Nonprofit Tech for Good

MAY 8, 2019

Change, for nonprofits, can be both internal and external—from a shift in mission to a change in political or economic winds. The merger greatly expanded Race Forward’s capacity, number of programs and communication needs. Similarly, we’ve seen the coming and going of content management systems (CMSs) over the years.

Online 241

Online Hunger Metrics Drupal 241

Cloud 4 Good

MAY 5, 2022

As good marketers, it’s our job to ensure that our subscribers are receiving the content they want, at the time that’s right for them. An Email Preference Center (EPC) can contribute greatly to ensuring your prospects continue to receive the content they want from you, without bombarding them with unwanted communications.

email 82

email Marketing Communication Template 82

EveryAction

NOVEMBER 2, 2022

They’re a powerful tool for communicating your impact, but what makes an annual report effective? Pathfinder International. Pathfinder International’s annual report combines thoughtful web design, powerful graphics, individual stories, and gorgeous portraits to vividly showcase their beneficiaries.

Report 180

Report Organization PDF Tanzania 180

Cloud 4 Good

AUGUST 5, 2021

Heading into the 2020 – 2021 academic year, UAB partnered with Cloud for Good in search of a better way to manage their communications, empower recruiting and admissions, and establish a centralized environment for management and engagement. Improving Internal & External Communications with Marketing Cloud.

Alabama 113

Alabama Student University Application 113

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Scheduling tweets is a must for nonprofits that want to engage an international following. 3) Tweet content that inspires engagement.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Non Profit Quarterly

APRIL 20, 2023

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. These platforms have become essential to people from marginalized communities as they build political power, deliver mutual aid, and have helped many make a living.

Social Media 94

Social Media Media Strategy Social 94

Bloomerang

AUGUST 16, 2021

Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Internalizing and externalizing an organization-wide culture of philanthropy. Here are some of the questions you might ask in order to understand what metrics to track: . Do you know what topics people care about?

Analytics 122

Analytics Strategy Fundraising Benchmark 122

EveryAction

APRIL 5, 2023

Five questions you can ask your board to help build momentum and appetite for a tech shift: When you’re deciding how to approach your board about a change in technology, you can start by asking some or all of these five questions: What do you see as our biggest limiting factors (internally) for reaching our goals?

Technology 186

Technology Change Analysis Tech 186

Wild Apricot

DECEMBER 21, 2017

Sales Ops: Table of Contents. Sales Ops Metrics & KPIs. Performance Metrics Analyses. Maintenance of Communication and Collaboration Channels. Selection of Key Sales Metrics to Adopt. Communication and Conferencing Tools. Content Sharing and Management. Content and knowledge base management.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

Get Fully Funded

MAY 9, 2024

Leverage donor data, segmentation, and targeted communications to identify these leads and direct them to your moves management team. Hyperpersonalized, authentic communication is key at this step. Use this information to strengthen your communications and appeals. Send personalized communications.

Gift 52

Gift Marketing Data Strategy 52

Qgiv

NOVEMBER 9, 2023

Your branding should be reflected in all your communications, from your website and social media pages to your print materials and events. Here are a couple key metrics: Donations : Have your donations increased? Social media engagement: Are people interacting with your social media content? Be consistent with your branding.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Saleforce Nonprofit

JUNE 3, 2022

Next, the Summit featured a conversation between Darren Walker, President of the Ford Foundation , a $16 billion international human welfare and social justice philanthropic organization, and Dr. Una Osili , Associate Dean for Research and International Programs at Indiana University’s Lilly Family School of Philanthropy.

Nonprofit 73

Nonprofit New York City San Francisco Oracle 73

NetWits

APRIL 2, 2013

Used properly, you’ll know if your email metrics are at industry levels; used poorly, you’ll only scratch the surface of email performance. Meaning, I’m less likely to be annoyed with the frequency of communication than I am with the failure of the content connecting to my interests. Findings are below.

