Forum One

AUGUST 16, 2023

As you get started on sifting through your data reports and action items completed this year, keep an eye toward how your internal and external reports can blend data-driven stories of impact. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need.

Story 59

Story Report Data Blended 59

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. The online platform provides metrics on over 40 measures of health and drivers of health for over 750 cities across the U.S.

Story 66

Story Data Storytelling Lesson 66

Saleforce Nonprofit

JULY 22, 2021

Nonprofits, corporate foundations, social enterprises, and organizations working in the social sector can struggle with how to approach understanding their impact: How do they know that changes in their beneficiary group are due to their interventions? How rigorous or complex should the analysis of impact data be? Mexico border.

Impact 120

Impact Management Organization Evaluation 120

Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

Marketing 52

Marketing Guide Nonprofit Channel 52

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success.

ROI 67

ROI Storytelling Measure Story 67

Neon CRM

MAY 31, 2023

It’s mostly true—numbers don’t always tell the whole story. Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions.

Statistics 97

Statistics Fundraising Metrics Mail 97

Nonprofits Source

FEBRUARY 22, 2024

You may also include links to stories about your nonprofit’s impact to show visitors that you’re trustworthy and successfully working toward your goals, as well as clear CTAs for whatever conversions you are trying to get from your visitors. Keep an eye on the following metrics for your site: Web traffic. Events page.

WordPress 52

WordPress Content Strategy Create 52

Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. How are the answers to these questions impacting your fundraising? Pose a question, tease a story, or make an offer like a matching donation campaign. Uplift Voices in Your Community.

email 116

email Marketing Strategy Tips 116

Candid

DECEMBER 12, 2022

So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. Examine your donor database, social media channels, or even survey data to answer questions, like the following: Why is your mission relevant to your audience’s direct interests?

Video 105

Video Support Tips Audio 105

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. The book is wonderful and before I share some of what I learned I have to tell you a story. He suggests that social media managers need to become curator of metrics, not just collectors of data.

Metrics 101

Metrics Social Media Media Social 101

Candid

MAY 10, 2023

Step 3: Create messaging and identify channels for outreach Equipped with key insights on your audience, you can begin crafting messaging and decide which channels you will use to communicate it. Be sure to tailor your messaging to each channel. Outline the solution. Explain the next steps.

Communication 98

Communication Campaign Channel Measure 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Along with measuring against impact results, it is important to look at how much time has been invested. How much effort are your social media channels really worth? If you need a specific metric for your reports, ask outside software providers to build a tool that can give it to you. Read your social media stories.

Social Media 119

Social Media Channel Difference Media 119

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

Most of us have no idea how to participate optimally in this unique channel – we are doing TV on Twitter (breaks my heart). We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) Social media is evolving at an incredible pace. On Twitter, it is retweets.

Metrics 96

Metrics Facebook Data Measure 96

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. having your marketing team launch a new campaign and explore a different communication channel). Analyze which types of content, stories, and communication techniques resonate most with your donors.

Analytics 52

Analytics Data Giving Metrics 52

Get Fully Funded

MAY 9, 2022

What can you do to improve the metrics that matter? Put all your goals on paper and include every metric you need to measure to meet the goals in your fundraising plan. Your story library: These are the stories that get people hooked on your mission. Stories are the fuel that propel your marketing forward.

Marketing 69

Marketing Guide Metrics Nonprofit 69

Network for Good

MAY 14, 2021

If Netflix can achieve a 90% retention rate through a subscription-based model, why can’t your organization do the same through telling stories about the good work you do? Analyze progress using subscription metrics (for example, consider a donor’s “lifetime value”). How much more would you be raising?

Giving 86

Giving Retention Stream Gift 86

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. 1. Many times, nonprofits, especially smaller ones, do not have the resources to hire outside consultants to measure the impact of their programs. Set Program Goals & Metrics.

Measure 50

Measure Impact Program San Francisco 50

Bloomerang

JUNE 1, 2022

These statistics illuminate the importance of starting your year-end fundraising planning early and creating impactful written appeals to resonate with your supporters. Build your case for support around individual stories and compelling examples of how your nonprofit is making an impact. Define the problem.

Guide 110

Guide Giving Nonprofit Metrics 110

Whole Whale

SEPTEMBER 8, 2023

Make the mission or program the hero – Focus messaging on your nonprofit’s values, impact, and service. Repeat what works – Keep using effective stories, calls to action, and emotional appeals. This showed him that ad campaigns should spotlight the product itself – the emotional impact it provides.

Lesson 59

Lesson Fundraising Digital Test 59

The Modern Nonprofit

SEPTEMBER 12, 2023

Earlier planning translates to engaging donors better, chalking out impactful messaging, gaining higher donation totals, and mitigating last-minute woes. Narrate efforts, struggles, victories; share human stories that tug heartstrings and open purse strings. Setting Up Tracking and Metrics What’s measured gets managed.

