The MatrixFiles

FEBRUARY 23, 2024

One association conducts an annual brand tracker; trust in the association is one of the metrics. Track trends in your industry. Most associations said not yet, but after the webinar, they are planning to start discussions with their Boards and staff. Collaborate with other associations in your field.

Associations 130

Associations Industry Government Education 130

Candid

JANUARY 24, 2024

As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. I selected those metrics because our goals for social media are to increase brand awareness and drive traffic to our articles and resources.

Social Media 52

Social Media Data Strategy Media 52

Classy

AUGUST 4, 2021

Members of this team review fundraising metrics , such as: Which recurring donors have upcoming credit card expirations, in order to stay ahead of lapsed recurring gifts. They’ll look at metrics on missing donor data, address updates, and donor actions. How many volunteer hours were recorded for a park cleanup event. GallantFew.

Fundraising 95

Fundraising Metrics Database Nonprofit 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Nonprofit Tech for Good

APRIL 10, 2022

There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. followers, can tweet and receive significant engagement (comments, retweets, likes) without having to engage their followers. Twitter can be mean.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). So trackbacks and comments get more weight than clicks and views.

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Bloomerang

MARCH 4, 2024

Picture this: your donor data and fundraising trends reports are due, but instead of the usual stress, you’re calm, prepared, and even proud of what you’re about to submit. Key reporting features The most impactful reports encompass a variety of aspects, from donation trends to donor retention. Let us know in the comments below.

Report 60

Report Effective Fundraising Template 60

Qgiv

APRIL 9, 2024

Through comments, shares, direct messages, and fun hashtag challenges, you can foster relationships that would be harder to form through more traditional channels of communication. It’s also an excellent platform for awareness campaigns and sharing educational content in a format that resonates with the platform’s trends.

Social Media 52

Social Media Media Guide Social 52

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). These metrics provide a comprehensive, bird’s eye view of your organization’s fundraising and outreach efforts that you can use to craft a new strategy. The characteristics of your donor base.

Giving 119

Giving Retention Metrics Demographics 119

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. If your panel isn’t on the list, add a link and title in the comments.

Comment 97

Comment Artist Social Media Hype 97

Nonprofit Tech for Good

DECEMBER 28, 2010

I identified a trend forming with social networking, and set up our very first profile. We track amount raised, number of donors, and number of action takers from social media, as well as some other social media-esque metrics like fan base growth over time, sentiment, and user engagement (number of comments, number of likes, etc).

United States 236

United States Social Media Interview Examples 236

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

You can also invite Alums to share what they’re up to as part of your engagement strategy on social channels, either as a dedicated post or part of the conversation in the comments. This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. pic.twitter.com/PXdIUl0IIQ.

Practice 107

Practice Tips Social Meme 107

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. Staff the organization’s social media accounts by monitoring follower activity (shares, likes, and comments) and ping those individuals with a way to volunteer or donate (or some other call to action). Facebook , Reddit , LinkedIn , and Twitter have great options.

Fundraising 344

Fundraising Mail Law Donation 344

Non Profit Quarterly

APRIL 20, 2023

For example, social media companies often treat inclusive design features like accessibility to the visual and hearing impaired as afterthoughts, and indeed, the development of such features are at the mercy of hiring and layoff trends. Large audience and engagement numbers are not the only metric of social media success.

Social Media 94

Social Media Media Strategy Social 94

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

The comments in the thread were terrific and generated a blog post: [link]. One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. ” What are the metrics for measuring your content?

Content 101

Content Measure Organization Strategy 101

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

And, if you submitted a nonprofit panel - and I managed to miss it while scanning 1200 in ten minutes - please add the link and description in a comment. I've gathered up some of best of the best folks in the nonprofit tech field to share their stories, metrics, and lessons learned - this will be informative AND entertaining.

Comment 50

Comment Open Source Social Media Drupal 50

Nonprofits Source

JULY 25, 2023

As you and your ambassadors build out content, Double the Donation’s guide to digital marketing for nonprofits recommends tracking social media metrics, such as the number of impressions, reposts, and likes, to assess how your social strategy is performing overall.

Marketing 52

Marketing Tips Fundraising Contest 52

Connection Cafe

JULY 15, 2013

We hope you’ll listen, comment, and share. Amy Braiterman with Blackbaud talks about key trends and metrics in peer to peer fundraising. Research & Trends Arts & Cultural donor retention event fundraising npVOICES Peer to Peer Fundraising retention' Subscribe in iTunes Subscribe in a reader.

Portland 42

Portland Retention Arts Sample 42

Qgiv

JANUARY 12, 2023

Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates. Recently, social media users have been trending towards engaging with posts that have a more casual feel to them, so don’t be afraid to show off your organization’s culture and fun side! Drive engagement.

Social Media 52

Social Media Strategy Media Donor 52

Media Cause

FEBRUARY 12, 2024

By leveraging relevant keywords, hashtags, and trending topics, nonprofits can tailor their posts to align with what their audience is buzzing about and searching for. #3 Analyzing metrics on platforms like Instagram and TikTok can help fine-tune your strategies. Be aware that adding keywords in comments does not help with search.

