Nonprofit Tech for Good

MARCH 2, 2021

Based on the survey responses from the 2021 Global NGO Technology Survey , the 2021 Open Data Project provides benchmarks for how NGOs use website and email communications, online fundraising tools, social media, and productivity and security software. As open data, it can be used and republished by any person or organization worldwide.

Project 278

Project Open Data NGO 278

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

Benchmark 71

Benchmark Measure Organization Convio 71

Neon CRM

NOVEMBER 17, 2023

Everyone running a membership organization wants to recruit some shiny new members. A membership engagement strategy outlines the planned approaches, tactics, and initiatives that a member-based organization will take to foster meaningful interactions and promote sustained participation among its members.

Strategy 98

Strategy Measure Social Media Metrics 98

Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. Finally, what all three organizations listed above have in common is that they use large buttons for donation amounts rather than radio buttons.

Practice 363

Practice Donation Paypal Badge 363

Nonprofit Tech for Good

DECEMBER 8, 2021

Organization Name] is a global network of philanthropy organizations, changemakers, and critical thinkers committed to ensuring that philanthropy reaches its fullest potential by serving as a catalyst for social change and social progress. M+R Benchmarks Report. Newsletter sent every Monday morning to all subscribers.

Trend 323

Trend Digital Marketing Fundraising 323

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. The benchmarks are based off results from the Millennial Impact Survey , which was conducted by Achieve, a creative services agency that works with organizations to understand how Millennials get involved in causes. How the Benchmarks Work.

Benchmark 58

Benchmark Library Impact Generation 58

EveryAction

MAY 2, 2023

No matter how your nonprofit organization is making change in the world, it’s impacted by others’ decisions, whether those decisions come from local and national legislators, corporations, institutions, or others who hold power and shape the way we live our lives. Lobby days (in-person or virtual!)

Advocacy 222

Advocacy Action Support Help 222

EveryAction

AUGUST 3, 2023

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors.

Strategy 177

Strategy Giving Fundraising Gift 177

NetWits

JANUARY 27, 2011

You received the same email if, like me, you’re subscribed to the NTEN newsletter (hint hint). Most organizations are only dedicating 1/4 to 1/2 of a staff member to social media, yet a small number of nonprofits have dedicated 2 or more individuals. How can I get the 2011 Social Networking Benchmark Report for Non-profits?

Social Network 200

Social Network Survey Profit Network 200

NetWits

MAY 17, 2011

Register for our Social Fundraising Newsletter and immediately get access to the full reports used to construct this INFOGRAPHIC. Register for our Social Fundraising Newsletter and immediately get access to the full reports used to construct this INFOGRAPHIC. It’s been amazing to watch. Looking for more information on the above data?

Fundraising 279

Fundraising Social Social Media Newsletter 279

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Your newsletter’s audience Who you should sent your newsletter to?

Newsletter 124

Newsletter email Create Template 124

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. Email: In e-newsletters, regularly include a pitch to become a monthly donor.

Practice 339

Practice Online Fundraising Nonprofit 339

NetWits

JUNE 7, 2012

Our 2011 Online Fundraising Report shows that nonprofit organizations receive over 20 percent of their total online funding in December, and nearly 45 percent in the last four months of the year. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Staggering, but not news.

Online 221

Online Fundraising Benchmark Report 221

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. Organizations with smaller list sizes have better response rates. donating money).

Benchmark 50

Benchmark Convio Trend Statistics 50

Nonprofit Tech for Good

NOVEMBER 21, 2019

Donors, especially millennial donors, are motivated by specific issues and causes and typically do not have allegiance to specific organizations. This means that nonprofits have to compete with each other for donors’ attention and resources as they gravitate towards causes rather than organizations.

Storytelling 264

Storytelling Homeless Generation New Zealand 264

NetWits

NOVEMBER 29, 2011

Several of our Blackbaud nonprofit customers have recently had incredible success using a personalized approach to email: 1) An animal rights organization doubled click-through rates by personalizing an event email invitation with: The last year people attended. Examples and practical tips to live by. How much the event raised that year.

email 230

email Raise Cancer Info 230

Forum One

JANUARY 20, 2022

Now is the time to celebrate what all your organization achieved, reflect upon what you didn’t, and learn from that data to make 2022 your best year yet. We dove into a number of industry benchmark reports to compile the following indicators that nonprofits should consider when planning for the year ahead. Website metrics.

Metrics 74

Metrics Digital Strategy Rate 74

NTEN

MAY 15, 2009

We just released the 2009 eNonprofit Benchmarks Study with our fantastic friends at M+R Strategic Services. Get the recording to see how Children's Defense Fund and HRC use benchmarks to increase the performance of their online campaigns. Local organizations are getting on the bus. What are you struggling with?

