TechImpact

JUNE 24, 2014

But with over 2 billion users, everyone’s audience is on Facebook. Facebook is one of the most important social media channels for almost every nonprofit in operation today. With new features being added to support nonprofits and their missions, Facebook’s usefulness to the nonprofit sector will only grow.

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Nonprofit Tech for Good

OCTOBER 17, 2023

The good news is that you don’t need a substantial budget to enhance your nonprofit’s social media presence. This enables you to trace the source of traffic and assess which social media channels are driving visitors to your website.

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Social Media Media Social Influence 326

Nonprofit Tech for Good

JUNE 17, 2010

As soon as Facebook launched Community Pages , I knew this day coming. The Facebook Team. Link to your Facebook Page from your official website. Put a Facebook Badge on your website or blog. [ Done - even though I think it looks messy! ]. Please use the following link to authenticate your Page.

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Amy Sample Ward

OCTOBER 18, 2011

—– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. Note: You can find resources about Facebook on Facebook using its resource center.).

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Top Nonprofits

DECEMBER 6, 2021

So today, Julia, I wanted to get your take on the recent news that came to light, you know, about Facebook and Instagram. And since these are channels that are really important to so many nonprofits, I’d love to get your take on things. Now that’s not to say that Facebook is not a powerful tool.

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Facebook Report Podcast Platform 52

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Do any of your members have their own channel? But I have learned a few things about each of those topics.

YouTube 221

YouTube Industry Leadership Podcast 221

TechImpact

OCTOBER 11, 2013

In 2013, nonprofits looked forward to integrating communication channels to increase effectiveness, but are hesitant to try something new. 69% of nonprofits believe their website is the most important communication channel. by juliareich.

Communication 221

Communication Trend Social Media Channel 221

M+R

JANUARY 11, 2022

We continued to see groups whose issues were in the news in the final months of the year experience spikes in fundraising — whether they worked on disaster response to midwest tornados or responding to news coming out of the Supreme Court. And those who weren’t in the news… didn’t do as well, generally speaking. In 2021, same.

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Fundraising Gift Sample Benchmark 109

Connection Cafe

MARCH 29, 2021

Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a new generation of supporters. However, Facebook fundraising is much more than a helpful boost to your organization’s online donations. Overview of Facebook Fundraising.

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Facebook Guide Fundraising North America 49

Tech Soup

MARCH 11, 2014

There seems to be a new social media tool or channel every week. But when Facebook comes out with a new app, you should probably pay attention to it. Facebook Paper, released in February for the iPhone, is a whole new way to browse the social media network. So what does Facebook Paper mean to nonprofits?

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Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. 1) Set up your nonprofit’s Facebook Page to make a good first impression.

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Facebook Practice Avatar Nonprofit 364

M+R

DECEMBER 8, 2023

Mainly this comes in the form of Urchin Tracking Modules (UTM) parameters, which allow us to add broader tracking details, like channel, source, or campaign. These are Google ads, Facebook advertising, and Google display network. ” It’s a normal, manageable change—but still one we need to be ready for.

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Track Digital Change Fundraising 104

Nonprofit Tech for Good

APRIL 24, 2013

Social media has forever changed how nonprofits and journalists distribute and consume news stories, yet the format of nonprofit press releases has not evolved at all. 6) Post your press release on Facebook, Pinterest, Google+, etc. 8) If your press release is related to breaking news, tap into the power of #hashtags.

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Press Tips Social Social Network 273

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Facebook , Reddit , LinkedIn , and Twitter have great options. Help the organization get authorized for receiving donations on Facebook. Be Informed. 50 helps us feed one child for a week.”).

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Nonprofit Tech for Good

JANUARY 11, 2014

Facebook recently selected 18 of their favorite nonprofits and embedded a “Donate Now” on their Facebook Pages and while that was nice of them to do, it’s not useful to the other million+ nonprofits (in the United States alone) that would like access to the service. 3) Live Reporting During TV Events.

Trend 274

Trend Technology Social Media YouTube 274

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Platform Communication Indianapolis Channel 122

Nonprofit Tech for Good

JANUARY 17, 2019

A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager. You can also use Lightful’s Inspiration feature to discover new accounts to follow for more creative ideas.

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Calendar Social Media Content Media 275

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 10, 2012

One of the points he made during our planning call is that in order to curate, you need two sets of tools – news discovery and curation tools. News discovery tools select and aggregate content based on keyword searches, but give a higher signal to noise ratio than general keywords searches or general news sites.

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News Tools Skype Aggregator 94

NTEN

SEPTEMBER 27, 2011

After Hours Posting Timing is important for a communications channel like Facebook. According to a recent study , posts outside of business hours and posts at the end of the week actually increase Facebook engagement. You'll also lose the spontaneity that is important for this type of conversational channel.

