Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

E-Book #1: Fundraising and Marketing Tips for Nonprofits. The npEXPERTS e-book includes Forbes’ most influential, top bloggers, CFRE/ACFREs, animal lovers and association pros, pioneers and innovators, peer-to-peer fundraisers and direct response agitators, online fundraising experts and direct mail gurus all in one place.

Content 120

Content Marketing Free Fundraising 120

NTEN

AUGUST 5, 2014

On August 2-3, I attended the 5th biennial Money for Our Movements (MFOM) social justice fundraising conference in Baltimore, Maryland, convened by the Grassroots Institute for Fundraising Training. Download this free recording from Blackbauds webinar about setting your goals for #GivingTuesday.

Communication 94

Communication email Marketing Reflection 94

Tech Soup

APRIL 1, 2013

If you’re looking for Fundraising Ideas and other ways to improve fundraising performance you’ve come to the right place. Once you download the Fundraising Ideas e-Book you’ll gain insight into: 6 Steps to a Well-Measured Social Fundraising Campaign.

Ideas 55

Ideas Fundraising Effective Blackbaud 55

Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. According to the study, it’s challenging to retain donors online, particularly if you don’t have a direct mail program in place. Online Ghost Haunts All Fundraisers by Roger Craver. Get one now.

Results 68

Results Fundraising Case Study Mail 68

Connection Cafe

JULY 2, 2018

With the rise of technology has come a proliferation of giving channels nonprofits can, and arguably should, utilize to fundraise. In days long past, the only channels an organization had to concern itself with were in-person and direct mail giving opportunities. Here are a few key takeaways: Direct mail still brings in the most money.

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Channel Change Fundraising Mail 28

Care2

AUGUST 28, 2013

After working on over 400 nonprofit email recruitment campaigns, and helping clients plan successful recruitment strategies, I’ve realized that most nonprofits don''t send nearly enough standalone fundraising appeals. Email marketing is mainly a numbers game.

email 77

email Fundraising Rate ROI 77

Care2

FEBRUARY 23, 2011

While I'm definitely looking ahead to longer days, azaleas, and tulips, from a fundraising perspective, I'm still trying to wrap my head around what happened last fall. Luckily, Blackbaud issued the 2010 Online Giving Report last week. You can download your FREE copy here. billion in total fundraising. Don't ignore them!

Fundraising 68

Fundraising Disaster Haiti DC 68

Connection Cafe

FEBRUARY 6, 2014

Blackbaud just released it’s 2013 Charitable Giving Report, showing steady growth for all nonprofits. And small nonprofits grew their online fundraising by 18.4% Blackbaud reported more than one-third of all charitable giving happens in the last three months of the year. Download the report today! compared to 2012!

Report 41

Report Giving Fundraising Lesson 41

Connection Cafe

MARCH 17, 2021

According to data from Blackbaud Raiser’s Edge NXT® , in-kind donations to healthcare organizations increased by 61% in 2020. Some supporters are more likely to fundraise on your behalf. Using predictive scoring , you can reach out to those most likely to become a peer-to-peer fundraiser. Lean into the ‘What can I do to help?’

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Data Fundraising Gift Virtual 38

Connection Cafe

SEPTEMBER 11, 2019

So, you’ve seen the fundraisers that your friends and organizations are doing on your social media feed. Others are combining their fundraising with a fitness challenge or some other personal goal or celebration. What is Peer-to-Peer Fundraising? Download the 2019 Blackbaud Peer-to-Peer Fundraising Study.

Impact 25

Impact Fundraising Celebrate Social Media 25

Connection Cafe

AUGUST 26, 2014

Of course we could talk about how to apply the science of persuasion to many different areas of our lives, but let’s stick to the topic of improving your fundraising appeal (download the ebook ). Here’s how the science of persuasion can be used to create more effective fundraising appeal letters—email or direct mail.

Fundraising 55

Fundraising Tips Gift Authoring 55

NTEN

SEPTEMBER 7, 2010

In preparation for your end-of-year campaigns, NTEN has devoted September to talking about fundraising. You should also check out the article Philip wrote for us this month, " Effective Uses of Social Media for Fundraising " Speaking of ourselves, remember that post back in February from Alan Cooke of Convio ?

