Connection Cafe

JULY 18, 2011

This post is the fourth in an ongoing series about Google. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how. In its default state, Google Analytics tracks all activity on your website. That is a dynamic IP.

Analytics 48

Analytics Google Profile Metrics 48

M+R

FEBRUARY 4, 2021

We also use the median for our comparisons, so that one outlier doesn’t skew the whole set. Average gift was nearly flat year over year for the median organization, but this metric is especially volatile and easily pulled by outliers. And boy, were there some outliers this year. On to the goods! . Giving Tuesday: December Edition.

Fundraising 98

Fundraising Gift Rate email 98

Achieve

JANUARY 15, 2020

Feature Google Analytics tracking. Google Analytics allows you to view your site’s performance and understand where the traffic is coming from. Leverage a CMS that has embedded Google Analytics functionality so you can track metrics like site visits, bounce rates, and more. Event comparison. Provide SEO tools.

Associations 52

Associations Database Integration Software 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2011

This requires some discipline to think long and hard about what data is most useful to gain an understanding. A nonprofit recently shared their social media metrics spreadsheet with me and it was 150 rows of data that require constant scrolling. Step B: Identify the comparison. 2) Give Context. 5) Choose the Right Display.

Design 116

Design Chart Measure Metrics 116

Nonprofits Source

JANUARY 23, 2023

Google recognizes the power of search engine marketing and shares free access to its paid marketing platform with eligible nonprofits. Through the Google Ad Grants program, Google empowers charitable organizations to tap into pay-per-click (PPC) advertising, connecting them with likely prospects online.

Grant 52

Grant Google Guide Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I did a comparison of time on-site with top referrals and Twitter referrals stay longer than Google. This post from Cometrics -- Developing Metrics for Conversation for Twitter -- has lots to ponder. A side benefit is that brings people over to my blog.

Twitter 74

Twitter Ratio Google Artist 74

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

People can find you via Google. Google) of Facebook. By understanding your activity and performance, fan response, trends and comparisons, you are better equipped to improve your presence on Facebook. Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users.

Facebook 97

Facebook Stats Los Angeles Tips 97

Connection Cafe

MAY 22, 2013

I don’t know for sure, but I can show you how to answer that question for yourself using the good ol’ scientific method and Google Analytics. Define your key metrics – Do you want to increase form conversion rates, or increase average gift size, increase the number of people signing up for sustaining gifts, or some other factor?

Technique 44

Technique Analytics Google Test 44

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

It's basically Techmeme or Google News for Twitter, but for all popular links shared in a given day. Twist analyzes and presents trend comparisons and volume between keywords and tags. If you had an analytics tool to track your organization's use of Twitter, what metrics would you track and how would you define success?

Comparison 50

Comparison Analysis Aggregator Twitter 50

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology. What’s Next.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

The holy grail metrics is missing? It's basically Techmeme or Google News for Twitter, but for all popular links shared in a given day. Twist analyzes and presents trend comparisons and volume between keywords and tags. Velocity and fluence and it's darn hard to track those. Twitt(url)y.

Donation 50

Donation Tanzania Organization Stats 50

NTEN

JUNE 20, 2011

By comparison, when Epic Change launched the original TweetsGiving in 2008 - when Stacey herself had far fewer followers & the Twitter ecosystem itself was exponentially smaller – the campaign generated over 3,000 tweets in just 48 hours. When it came to blogger outreach, a Google Doc was the preferred and successful tool.

Case Study 80

Case Study Tools Studies Community 80

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.

ROI 50

ROI Social Media Slides NTEN 50

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

to care a whole lot about how many hits they got in comparison to similar (or different) organizations. How odd is it then to teach Google Analytics to nonprofit techies but then say that site statistics had nothing to do with a nonprofit’s mission? Other metrics we look at include: What are our sign-ups for our newsletter?

Stats 100

Stats Web Statistics NTEN 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

EveryAction

AUGUST 17, 2016

Determine which platforms these conversations are happening on, research relevant hashtags or groups, and check out popular Google searches related to your mission. Most CRM software will allow you to run standard reports that measure typical email metrics: opens, clicks, etc. Need a template for your next campaign? Luna Lapsed Donor.

Software 100

Software Donor Management Template 100

Connection Cafe

AUGUST 21, 2014

Carla: We also integrated Google Analytics more deeply to allow us to better understand the needs of our users, set better goals for our traffic , and have more control in tracking those metrics. Carla: We measured our website, especially before and after the launch, comparing the metrics with different traffic tools.

Conservancy 52

Conservancy Design New York City Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 21, 2011

Google Analytics , with its robust dashboard system displaying key web site metrics, is another example. 5) Scenario Comparison Dashboards. These are typically designed to compare likely outcomes of a range of future scenarios across a range of key metrics.

Indianapolis 102

Indianapolis Museum Nonprofit Denver 102

ASU Lodestar Center

MAY 16, 2012

This is absolutely a valuable metric, but I was curious how this data might vary if the list was based on organizations with the strongest social media presence.the ones we stand to learn the most from. For each of the six measured criteria, each organization is ranked in comparison to all other nonprofit organizations being evaluated.

Social Media 96

Social Media Web Media United States 96

The Modern Nonprofit

FEBRUARY 20, 2024

Organic traffic refers to visitors who find your website via unpaid search results, mainly through search engines like Google. Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics.

Websites 59

Websites Guide Impact Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

sgEngage

APRIL 29, 2021

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. Google ads. Unlike many other key metrics, the share of recurring donors that upgraded their average gift did not increase in FY2020. Telemarketing and direct mail followed.

Retention 49

Retention Gift Rate Conversation 49

Bloomerang

APRIL 16, 2024

Google Meet – Best free event livestreaming tool Overview: Google Meet is a free video-conferencing tool. Price: Google Meet is free, but users can sign up for a Google Workspace or Google One Premium plan for premium features. Price: Packages start at $1,396, with single and multi-event options available.

Software 80

Software Management Registration Nonprofit 80

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

Last year at Princeton, we added a Google Map for people to geotag their home location , an invitation to share photos of the number “15? (it Lesser results I see for Technorati, which to me is pretty much passe ( [link] ) — google blog search picks up a bit more [link]. metric tons – the equivalent to the annual emission of 43 cars.

Social Media 81

Social Media Media Social Flickr 81

Get Fully Funded

JULY 23, 2023

In fact, YouTube is the 2nd largest search engine in the world, behind Google. Twitter: At 330 million users per month, Twitter feels like a fading platform in comparison to the others. Analyzing Results on Your Social Media Platforms A huge benefit of social media is the ability to see your metrics in black and white.

Social Media 98

Social Media Media Strategy Social 98