Nonprofit Tech for Good

APRIL 2, 2020

The average nonprofit website has a 1% conversion rate ( according to the M+R Benchmarks report ) and this means that 99% of the people you get to visit your website leave without donating or subscribing to your email list. 5) Retention. By increasing your conversion rate to 1.5% Then you will see long-term, sustainable digital growth.

Metrics 310

Metrics Digital Marketing Retention 310

Nimble AMS

FEBRUARY 15, 2024

All member-based organizations are focused on membership: attracting new members, boosting member retention, enhancing member engagement, and more. If your large association currently faces data silos, repeated records, or platforms that don’t automatically sync, it might be time to reinvest in new technology.

Associations 148

Associations Missouri Measure Culture 148

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Retention was 25% for donors who made their first gift in 2017, and 59% for repeat donors.”

Benchmark 81

Benchmark Digital Report Learning 81

Neon CRM

NOVEMBER 17, 2023

Ultimately, the goal of a membership engagement strategy is to improve member retention. Fundraising 10 Steps to Plan a Successful Membership Drive 9 min read Read Now 3 Membership Engagement Strategies That Boost Member Retention You worked hard to grow your member base. Here are some concrete ways to get them to stick around.

Strategy 98

Strategy Measure Social Media Metrics 98

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. The opportunity to join a community of other nonprofit professionals using the platform to share ideas, success stories, and lessons learned.

Effective 278

Effective Fundraising Nonprofit Channel 278

sgEngage

MARCH 22, 2024

Particularly for peer-to-peer (P2P) fundraising, mobile capabilities have become crucial in meeting donors where they are, providing a simple, fun donor experience that results in higher turnout, increased revenue, and better year-over-year retention of event participants, donors, and P2P fundraisers.

Track 94

Track Activities Active Activism 94

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Mobile list size grew by 35% in 2017.

Benchmark 62

Benchmark Digital Trend Report 62

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Pro Tip – track your engagement across all platforms. Start scoring member engagement today! Use aggregate scores to validate and improve member value.

Aggregator 169

Aggregator Associations Activities Active 169

Candid

FEBRUARY 27, 2024

When you hear directly from clients, you can better tailor services to their needs and preferences, which, in turn, helps increase client retention and impact. If you don’t have access to external benchmarks, another approach is to compare your own organization’s results over time.

Rate 128

Rate Survey Nonprofit Sample 128

Whole Whale

NOVEMBER 10, 2021

App retention rates also indicate that most audiences will be churned through within months. Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). You might have heard that building your app to be cross-platform will help with some of these costs. CTR (benchmark via MailChimp ).

Mobile 96

Mobile Build Benchmark Rate 96

sgEngage

NOVEMBER 10, 2023

Increases Retention Rates and Donor Life Cycle With each recurring donation, your organization may send thank-you notes with suggestions to stay engaged beyond financial support. Inspiring donors to take action in their community and advance your mission ultimately increases donor satisfaction and improves retention rate and donor life cycle.

Donation 52

Donation Blackbaud Retention Gift 52

Socialbrite

OCTOBER 6, 2022

As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. Facebook remained the most important social media platform for nonprofit causes. In other words, you’re not losing money by moving one or more fundraisers to virtual platforms.

Fundraising 69

Fundraising Statistics Paypal Retention 69

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. The Bloomerang Payments processing fee is 2.2% + $0.30

Software 88

Software Free Tools Adobe 88

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

sgEngage

JUNE 25, 2021

However, in this age of “new normal,” or “hybrid” approaches, we now have the ability and complexity of having additional platforms on which we can and should engage and empower supporters digitally. The missing piece between fundraisers’ desire to continue supporting causes and their year over year retention? Stewardship.

Digital 64

Digital Donation Blackbaud Charity 64

Nonprofit Tech for Good

DECEMBER 8, 2021

M+R Benchmarks Report. It is difficult to report fundraising success and donor retention to staff and board. Select a Crowdfunding Platform. Resource: 8 Powerful Crowdfunding Platforms for Nonprofits. For example: yourwebsite.org/impact. Feature your landing page on the right bar of your blog.

Trend 316

Trend Digital Marketing Fundraising 316

Neon CRM

JANUARY 25, 2024

It’s critical for member engagement and, ultimately, for member retention. Offer More Context You can’t always include all the details on every platform (especially social media), so your member newsletter is an ideal space to provide additional context and information. Let’s get started!

Newsletter 52

Newsletter Content Ideas Tips 52

EveryAction

SEPTEMBER 2, 2022

If your nonprofit is looking for more reasons to dial in on mobile messaging, M+R’s Benchmarks report has found that texting is growing in the nonprofit sphere—these are just a few key points from 2021’s report : SMS audience sizes grew by 26 percent over the previous year—much faster growth than email audience sizes.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Major gifts.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Qgiv

OCTOBER 3, 2023

On Giving Tuesday 2022, Qgiv’s platform saw the largest amount of donations occur between 10 a.m. However, on December 31, the largest number of donations made on the Qgiv platform occurred between 7 a.m. According to MR Benchmarks 2023 , both Giving Tuesday and December 31 saw a 13% decline in overall revenue compared to 2021.