Benchmark 50

Benchmark Studies Advocacy Case Study 50

Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 227

Facebook Raise Fundraising Audience 227

Care2

MARCH 22, 2011

Are enewsletters still worth your organization’s time? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Key Benchmarks: How Did Your Nonprofit Measure Up ? Online Fundraising.

Benchmark 76

Benchmark Advocacy Studies Metrics 76

Connection Cafe

JULY 21, 2014

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! 69% of nonprofit organizations have someone in place to oversee content marketing strategy. Does your organization have a documented content strategy? That’s where you come in.

Survey 46

Survey Content Benchmark Marketing 46

Qgiv

JANUARY 17, 2024

After all, organizations can raise up to 31% of online revenue in December , as reported by M+R Benchmarks. Here’s an example of a welcome series to help get you started: Get to know us: Send first-time donors an email explaining the history behind your organization, what your mission and values are, and how you’re making a difference.

Retention 52

Retention Difference Donor Strategy 52

AFP Blog

MAY 28, 2012

E-newsletters: Read This Before You Press Send - Resource Center - AFP : May 22, 2012) More and more companies are using e-newsletters to connect with their customers. In fact, 67 percent of businesses are increasing their email campaign budgets, according to the 2012 Email Marketing Benchmark Report from MarketingSherpa.com.

Newsletter 26

Newsletter Press Resource Chapter 26

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Connection Cafe

JULY 24, 2014

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! 69% of nonprofit organizations have someone in place to oversee content marketing strategy. Does your organization have a documented content strategy? That’s where you come in.

Survey 39

Survey Benchmark Content Marketing 39

EveryAction

SEPTEMBER 20, 2016

Once you know what qualifies as success, Amy suggests setting your goals based on benchmarks you've established for your organization, although this is a good place to start. Depending on the mission of your organization, you may be tasked with increasing visitor traffic to your organization's website.

Metrics 100

Metrics Social Media Measure Media 100

Saleforce Nonprofit

NOVEMBER 17, 2022

And while some cannot wait to catch the best deals at the end of the month, many nonprofit organizations are getting ready for the counter-movement of heavy consumerism: Giving Tuesday, the Day of Giving. Every year, this approach helped them to raise all of what was needed.

Giving 59

Giving Tips Press Netherlands 59

Socialbrite

OCTOBER 6, 2022

Donors are still eager to support the organizations and causes they care about, yet they expect to be engaged differently — often through digital channels. As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. It may make sense for your organization to follow suit.

Fundraising 69

Fundraising Statistics Paypal Retention 69

EveryAction

AUGUST 11, 2016

This post originally appeared in NTEN's July Connect newsletter. In fact, according to the annual Benchmarks report from NTEN and M+R , email fundraising revenue alone increased by a whopping 25% last year, outpacing the overall growth of other online revenue sources.

email 100

email Spam Money Fundraising 100

Pamela Grow

JUNE 28, 2023

In contrast, social media algorithms will always limit your organic reach. According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. of their total audience. Imagine the missed opportunities!

email 52

email Rate ROI Social Media 52

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Also consider a bi-weekly or monthly newsletter that includes quick tips, examples from other fundraisers, and links to available resources. 3) Involve.

Relationship 208

Relationship Raise Tips Fundraising 208

Nonprofit Tech for Good

FEBRUARY 24, 2010

If your nonprofit is experimenting with text-to-give, text alerts and/or smartphone Apps (or planning to), then launching a mobile website is something your organization should seriously consider. Over the last month I have subscribed to receive text alerts from 10 organizations. Nonprofit Text Messaging Benchmarks 2010.

Mobile 210

Mobile Websites United States Nonprofit 210

Get Fully Funded

OCTOBER 31, 2022

If you don’t have a website, people think you’re not a real organization. Pulling up your website is like meeting your organization for the first time and you want to make a good impression. Seeing your website is often the first experience someone has with your organization. Spiff up your home page. First things first!

Websites 89

Websites Giving Donation Nonprofit 89

Neon CRM

SEPTEMBER 7, 2023

For many organizations, year-end fundraising campaigns represent a significant portion of their annual revenue. Instead of choosing a number out of thin air, take some time to think through what’s reasonable for your organization. How to Set a Year-End Fundraising Goal How much would you like to raise during your year-end campaign?

Campaign 98

Campaign Fundraising Retention Template 98

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Newsletter 51

Newsletter Social Media Advocacy Tips 51

sgEngage

SEPTEMBER 7, 2022

This means that a donor may have two or even three different people from the same organization soliciting them before they finally make a gift. All officers should have similar experiences across the organization and be aligned on how the work gets done. A fundraiser’s job is to raise money for the organization.

Develop 73

Develop Management Gift Proposal 73

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Even as overall giving slumps, this increase is significant because it means that more organizations are receiving reliable funding on a monthly basis. Organize them into groups based on their gift sizes.

Analytics 52

Analytics Data Giving Metrics 52