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Resource Haiti Fundraising Sample 47

Connection Cafe

MARCH 26, 2020

Maybe your organization can provide downloadable coloring pages or a workbook to help solve a mystery or help with your mission. Once you have created these resources, consider how you will share them with your supporters and prospects—your website, emails, social media, and direct mail. Printable Workbooks or Coloring Pages.

Support 30

Support Virtual Tips Blackbaud 30

DNL OmniMedia

DECEMBER 15, 2020

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. Social media fundraising,” “multichannel marketing,” and “email marketing” are now popular tactics when it comes to spreading nonprofit awareness. The specific fundraising goal you’re trying to achieve.

email 52

email Guide Marketing Online 52

Achieve

NOVEMBER 19, 2018

As a fundraiser, you’re probably wondering how your organization can get a slice of that donation pie. Create a #GivingTuesday Facebook fundraiser, rally your local businesses/volunteers/team to create fundraisers on your behalf, pledge an additional match if you can, and get in on those donations! Blackbaud 2018 Toolkit.

Tips 52

Tips Facebook Florida United States 52

Connection Cafe

JULY 23, 2019

From hosting special member events to fulfilling membership cards to all related marketing, mailings, and collateral, everything adds up fast! Traditional membership programs issue paper/plastic cards and use a combination of direct mail and email marketing to reach their constituents. Source: Blackbaud.

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Museum Trend Mail Culture 34

Connection Cafe

JUNE 30, 2017

For 5 years the Blackbaud Institute has brought together experts in the nonprofit sector to speak on a wide variety of topics. No matter what fundraising programs you currently have in place, if you’re not focusing all of them through the lens of a multi-channel effort you’re missing the boat big time. by Roger Craver. Pure nonsense.

Integration 27

Integration Marketing Mail Channel 27

Connection Cafe

JUNE 10, 2015

In previous articles about peer-to-peer (P2P) fundraising, my colleague Mark Becker, Founding Partner at Cathexis Partners, wrote about four things you should know before starting a peer-to-peer fundraising campaign , and Nancy Lemmon, Account Manager at Cathexis Partners, wrote about top tips for planning a P2P fundraising campaign.

Campaign 20

Campaign Fundraising Badge Metrics 20

Connection Cafe

APRIL 10, 2020

Visit now.givingtuesday.org/ to download these important materials. Blackbaud has also developed a great tip sheet to help you quickly and easily make the most of the day: 10 Tips for a Low-Stress, High-Success #GivingTuesdayNow. Acknowledgement letters mailed. Thank your community/donors. Explain how funds will be utilized.

Campaign 49

Campaign Guide Social Media Blackbaud 49

Connection Cafe

JUNE 11, 2014

What they found is that as the economy continues to recover and online fundraising outpaces other development efforts, nonprofits are planning to invest more in their digital footprint. I’ve summarized some of the main points below, but you can learn more by registering for next Thursday’s webinar or downloading the white paper.

Technology 37

Technology Guide Proposal Leadership 37

Connection Cafe

SEPTEMBER 18, 2013

Michael Johnston is the president and founder of the global fundraising consultancy, Hewitt and Johnston Consultants (hjc), and the co-founder of two global fundraising products, The Global Legacy Giving Group and the sports-based Fantasy Fundraising. Direct mail is far from dead, but it also won’t last forever.

Giving 34

Giving Canada Generation Social Media 34

Connection Cafe

MAY 4, 2020

This is a topic near and dear to my heart –as we at Blackbaud have had the opportunity to watch countless “resilient nonprofits” use technology to reimagine their operations under social distancing guidelines and economic uncertainty. We are also working to automate the sorting of incoming email to our general inbox.

Digital 29

Digital New York Nonprofit Database 29

Connection Cafe

AUGUST 13, 2014

Traditionally, a call to action has been to donate in response to a direct mailing or a phone call. For example, you can ask for something as simple as a mailing address or for the visitor to download a study about your mission. .  Information Request: Ask for your visitors’ information so you can stay in touch.