Search 59

Search Alternative Social Social Media 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Does a lot of &# drive by&# analysis, but no monthly review of trends. In addition to weekly check-ins, the dashboard includes key performance metrics related to goals as well as more detailed metrics. Please share your stories in the comments below – you might be featured in the book!

Results 95

Results Data Charlotte Measure 95

Care2

JUNE 19, 2012

Both “Likes” and comments on photos are a lot more popular then posts that have links, status updates, and video. ThankGoodness When looking at these trends it’s important to be honest about the value of someone “Liking” your organization’s status. Tell us in the comments.

Photo 74

Photo Facebook People Social Media 74

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Then they can comment, share and/or like your wall posts which then shares it with all their friends – now that’s viral. As a matter of fact you’ll notice that the LIVESTRONG representative is talking with the people, sharing things, commenting, liking wall posts and more. Comment on their wall posts. They are fully interacting.

Facebook 97

Facebook Stats Los Angeles Tips 97

NetWits

DECEMBER 2, 2010

Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Past behavior is the best metric or predictor for future actions and behavior, so you should be tracking this in your database system of choice.

email 149

email Marketing Mail Metrics 149

Care2

APRIL 18, 2011

That said - they are still useful as part of your metrics and tracking. Do your website visitors find your content compelling enough to comment on and share on social networks? Allows you to see engagement trends over time. Postrank Analytics. For $9 a month, PostRank will measure how engaging your blog or web content is.

Social Media 65

Social Media Measure Tools Media 65

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Let’s say you want to improve engagement with stakeholders and your KPI is an increase in the number of comments on your social platforms. How do you pick that number? However many had struggles with data included reliability of social media metric tools, not knowing the right metrics to track or tracking too many data points.

Benchmark 103

Benchmark Social Media Global Project 103

Amy Sample Ward

DECEMBER 15, 2009

You can join the conversations in the comments, or click through to the original posts to find what others are saying. I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of December 15th).

eBook 108

eBook Web Open Source Bookmarking 108

Amy Sample Ward

FEBRUARY 1, 2011

You can join the conversations in the comments, or click through to the original posts to find what others are saying. However, I want to highlight three data points that underscore a critical theme that my colleague David Armano and I detailed in our recent trends deck. There's a lot to dig into here.

Web 120

Web Broadcast Arts Bookmarking 120

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

One participant on my Facebook page, Maggie Leifer McGary discovered this as well about her nonprofit's fan page (check out her case study ) While it is possible to go back and download an export of daily metrics from the Facebook insights tool from the beginning, it can be a huge pain. I look at the following metrics: Total Interactions.

Social Media 113

Social Media Measure Action Media 113

Classy

JULY 14, 2021

Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. The Classy team focuses on engagement metrics during the virtual event to encourage continued participation and see how invested the virtual audience is.

Virtual 105

Virtual Professional Marketing Fundraising 105

Connection Cafe

FEBRUARY 24, 2014

And, to some degree, even as the ads themselves started rolling out, a large handful of the comments left on those ads were extremely negative. But, perhaps what grabbed my attention most is that, at the time we viewed this post, it had nearly garnered 300,000 likes and amassed a little over 3,000 comments. Extremely moving.

Story 51

Story Captivate Sudan Phase 51

Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Double the Donation

OCTOBER 25, 2021

Keep an eye on trends in employer information. Tracking and incentivizing fundraising results also gives you a positive metric for tracking caller proficiency and efficiency. Keep an eye on trends in employer information. Therefore, make sure you’re considering matching gifts when analyzing those trends for future initiatives.

Guide 98

Guide Script Tips Gift 98

Care2

SEPTEMBER 6, 2011

And now a n ew study by Applum, the developer behind Page tool EdgeRank Checker says that using 3 rd party apps like Hootsuite to post Facebook updates decreases comments and Likes by 70%. Applum ran their analysis on 1,000,000+ Updates on 50,000+ Pages that influence over 1,000,000,000+ Fans.

Studies 78

Studies Facebook API Benchmark 78

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

What I need is your input -I'd love to hear about your social media "adaption stories" - please leave me a comment. They determine what comments need action, whether to say thank you and build a relationship, repair a customer service issue, or ignore. Now say that five times fast! More on that later.

Story 72

Story Learning Organization Metrics 72

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Here’s my spreadsheet aerobics daily and monthly routine. I grab the monthly daily data from the insights tool (old version) and download into a spreadsheet. Out of the 25 or metrics I could look at, I only collect the following metrics: Total Interactions. New Fans (Likes). Unsubscribes. Page Views.

Social Media 99

Social Media Strategy Media Social 99

Connection Cafe

AUGUST 13, 2012

But lately, I've noticed an interesting trend: I post something on Facebook that I think is fascinating, hilarious, or some deep revelation into the mysterious world of Miriam Kagan, and my social sphere reacts in.dead silence. Post your comments in the form of a question. Respond to comments. Metrics, metrics, metrics.

Facebook 51

Facebook Ratio Influence Social Media 51