Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Nonprofit Tech for Good

NOVEMBER 7, 2019

2) Registration and ticketing tools for events of all sizes. Nonprofits quickly receive the data insights they need to track and measure success through the new Report Center. Capabilities include: the ability to build custom queries, tools for data visualization, and the option to schedule reports. 3) Advanced data reporting.

Charity 214

Charity United States New Zealand Canada 214

CauseVox

APRIL 6, 2023

Peer-to-peer fundraising can be a powerful tool for small nonprofits to raise funds and increase awareness about their cause. However, with the right strategies and tools, small nonprofits can achieve exponential results. How to quickly set up a campaign on CauseVox.

Fundraising 74

Fundraising Benchmark Metrics Nonprofit 74

Bloomerang

AUGUST 16, 2021

If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Track your own data.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

EveryAction

MAY 2, 2023

Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.” Sharing stories Stories help us to better connect with one another as human beings, and when it comes to advocacy, storytelling can be a powerful tool.

Advocacy 222

Advocacy Action Support Help 222

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. The benchmarks are based off results from the Millennial Impact Survey , which was conducted by Achieve, a creative services agency that works with organizations to understand how Millennials get involved in causes. How the Benchmarks Work. The Benefit of Benchmarks.

Benchmark 58

Benchmark Library Impact Generation 58

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

Benchmark 103

Benchmark Social Media Global Project 103

Bloomerang

MARCH 27, 2024

With all of this in mind, even if it has never been a targeted approach at your organization, delving deeper into the trove of research we have about Women’s Philanthropy could be an incredible tool for your fundraising success. This is not only an issue of thinking differently and more inclusively, but thinking of the bottom line.

Philanthropy 84

Philanthropy Strategy Fundraising Indiana 84

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty.

Aggregator 169

Aggregator Associations Activities Active 169

sgEngage

JANUARY 16, 2024

Use the Most Effective Online Fundraising Tools If you haven’t explored the apps, online tools, and upgrades now available to help your organization raise more money, more effectively, now is the time. Use the AI tools in your fundraising platform to tell a more compelling story in your donor communications.

Effective 72

Effective Tips Fundraising Blackbaud 72

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

Benchmark 96

Benchmark Social Media Measure Results 96

Candid

JANUARY 4, 2023

By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.

Demographics 111

Demographics Fund Practice Data 111

Nonprofit Tech for Good

APRIL 10, 2022

The service provides early access to new Twitter tools and a variety of unique features. Using a graphic design tool such as Canva or Venngage , converting powerful stats, quotes, and CTAs into graphics is a time-tested, proven method to grab the attention of your followers, thus increasing your engagement on Twitter (and all social media).

Twitter 355

Twitter Practice Social Media Nonprofit 355

M+R

JUNE 10, 2021

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7% The new feature helps users prevent senders from knowing when they open an email.” on iPhone, 9.6% on desktop, and 2.8%

Rate 122

Rate email Open Change 122

Forum One

DECEMBER 22, 2022

UA has been a reliable benchmarking tool for more than a decade, and many organizations have comfortably adopted strategies and reports that deliver data to inform their broader digital strategy. Buttons move around, some functionality changes, and it can take a little time to realize the potential of new tools or capabilities.

Time 72

Time Metrics Analytics Adopt 72

Candid

APRIL 25, 2023

EGA has a long-standing history that includes more than 10 years of data collaboration with Candid, to support their Tracking the Field (TTF) research program. As part of their mission, members are on a journey to “walk the talk” and fulfill the tenets of its Racial Equity Point of View (POV). For racial equity, this is doubly true.

Effective 104

Effective Demographics Philanthropy United States 104

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. It isn’t hard to see why we forget about one of the best ever social media measurement tools: surveys!

Social Media 95

Social Media Analytics Tools Media 95

Neon CRM

NOVEMBER 17, 2023

Track registration vs. attendance and member attendance over time to see if you’re motivating your members to get involved IRL. FYI, nonprofits have an average email open rate of 24.11% , so use that if you’re in need of an initial benchmark. Just remember to hang a sign that lists your social tags nearby.

Strategy 98

Strategy Measure Social Media Metrics 98

EveryAction

JANUARY 11, 2023

Meeting these three milestones before the end of the month will get your grassroots team back on track just in time to launch your 2023 campaigns. Pro tip: you might need to use a benchmark lower than four actions if your action opportunities were sparse over the past six months. Rest assured: it’s not too late to catch up!

Advocacy 198

Advocacy Volunteer Analysis Action 198

Nimble AMS

AUGUST 25, 2021

Since we all work in the same company, we have combined knowledge, insights, and tools that are unmatched in the association industry. Benchmark Report: How Associations Can Prepare for Future Growth. With one system provider, you can significantly reduce operational expenses and track your costs more efficiently. Visibility.

Associations 123

Associations Industry Studies Benchmark 123

ASU Lodestar Center

SEPTEMBER 22, 2021

Board assessment tools comes in all shapes and sizes, and may include questions about the organizations mission, strategic direction, board meetings, supporting the CEO/ED and more. An assessment tool can help identify strengths, challenges and gaps and help the board hold themselves accountable to reaching benchmarks and goals.