Rate 139

Rate San Diego Open Benchmark 139

Achieve

MARCH 1, 2024

While your audience probably receives marketing materials and updates from your organization, these communications aren’t always the most effective at fostering close relationships. Plan your content strategy. Regularly check in on metrics like unique listeners and audience growth so you can adapt your strategies as needed.

Podcast 52

Podcast Create Guide Audio 52

Nonprofits Source

MAY 25, 2023

Use Patient Journey Mapping Patient journey mapping exercise helps healthcare leaders understand how patients interact with their providers by outlining each communication touchpoint. Make necessary changes based on your collected metrics and look for ways to improve your care quality. Keep a Pulse on Reviews Reviews matter.

Goal 52

Goal Tips Review Map 52

Media Cause

JUNE 22, 2021

Over the last year, we’ve seen this perfect pairing pay high dividends in our work with Pathfinder International, a 501(c)(3) non-profit that focuses on global reproductive health. Just consider a recent Pathfinder campaign in which we asked their audience to take an advocacy action for International Women’s Day. Lead Generation.

Advocacy 101

Advocacy Digital Fundraising Global 101

Nonprofit Tech for Good

DECEMBER 12, 2011

Define Your Metrics and Create a Social Media ROI Spreadsheet. In the far left column of the spreadsheet, list the metrics that you want to monitor. Finally, pick a day of the month to begin and enter the baseline metrics for the first month, then enter your progress for that month on the same day of every month thereafter.

Social Media 217

Social Media Media Avatar Organization 217

NetWits

MAY 26, 2011

In addition, there’s a snapshot into where people came from ( Referrals ), most viewed web content ( Top Content ), and most commonly used searched terms to find your website ( Keywords ). Top Content. Content, choose Top Content or Content by Title, sort Pageviews ascending & descending).

Report 251

Report Web Analytics Comparison 251

Forum One

MAY 25, 2023

Social media managers and communications professionals across industries are also reconsidering how they use—or don’t use—Twitter. Address key questions What are our communications and social media goals? All of this has left many Twitter users and organizations to ask themselves, “What do we do now?”

Government 50

Government Twitter Social Media New York 50

Nonprofit Tech for Good

SEPTEMBER 10, 2013

However, many small NGOs have websites that haven’t been updated in years and are often not created using a Content Management System (CMS) which makes it very difficult for them to update and edit their own websites. CARE International :: care-international.org. . Greenpeace International :: greenpeace.org. .

Practice 275

Practice Develop NGO Online 275

sgEngage

JANUARY 16, 2024

Use the AI tools in your fundraising platform to tell a more compelling story in your donor communications. P2P fundraisers can do the same; for example, Just Giving from Blackbaud offers a generative AI tool that quickly creates content for individuals’ fundraising pages. Content with a visual element receives up to 94% more views.

Effective 74

Effective Tips Fundraising Blackbaud 74

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2013

Awesome illustrations by Upwell’s super rad intern, Christine ! What they had in common: the one metric that matters – a method where you focus on key metric to test, experiment, and measure success. We find out what is spiking, and join the conversation. Upwell’s network is key to our success.

Campaign 122

Campaign Conservancy Measure Method 122

Forum One

FEBRUARY 7, 2023

For nearly a decade, Google has been developing and maintaining two different analytics solutions: Firebase, mostly used by developers to focus on app development and analytics, and UA, mostly used by marketers for website metrics. This kind of information can help organizations develop meaningful content. How do I get started?

FAQ 57

FAQ Organization Analytics Google 57

NetWits

DECEMBER 2, 2010

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email. What Is Segmentation?

email 149

email Marketing Mail Metrics 149

Saleforce Nonprofit

JULY 22, 2021

Nonprofit teams have a lot on their plates: not only do they have to run their programs as best they can to help their beneficiaries, but they have to run their internal organization also. They have to do all this while regularly drafting and submitting grant requests from funders who have different and changing priorities.

