Benchmark Demographics Metrics Organization 
Whole Whale
APRIL 5, 2024
Shows ad performance data like impressions, spend, and demographic reach. Snapchat Political Ads Library: [link] Displays the ad creative, spend estimate, and demographic targeting used for each political ad. They can also monitor the ads of other organizations to identify any potential violations or misinformation.
Nonprofit Tech for Good
AUGUST 6, 2023
By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. A/B testing can help determine the most effective sending days and times for an organization’s unique supporter base.
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Allegiance Group
MAY 16, 2024
Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention. That brings a glimmer of good news.
Allegiance Group
FEBRUARY 14, 2023
in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. year over year. in 2016 to 19.3%
Candid
JUNE 20, 2023
Comprehensive and public nonprofit demographic data is central to supporting more transparent and informed decision making in our sector. Our purpose at Candid is to get key information—like this demographic data—into the hands of those who rely on it to guide their decision making. nonprofits and foundations.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2010
Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. ALSO, incredibly important measurements are the demographics of who your non-profit is reaching. Measurement Challenges. Data Analysis. Respond here.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 3, 2010
Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. ALSO, incredibly important measurements are the demographics of who your non-profit is reaching. There are specific metrics for specific platforms.
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