Help 96

Help Strategy San Diego Iowa 96

Nonprofit Tech for Good

DECEMBER 8, 2021

They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. M+R Benchmarks Report. Your current CRM does not integrate with th parties , such as MailChimp, Shopify, Stripe, and Facebook Fundraising Tools. Create a list of your must-have tools and functions.

Trend 324

Trend Digital Marketing Fundraising 324

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. The Facebook Insights tool lets you see trends Fan acquisition and subscription. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size.

Metrics 97

Metrics Benchmark Facebook Experiment 97

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. Reminder, email opens are tracked by tiny image pixels embedded in email content. MPP only pre-loads images (including that open tracking pixel!)

Mail 107

Mail Spam Rate email 107

M+R

JUNE 5, 2023

Infrastructure : you’ll still need some: staff to manage influencer relationships, ways to track and report on metrics — essentially what your digital program already does. Looking for benchmarks? We’ve got some Benchmarks. We’ve got some Benchmarks. Build relationships — especially when rapid response needs come up.

Conservancy 80

Conservancy Influence Mail Headline 80

M+R

DECEMBER 13, 2022

Tune up your tracking in advance of key moments. If you’re just getting up and running with ads, check on your Meta Ads Manager Account , a tool to run and report on ads for Facebook and Instagram. For ads tracking and more, we highly recommend Google Analytics. For ads tracking and more, we highly recommend Google Analytics.

Fundraising 82

Fundraising America United States Track 82

Whole Whale

JANUARY 28, 2023

According to tracking for 20,000 top podcasts, the listeners have tripled in monthly podcast listeners over the past 5 years to 75 million (RawVoice). Once this file is downloaded by a user’s device, your ability to track what they do with that file falls off of a cliff. Trying to track podcasts is pretty similar.

Podcast 52

Podcast Measure Feeds Plugin 52

DNL OmniMedia

FEBRUARY 11, 2021

It can sit on top of any CRM solution, Blackbaud or otherwise, and is focused on helping your team identify, set, and monitor goals and benchmark performance against internal and industry peers. But, that’s significantly more difficult when gift officers aren’t interested in logging and tracking that data. Peer Benchmarking.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

EveryAction

AUGUST 3, 2023

Additionally, knowing where existing donors work (whether through previous prospect research or using a matching gift tool integrated into your fundraising platform) can help uncover potential for broader corporate partnerships as well.

Strategy 177

Strategy Giving Fundraising Gift 177

The Storytelling Non-profit

JANUARY 24, 2022

In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data. Storytelling is a tool that supports various fundraising and communications strategies and goals. Begin with the End in Mind: What’s Your Desired Outcome?

ROI 67

ROI Storytelling Measure Story 67

sgEngage

DECEMBER 27, 2021

How are these social fundraising tools different to peer-to-peer fundraising platforms? When should you use them and can you use social fundraising tools and peer-to-peer fundraising platforms together? . Social Fundraising vs Peer-to-Peer Fundraising .

Platform 91

Platform Facebook Tips Social Media 91

Candid

FEBRUARY 6, 2024

Shared data for shared solutions Shared demographic data collection among nonprofits and funders is a critical tool in advancing racial equity. We decided to develop a shared definition is for benchmarking only. Our first task was to develop a shared definition for “people of color-led and people of color-serving” organizations.

Data 59

Data Support Demographics Evaluation 59

Classy

JULY 28, 2021

At the same time, introduce tools and strategies that increase your revenue and grow your audience. Track Top Donor Acquisition Days. By tracking your results year over year, you can explore opportunities for further acquisition and conversion optimization. Optimize My Donation Page. What time of year it was.

Experiment 93

Experiment Donation Ideas Create 93

DNL OmniMedia

OCTOBER 13, 2020

Each step you take with a prospect, from the first communication to receiving a gift, needs to be carefully tracked and planned for. In the nonprofit world, this tracking process is referred to as moves management. Ideally, your CRM should be configured in a way that makes it easy to track moves. Making major gift asks.

Effective 98

Effective Management Guide Fundraising 98

Nonprofits Source

OCTOBER 4, 2023

These solutions power workplace giving programs by helping to match contributions to nonprofits, track volunteer hours, and manage other company-wide philanthropic efforts. They use CSR software to streamline data collection, track progress, and ensure compliance with CSR goals and standards.

Software 52

Software Business Guide Companies 52

TechImpact

OCTOBER 10, 2013

Benchmarking. Provide demos and tips to users to encourage new tools and exploration of the new technology service. Keep track of future upgrades, department needs, and the allocation of resources. What would make adoption easier? Assess each what changed. Communicate with Users.

Technology 138

Technology Strategy Adopt Industry 138

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2019

A donation thermometer to help keep track of how much has been raised so far. If you want some more guidance on different types of nonprofit software, check out DonorSearch’s list of best online giving tools. Step 6: You track participant performance and reap the rewards. . Click here for a free template. Tips & Tricks.

Donor 106

Donor Online Fundraising Social Media 106