Action 44

Action Laptop Mail Causes 44

sgEngage

NOVEMBER 7, 2023

After many organizations received a fundraising boost during the pandemic, direct response professionals once again seem to be bracing for a decline. Even so, direct-response fundraising remains critically important—both as a source of sustainable annual revenue and as a funnel for the cultivation of higher-level donors. Young or old?

Rate 89

Rate Data Demographics Mail 89

Connection Cafe

JANUARY 19, 2021

Download the 2021 Doctors’ Day Toolkit for tons of ideas, tips and tricks. Most Doctors’ Day marketing efforts involve direct mail appeals, and we are not suggesting that you get rid of those traditional efforts if they have been successful for you. Is it time to rethink Doctors’ Day , which is coming up on March 30, 2021?

Mail 27

Mail Blackbaud Virtual Awareness 27

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2005

Download brian.wmv. How does/that leverage into fundraising? short code fundraising??? ??? Smart organizations balance good content and communication with what the organization is doing with fundraising request. re raising money out-of-state, international fundraising has even more regulations. " Here???s

Boston 50

Boston NTC Strategy Spam 50

Connection Cafe

JULY 28, 2015

By creating a “My Account” page—like the Gift Service Center in Luminate Online—you can allow constituents to select their preferred method of communication (email, direct mail, or phone), opt out or in to mailings, modify their gift amount, or even skip a monthly payment. Be Responsive. One way to do this is by using autoresponders.

Program 20

Program Giving Laptop Gift 20

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Its available for download here.

Social Media 34

Social Media Trend Advocacy Online 34

Care2

OCTOBER 18, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Austin Social Media Advocacy 28

Care2

OCTOBER 20, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

API 28

API Convio Open Social Media 28

Connection Cafe

OCTOBER 4, 2013

The volume of searches for “ infographic ” has already surpassed searches for “ email marketing ” and will very soon be equal to searches for “ direct mail ”. I recently forgot to consider the platforms I wanted the latest Blackbaud Next Generation of American Giving infographic to work on. Staggering. Just think about it for a minute.

Share 45

Share Create Tips Audience 45

NetWits

MAY 30, 2012

Download the full Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Download Now! But understanding the power of a multichannel fundraising approach is critical to Online Fundraising Success.

Online 234

Online Fundraising Offline Mail 234

sgEngage

FEBRUARY 20, 2024

Free Resource Get Your Board on Board Toolkit Download Now Bringing It Together: Why Your Board’s Participation Is So Crucial No matter if your organization is a regional food bank, a housing nonprofit, or an independent school , your board’s responsibilities are defined by three main legal fiduciary duties: care, loyalty, and obedience.

Campaign 57

Campaign Tools Phase Accessibility 57

Bloomerang

JANUARY 29, 2024

Keep members in the loop with communications on multiple marketing platforms, including email, direct mail, and text. There is a 1% fundraising platform fee on all transactions processed through Bloomerang. Pricing Reach out to Blackbaud for a personalized quote. Send multichannel communications. for ACH transactions.

Software 78

Software Tools Associations API 78

NonProfit Hub

NOVEMBER 3, 2022

This fall, you’ll probably be ramping up for year-end giving, hoping to maximize your reach and visibility through email marketing, direct mail, social media and maybe even an event or two. This is an experiment that the Texas State Historical Association conducted on a landing page for an eBook download. At least, I hope you will.

Donation 52

Donation Giving Headline Conversation 52

NetWits

APRIL 11, 2012

Just like direct mail, email isn’t going away just because some new thing called social media came along. Although not a big part of the nonprofit tech conversation there’s clearly a group of folks interested in utilizing gaming and game mechanics for fundraising, community building and program delivery. > [link].

Technology 245

Technology Game NTC San Francisco 245

Connection Cafe

FEBRUARY 21, 2019

Maybe you’ve felt the effects of reduced alumni participation, or maybe you’re worried about the sustainability of a fundraising model that draws wealth from a few, volatile sources. For most fundraisers, it’s a dream. Fundraising managers are under tremendous pressure to keep their team together long enough to meet fundraising goals.

Life 25

Life Fundraising Model Gift 25