Fundraising 59

Fundraising Synchronous Platform Campaign 59

Forum One

NOVEMBER 3, 2021

As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. appeared first on Forum One | Turn Ideas Into Impact.

Report 70

Report Data Metrics Analysis 70

Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?”

Raise 59

Raise Campaign Money Online 59

Classy

JULY 14, 2021

Get to know their top insights and learning moments to accelerate the impact of your nonprofit’s next virtual fundraising event. Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. Establish Communication Channels for Engagement.

Virtual 105

Virtual Professional Marketing Fundraising 105

Neon CRM

AUGUST 18, 2023

The goals you set will help you plan the rest of your campaign: The channels you use for appeals, decisions about your event, and even the types of stories you’ll tell your donors will hinge on the goals you’ve set for your campaign. You’ll also want to tailor your message to communicate specific impacts to specific donors.

Guide 52

Guide Fundraising Mail Metrics 52

Qgiv

APRIL 9, 2024

When creating your social media strategy, research what tools can help you expand on your goals to make the maximum impact you can. Through comments, shares, direct messages, and fun hashtag challenges, you can foster relationships that would be harder to form through more traditional channels of communication. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Network for Good

MAY 14, 2021

If Netflix can achieve a 90% retention rate through a subscription-based model, why can’t your organization do the same through telling stories about the good work you do? Analyze progress using subscription metrics (for example, consider a donor’s “lifetime value”). How much more would you be raising?

Giving 52

Giving Retention Stream Gift 52

Neon CRM

JUNE 1, 2023

As an organization dedicated to finding a cure for cystic fibrosis, they share personal stories from people who have been affected by it. That’s the kind of content that makes an impact and inspires additional engagement and support. This is exactly what their readers want to see.

Practice 52

Practice Arkansas Nonprofit Spam 52

DipJar

SEPTEMBER 12, 2022

With the right strategy, you can engage with your supporters, raise brand awareness, and make a lasting impact. Channel preference (social media vs. email). Facebook: With live streaming and story capabilities, Facebook is ideal for spreading the word about your upcoming fundraisers and events. Demographics . Giving history .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Bloomerang

NOVEMBER 10, 2023

Consider the gift amounts that have a significant impact on your organization’s ability to work toward your mission. Determine whether external factors like economic changes or global events may have an impact on your major giving strategy. Follow up on a different marketing channel, such as social media.

Gift 100

Gift Raise Guide Relationship 100

sgEngage

APRIL 10, 2023

To expand your audience, consider how you can take a multi-channel marketing approach. For example, talk about how past Giving Tuesday support has had an impact on the programs and services you offer to your community, and what initiatives the upcoming Giving Tuesday will support. Political contributions.

Demographics 72

Demographics Retention Donor Research 72

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Dashboard design is more than simply clarifying outcomes and key metrics. By applying this approach to any program development or strategy and even your organization’s dashboard, your nonprofit can more innovative and get more impactful results. Tracking for Impact and Learning. Metrics for Movements.

Design 99

Design Marketing Metrics Measure 99

Connection Cafe

JANUARY 20, 2015

We hear so much about the importance of sending multi-channel campaigns and integrating direct mail, email, social and website messaging. Where I see nonprofits often still coming up short, though, is measuring multi-channel results, especially beyond email conversions. So, what are other metrics nonprofits may be missing?

Metrics 20

Metrics Campaign Channel Conversation 20

Qgiv

JUNE 23, 2021

Think carefully about the cost of your fundraising activities and the long-term impact your nonprofit potentially has on your community. Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Measure all fundraising metrics.

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Qgiv

DECEMBER 8, 2022

Putting together a multi-channel marketing plan is the best way to let people know that you’re raising money for your organization’s mission. But before you can start sending out email blasts or posting on social media, you have to come up with a cohesive story to tell across your marketing communications. Market your fundraiser.

Money 52

Money Raise Causes Fundraising 52

Kindful

SEPTEMBER 16, 2021

When designing your welcome email series—usually consisting of three to five emails sent over the course of several days or one week—here are a few things you can or should include: Inspirational stories about someone your organization has helped that solidifies that the donor’s gift is already at work. The channel they prefer.

Donor 73

Donor Gift Proposal Tag 73

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. You can show them why their support matters and how they can make a positive impact on the world. Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates.

Social Media 52

Social Media Strategy Media Donor 52

NetWits

APRIL 13, 2013

That’s the hashtag we’ll be using when I start talking about the impact of social media on fundraising with John Haydon , Farra Trompeter from BigDuck, Carie Lewis from HSUS and Casey Golden from SmallAct at #13NTC. Does social media work as a direct response fundraising channel? Do you have any success stories?

Social Media 101

Social Media Media Social Fundraising 101