Impact 120

Impact Management Organization Evaluation 120

NTEN

JUNE 18, 2009

Imagine producing online communications you're proud to share with the world and that garner praise from funders, donors, and other stakeholders. Prospects and stakeholders who interact with you online have only your online communications to evaluate your organization. Are you credible? Social media and Web 2.0 I know I would.

Communication 57

Communication Online DC Wiki 57

sgEngage

APRIL 18, 2022

Assess your site’s metrics such as time spent on each page and the bounce rate to determine your most popular pages. Should you use buttons and links on your homepage to direct visitors to your internal directory or research library? Understandable: Your website’s content must be comprehensible to all audience members.

Websites 77

Websites Organization Tips Map 77

Qgiv

JUNE 23, 2021

How do you communicate with them? Measure all fundraising metrics. No matter how extensive your software features are, the most important thing is that all of these metrics are stored in your centralized CRM system. Donor communications. Use the communication streams that your supporters use the most, including: .

Campaign 98

Campaign Effective Fundraising Nonprofit 98

EveryAction

MAY 23, 2016

When I interviewed for a nonprofit position, I translated my experience working on an internal corporate newsletter into my love of blog writing. If you’ve worked in any sort of corporate capacity, you’re familiar with performance metrics. If you’re truly looking to make a mint, most nonprofit work won’t fulfill that. Show your worth.

Attitude 101

Attitude Interview Job Profit 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

The workshop used design-thinking based on Luma methodology to help participants develop a communications strategy for measuring impact. The process took participants through an assessment of the problems facing them, collective brainstorming, and prototyping. Set Program Goals & Metrics. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Bloomerang

AUGUST 28, 2023

You can create a communications cadence to reach out to these supporters, help them build stronger connections to your mission, and ultimately send them a personalized donation request based on their giving capacity and past donation amounts. Design and save direct mail communication documents like solicitations and acknowledgments.

Profile 92

Profile Software Nonprofit Donor 92

Achieve

FEBRUARY 9, 2024

However, your audience is digitally bombarded with requests all day long, and by the time they see your content, they might ignore it altogether simply because they’re fatigued. To improve your online engagement metrics and boost conversions, you’ll need to roll out fresh and creative engagement tactics. Use a multichannel strategy.

Digital 52

Digital Communication Tips Poll 52

The Science Behind Engaging your Supporters

DECEMBER 6, 2018

When used correctly, they can be a powerful tool for communicating your impact, but it's important to create them in a way that makes them easy to understand, conducive to sharing, and persuasive to a wide variety of reader perspectives. Pathfinder International. Annual Reports are a staple of nonprofit life, but are they worth it?

Report 57

Report America Picture Info 57

Amy Sample Ward

FEBRUARY 1, 2011

How Journalists Are Using Social Media to Report on the Egyptian Demonstrations – "The demonstrations are continuing despite the government’s attempts to block communications channels, including the Internet, SMS, TV broadcast by journalists, and mobile networks.

Web 120

Web Broadcast Arts Bookmarking 120

Neon CRM

DECEMBER 14, 2023

And if you’re a staff member in charge of producing content for your nonprofit, you know how time-consuming content creation can be. That’s why you have to plan ahead: A robust content plan will save you time—and brain space—and help you produce great nonprofit content while also tackling the rest of your mile-long to-do list.

Calendar 52

Calendar Content Strategy Cancer 52

NTEN

JANUARY 14, 2013

] By Debra Askanase, Community Organzier 2.0 This spring, the New York City Elder Abuse Center (the Center) began its journey from a traditional, “non-social” organization to one that uses and embraces social media in both its communications and internal processes. The knowledge doesn't just reside with one person."

Social Media 96

Social Media Collaboration Org Media 96

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 17, 2012

This allows them to see, first-hand, the impact of social media communication. Metrics should match the mission and goals. Your metrics depend on your ultimate goal. McQuade encouraged other nonprofits to take some time to understand EdgeRank to find out who’s actually seeing your content. Influence the decision makers.

Report 96

Report Social Social Media DC 96