Trend 52

Trend Giving Social Media Gift 52

Givinga

FEBRUARY 26, 2019

But not every platform will make an impact. To find corporate responsibility software that will contribute directly to business performance, profits specifically, you need to find a platform with three key capabilities. Related Offer — Givinga360: Customized giving platform to fit your business strategy.

Profit 45

Profit Software Benchmark Student 45

Bloomerang

AUGUST 21, 2023

Craft personalized thank-you messages and updates to strengthen relationships with donors and enhance donor retention. Therefore, be sure to diversify your fundraising channels to reach donors through multiple platforms, events, and initiatives. As a result, staff retention is one of the top issues facing nonprofit leaders.

Action 75

Action Report Practice Fundraising 75

Nonprofit Tech for Good

JUNE 23, 2020

Launched in 2002, GlobalGiving.org is a crowdfunding platform for NGOs, charities, and nonprofits worldwide which has raised nearly $500 million online. According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits.

Practice 339

Practice Online Fundraising Nonprofit 339

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Here’s how the text fundraising process works: Your nonprofit chooses a text fundraising platform or service provider. These platforms prioritize security and a positive experience for both nonprofits and donors.

Mobile 57

Mobile Guide Giving Fundraising 57

Bloomerang

MARCH 30, 2023

However, if your goal is SMART—specific, measurable, attainable, relevant, and time-bound—you’ll have a clear benchmark to work toward and measure progress. These goals are specific and have a clear timeline for completion, giving the nonprofit team a clear and attainable benchmark to strive for. Spread the word on social media.

Volunteer 92

Volunteer Program Roles Training 92

Nonprofits Source

OCTOBER 4, 2023

This ultimate buyer’s guide will cover the essentials of selecting a platform that elevates your initiatives, including: The Fundamentals of CSR Software The Benefits of Leveraging A CSR Platform The Challenges of Using CSR Software What Are Common CSR Software Features? What is Corporate Social Responsibility Software?

Software 52

Software Business Guide Companies 52

Connection Cafe

FEBRUARY 12, 2014

I want to hear more about your monthly donor retention strategies, but my overall sense is that retention has taken a back seat to acquisition. In building your retention strategy, you must first understand why your donors are leaving you. Interactive Online Fundraising monthly giving sustainer giving sustainers benchmarking'

Donor 34

Donor Retention Seattle Gift 34

DNL OmniMedia

NOVEMBER 12, 2020

Why is it important to track fundraising benchmarks? Donor Retention: This includes past major gift donors that are still giving regularly to your organization. Set benchmarks that are realistic for your team. However, it’s also important to set benchmarks that are realistic for your team. Let’s explore this idea further.

Metrics 52

Metrics Gift Track Tech 52

Connection Cafe

JANUARY 12, 2014

In this npEngage post, One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014 , Frank Barry has rallied some of the industry’s brightest minds to weigh-in on the #1 key to a successful donor retention strategy. Take a look. It’s time to flip that statistic on it’s head.

Communication 32

Communication Retention Childhood Statistics 32

Pamela Grow

JUNE 28, 2023

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% of their total audience. Imagine the missed opportunities!

email 52

email Rate ROI Social Media 52

Connection Cafe

MAY 20, 2015

Individual participant and team captain retention rates. Compare your performance to industry benchmarks. You might want to start with the Blackbaud Peer-to-Peer Fundraising Study , which combines three years of event data from 39 organizations that produced over 44,000 events using Blackbaud’s P2P fundraising platforms.

Benchmark 20

Benchmark eBook Registration Indiana 20

DNL OmniMedia

DECEMBER 13, 2021

More recently, they released the Nonprofit Success Pack (NPSP) , which configures the provider’s main Salesforce Platform Enterprise or Ultimate Editions to be useful for nonprofit use. Advocacy capabilities include click-to-call, one-click petitions, social advocacy, an Elected Officials Lookup tool, and a mobile canvassing platform.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Connection Cafe

NOVEMBER 22, 2016

The culture of End-of-Year (EOY) giving is well ingrained in the American donor’s psyche—December is when many nonprofits raise 80% or more of their total revenue for the year, according to Blackbaud benchmark reports. People give in December because nearly every nonprofit asks them to, every December.

Mind 20

Mind Advocacy Organization Fundraising 20

Nonprofit Tech for Good

APRIL 5, 2021

The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. To reach the 10,000 follower benchmark, send an email to your list asking your supporters to follow you on Instagram or purchase advertising to secure more followers.

Practice 363

Practice Nonprofit Avatar Social Media 363

Bloomerang

JUNE 20, 2023

When your nonprofit uses online fundraising platforms and follows best practices, you can meet your supporters where they are—online—and enable them to give quickly and easily. The cost of online fundraising software can be fairly inexpensive, only requiring a small platform fee and processing fee. Increase brand awareness.

Ideas 98

Ideas Guide Online Fundraising 98

Neon CRM

MAY 31, 2023

Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. And by building stronger relationships with donors, you will increase donor retention and loyalty, creating a stable foundation for your mission to continue. Sound good?

Donor 52

Donor Management Guide Retention 52

Givinga

JANUARY 22, 2019

How Corporate Giving Platforms Help Measure Business Impact. Corporate giving platforms are responding to the demand for metrics with features and measurement tools that connect directly to business results. A corporate giving platform can make a big difference here.

Platform 45

Platform Business Giving Charity 45