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Facebook Technology Journal Tips 98

TechImpact

MAY 8, 2014

Too many social media channels. Twitter, Vine, Facebook, LinkedIn, Google+, Instagram. Each one of these very different social media channels has the potential to help your nonprofit achieve its mission. Use a social dashboard to consolidate your social media channels into one place and manage from that central nexus.

Social Media 153

Social Media Challenge Media Social 153

Connection Cafe

JUNE 21, 2018

A question I have often heard: should nonprofits focus on email or Facebook? ” In fact, the two channels work best when they work together — email and social CAN play as a team. In practice, email appeals have among the highest action rates of any digital channel. Facebook Strengths: . High action rates.

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Facebook email Nonprofit Social Media 44

TechImpact

MARCH 10, 2014

Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Populating the first page of your SERPs with social media feeds is a great way to drive engagement across those channels. Take control of your SERPs. That’s the obvious part. Knowledge is power.

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Google Results Yahoo Search 229

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. What has changed?

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Facebook Measure Change Images 131

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 22, 2011

For I have known them all already, known them all: Have known the evenings, mornings, afternoons, I have measured out my life with coffee spoons; New Feature: The Timeline. The average Facebook user has 150 friends, any of whom could be your next top supporter! New Feature: More than Liking. Does it make more of a journey ?

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Life Measure Facebook Profile 135

Connection Cafe

MAY 12, 2017

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast ? You can apply here.

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Facebook Money Raise Broadcast 38

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. I don’t really feel comfortable sharing the fact that I took my kids to Chuck Cheese with all my professional colleagues who are friends with me on Facebook.” Sharing Philosophy.

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Metrics Facebook People Change 129

Nonprofit Tech for Good

OCTOBER 20, 2011

Truth be told, I much prefer the anonymity of being “Nonprofit Organizations” online ( Twitter , Facebook , YouTube , etc.) Truth be told, I much prefer the anonymity of being “Nonprofit Organizations” online ( Twitter , Facebook , YouTube , etc.) ” Functionality!

Social Media 220

Social Media Interview Guide Avatar 220

TechImpact

JANUARY 26, 2015

LGBT organizations, for example, are using channels like Facebook, Twitter […]. General Industry News Social content marketing nonprofit technology npTech social media storytelling supporters technology'

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Social Media Social Media Organization 100

Candid

JANUARY 17, 2024

That’s why we freely share our expertise with the sector through a variety of channels: Live and on-demand trainings : Learn about a range of topics from starting a nonprofit to proposal writing, management, governance, sustainability, and transparency. foundations have websites.

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Accessibility Resource Free Change 82

TechImpact

MARCH 25, 2014

Traffic sources are located on the left side bar under: Acquisition –> Channels. Visitors to your site via a specific source, be it Twitter, Facebook, or emails, tend to donate more on average, you will have a better idea of where to focus fundraising efforts. Average value of each donor from a traffic source.

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Stats Analytics Track Google 252

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). Human interest stories and good news from the organizations generated more interaction than others.

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Facebook Change Profile Impact 112

Connection Cafe

JUNE 27, 2017

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. How Facebook live helped keep their audience engaged (and raise $100K). We decided to break the news ourselves via Facebook.

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Stream San Diego Facebook Raise 42

Nonprofit Tech for Good

JUNE 23, 2020

Social Media: To effectively promote your monthly giving program on social media, you’ll need to create a series of promo graphics that are properly sized for Facebook, Twitter, LinkedIn, etc. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program.

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Practice Online Fundraising Nonprofit 341

Get Fully Funded

DECEMBER 14, 2021

Collect all the good-news/feel-good stories that you did not use during Giving Tuesday and send them out one at a time over the last few days of the year using both email and social media. You can also capture positive reviews on Facebook, emails, and holiday cards from people thanking your organization for changing lives.

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Campaign Giving Strategy Gift 130

Nonprofit Tech for Good

NOVEMBER 7, 2020

Tailor your most compelling narratives for different channels to share them widely. WFP USA shared their blog post of Rani’s story on Facebook for Literacy Day on September 8. The Facebook post included two hashtags , #LiteracyDay and #AHandUp. They used the same photo and most of the same text from their Facebook post of Rani.

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Channel Sierra Leone Story Digital 249

Tech Soup

FEBRUARY 24, 2014

It's high time to catch up on some nonprofit technology trends and news! This time I’ll review some new developments in privacy and security, social media, cloud computing, digital inclusion, gaming for good, and the new tech blog, Re/code. There’s lots of interesting NPTech news this month.

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News Technology Game Cancer 62

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. Finding your audience part 2: matching to digital marketing channels. Once you know who your audience is, you still have to figure out the best digital channels to reach them in. And it’s a big loss! However, digital can be a bit trickier.

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America Digital Audience Channel 105