media Social 227

Nimble AMS

AUGUST 8, 2022

Does your association have a data governance policy? In our data-driven world, governance is crucial in maintaining the integrity, accuracy, and security of your organization’s data. Continue reading to learn how your association can adopt its own data governance policy and become a more data-driven organization.

Policy 116

Policy Government Adopt Associations 116

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). Then, pull the top and bottom 10 posts. Run your experiment.

Social Media 98

Social Media Data Strategy Media 98

Amy Sample Ward

JANUARY 20, 2011

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Content Mapping. >> Step 1: Identify all the content.

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Metrics Community Map Template 219

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. This is how you organize and describe your data. If you don’t tag your data accurately, it will be difficult to actually see what is going on. Are you tagging your content, products and events?

Analytics 169

Analytics Marketing Taxonomy Module 169

Association Analytics

FEBRUARY 20, 2024

You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions. Will you send them additional content resources? Plan ahead, so you’ll know what data to track.

Create 169

Create Strategy Associations Registration 169

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. Whether it’s boosting engagement, streamlining content creation, or enhancing donor communications, clear objectives are crucial.

Digital 296

Digital Strategy Guide Create 296

Get Fully Funded

MAY 9, 2024

Leverage donor data, segmentation, and targeted communications to identify these leads and direct them to your moves management team. Data will help your nonprofit qualify major donor prospects. Determine this using data like net worth, real estate ownership, stock holdings, and more. Segment and prioritize your donors.

Gift 52

Gift Marketing Data Strategy 52

Kindful

MARCH 25, 2021

No matter the strategy, the best way to optimize your donor communication processes is to leverage donor data. Your donor data should play a key role in your communication strategy, helping you create targeted content and personal experiences for recipients. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

Candid

JANUARY 24, 2024

I’ll share what I’ve learned from the big-picture analytics, insights from my deep dive into content, and how they inform my approach to our social media plan (which you’re welcome to borrow for your nonprofit). In 2023, we experimented with different types of content like open-ended questions and graphics. You also love a nice chart.

Social Media 52

Social Media Data Strategy Media 52

sgEngage

AUGUST 10, 2021

Tracking opens as the sole metric for engagement is no longer accurate. Perhaps we adopt a stricter adherence to offering short teaser content with a link to “read more”? The post The Death of the Open Metric (and other freak outs) first appeared on npENGAGE. So, how to we reframe around new privacy policies and technology?

Metrics 112

Metrics Open Blackbaud gMail 112

TechImpact

JUNE 16, 2014

Getting as many people talking about and interacting with your content needs to be priority #1 for your nonprofit. But did you know Facebook offers you post level data, and page level data? Here are the actions that trigger post level data, and page level data. Post level data. Page level data.

Metrics 170

Metrics Facebook Stats Nonprofit 170

fusionSpan

AUGUST 17, 2023

Membership associations thrive on being a place their members can go for specific content, training and events for their area of expertise. But while an org’s content will already be focused on a particular domain, their audience of members will break down into multiple niches all with their own unique combination of interests.

Retention 52

Retention Content Personal Associations 52

Association Analytics

SEPTEMBER 27, 2023

Data-driven decision-making isn’t just a trendy phrase; it’s here to stay and essential for any organization’s success these days. Suppose current data reveals that 20% of members don’t renew their memberships annually. These could be qualitative or specific metrics or KPIs.

Analytics 169

Analytics Analysis ROI Associations 169

Nonprofit Tech for Good

AUGUST 9, 2021

That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Curated content relevant to your mission.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Forum One

JULY 13, 2022

Meaningful data is a tremendous asset to advocates, policymakers, and mission-driven organizations. Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories.

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Story Data Storytelling Lesson 66

Nonprofits Source

MAY 15, 2024

Start by digging into your customer data to better understand who they are. Typically, marketing research relies on third-party data to help you understand broader, industry-wide patterns and capture audiences you don’t currently serve. is the purchase of your product trending up or down?). Create customer personas.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns. Define your metrics of success.

Practice 240

Practice Fundraising Guide Channel 240

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. If you don’t track these, then you won’t know the effectiveness of your content.

Content 47

Content Effective Strategy Measure 47

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate. Ready to start posting?

Metrics 100

Metrics Social Media Measure Media 100

TechImpact

NOVEMBER 19, 2014

Only recently has a definition of content marketing been widely accepted. Before, content marketing was a loose collection of ideas, thoughts and conjectures about the way consumers MIGHT respond to a new marketing models. After all the conjecture and fuss about this new idea of marketing, there needs to be data to back it all up.

Stats 126

Stats Content Marketing Technique 126

Forum One

NOVEMBER 3, 2021

As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way. How to glean insights : Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another.

Report 70

Report Data Metrics Analysis 70

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

Measurement is a learning process that uses research and data to help make improvements, and is not just counting things up – “We have 5,000 fans!” We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) It helps you set priorities, allocate resources, and make choices.

Metrics 96

Metrics Facebook Data Measure 96

Nimble AMS

MARCH 10, 2024

Additionally, members of private online communities will choose to join a virtual network because they identify with an association’s mission and want to engage with an organization’s content for professional or personal growth. Security By using a private online community, you’ll have increased security for your member data.

Community 115

Community Platform Benefit Online 115

Association Analytics

FEBRUARY 14, 2022

Before we dive in, we want you to start thinking of data as one of your most important assets. Of course, they are valuable assets, but data is, too. Let’s build your business case to make data analytics a top priority: 1. Start by assessing and documenting the current state of your data. What do you think about our data?

Analytics 169

Analytics Language Associations Case Study 169

3rd Sector Labs

SEPTEMBER 4, 2014

Have you completed your fundraising data checklist? What are we talking about – a fundraising DATA checklist? Because data is boring. Certainly fundraising data management isn’t as interesting as writing good copy, telling stories about your nonprofit’s successes, or chasing new potential donors.

Data 184

Data Time Fundraising Retention 184

Amy Sample Ward

MAY 4, 2011

It was nearly their last class of the term, and we had some great conversations about process and implementation of content planning and community engagement. Data: Strategy and Storytelling. Community & Content. Content Mapping template! Metrics Tracking template! Analytics and Metrics. Presentation.

Lecture 137

Lecture Storytelling Data Strategy 137

sgEngage

MARCH 8, 2024

When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics. Open rates have become overinflated due to machine opens and, for the first time in 16 years of producing this report, we have determined that open rates are no longer a metric we can include.

Benchmark 79

Benchmark Blackbaud Report Online 79

EveryAction

JULY 12, 2023

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns.

Channel 224

Channel Work Fundraising Movie 224

EveryAction

NOVEMBER 2, 2022

While they use visually appealing graphics to highlight their data points, they never overshadow the focal points of the report: the people at the center of the organization. It also summarizes 2021 metrics and milestones by combining colorful illustrations and bolded statistics.

Report 180

Report Organization PDF Tanzania 180