Whole Whale

MAY 2, 2024

Meta descriptions and tagging Interns can be given assignments to clean up tagging and past content on platforms like YouTube or Pinterest which will help discoverability. Website content SEO clean-up Have interns use Google Analytics to identify frequently visited pages that have been ignored. Many eyes make for light work.

International 97

International Program Ideas Data 97

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. The service provides early access to new Twitter tools and a variety of unique features. 3) Tweet content that inspires engagement.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Nonprofit Tech for Good

MARCH 2, 2021

Based on the survey responses from the 2021 Global NGO Technology Survey , the 2021 Open Data Project provides benchmarks for how NGOs use website and email communications, online fundraising tools, social media, and productivity and security software. Get started with free fundraising tools. Open Data Project Sponsors.

Project 278

Project Open Data NGO 278

EveryAction

JULY 12, 2023

This means now you’re probably getting email targeting you with more content and reminders about the item you were looking for. It’s easy to understand why brands use direct mail: in the nonprofit world, mail can be an especially powerful tool for educating your supporters.

Channel 224

Channel Work Fundraising Movie 224

Forum One

MAY 11, 2021

To help you navigate the decision-making process when choosing the right Martech Stack, let’s take a look at five tips and considerations to take into account along the way, as well as five foundational tools to evaluate. 5 foundational MarTech tools. Content Management Systems (CMS). Marketing automation.

Tools 53

Tools Tips Integration Evaluation 53

CauseVox

APRIL 6, 2023

Peer-to-peer fundraising can be a powerful tool for small nonprofits to raise funds and increase awareness about their cause. However, with the right strategies and tools, small nonprofits can achieve exponential results. Don’t miss out on this valuable opportunity to learn and grow! How to quickly set up a campaign on CauseVox.

Fundraising 97

Fundraising Benchmark Metrics Nonprofit 97

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Mobile list size grew by 35% in 2017.

Benchmark 62

Benchmark Digital Trend Report 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

Benchmark 103

Benchmark Social Media Global Project 103

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

Benchmark 96

Benchmark Social Media Measure Results 96

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. 4) Key features and content aren’t accessible.

Websites 246

Websites Nonprofit Guidelines Phone 246

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I wanted to avoid automated cross-posting of social content because I think it isn't very effective. Limited time and resources for maintaining and creating content on one hand, and a desire to get started. The secret sauce: Very focused objectives for your Fan Page and a selective strategy. What is the way out of this problem?

Metrics 97

Metrics Benchmark Facebook Experiment 97

M+R

JUNE 5, 2023

Search key terms and hashtags and see whose content grabs you. You never know who has anti-vaccine videos buried in their content libraries. Don’t be afraid to go back to the well with creators whose content has performed well. Looking for benchmarks? We’ve got some Benchmarks. We’ve got some Benchmarks.

Conservancy 80

Conservancy Influence Mail Headline 80

Bloomerang

AUGUST 16, 2021

Mastering relevant content marketing. If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. Start with benchmark data. Think about how you can A/B test your content and appeals. Track your own data.

Analytics 124

Analytics Strategy Fundraising Benchmark 124

Nimble AMS

FEBRUARY 15, 2024

To drive success in the future, your large association should leverage an AMS with automation tools. Use automation tools to streamline membership communications, automate membership renewals, offer chatbots, remove human error from tax processing, and more. Automation is the key to reducing manual or ineffective tasks.

Associations 147

Associations Missouri Measure Culture 147

Media Cause

MARCH 29, 2023

Identifying top organic keywords and content opportunities Does your organization know what is helping your website gain visitors and donations? An SEO audit can share benchmarks and insight into what top keywords and pages are helping drive traffic.

Analysis 52

Analysis Nonprofit Google Search 52

sgEngage

JANUARY 16, 2024

Use the Most Effective Online Fundraising Tools If you haven’t explored the apps, online tools, and upgrades now available to help your organization raise more money, more effectively, now is the time. Use the AI tools in your fundraising platform to tell a more compelling story in your donor communications.

Effective 74

Effective Tips Fundraising Blackbaud 74

Nonprofit Tech for Good

FEBRUARY 12, 2021

By Kelly Pullin , Marketing Manager at RoundUp App – the nation’s largest tool for rounded up donations, giving nonprofits across the country a new stream of recurring giving. According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%.

Effective 278

Effective Fundraising Nonprofit Channel 278

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. It isn’t hard to see why we forget about one of the best ever social media measurement tools: surveys! Front of House team.

Social Media 95

Social Media Analytics Tools Media 95

M+R

JUNE 10, 2021

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7%

Rate 122

Rate email Open Change 122

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Tipping points can include: Acquisition – when people move from interacting with your content to actually joining your association. Key Takeaways.

Aggregator 169

Aggregator Associations Activities Active 169

Qgiv

OCTOBER 17, 2023

Fundraising IQ is a collection of AI, machine learning, and data science tools designed to empower nonprofits and fundraisers to maximize their impact by simplifying day-to-day tasks.

Fundraising 59

Fundraising Press Test Industry 59

Nonprofit Tech for Good

DECEMBER 8, 2021

Quarterly Impact Reports enhance your website, email, and social media content strategy. M+R Benchmarks Report. Your current CRM does not integrate with th parties , such as MailChimp, Shopify, Stripe, and Facebook Fundraising Tools. Create a list of your must-have tools and functions. For example: yourwebsite.org/impact.

Trend 316

Trend Digital Marketing Fundraising 316

Nonprofit Tech for Good

DECEMBER 19, 2017

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Facebook Fundraising Tools [ Conservation International ]. In the 1990’s, English made up 80% of web content. Today, 10 languages make up 82% of web content. Periscope Coins.

Trend 276

Trend Communication United States Online 276

The Storytelling Non-profit

JANUARY 24, 2022

Storytelling is a tool that supports various fundraising and communications strategies and goals. Storytelling Tips: Create Benchmarks for Comparison One final piece of advice I’ll share about measuring the ROI on stories is to have a benchmark for comparison. Start by narrowing down what you’re using storytelling for.

ROI 67

ROI Storytelling Measure Story 67

Connection Cafe

JULY 8, 2014

Starting from 1999, FusionSpark Media has produced a wide range of content initiatives for nonprofit and government agencies in the topic areas of environment, sustainability and health. Russell’s role in projects ranges from new business development to content strategy to photography and video creation. .

Problem 38

Problem Content Strategy Calendar 38

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). However, the benchmark study is a tool, and like any tool, it depends on how it’s used. To the strategic services team, it’s our bible.

Rate 139

Rate San Diego Open Benchmark 139

Saleforce Nonprofit

AUGUST 12, 2021

This will help you measure whether or not your campaign has been a success and will give you a benchmark for the year following if it’s your first time getting involved. Create Compelling Content. Think about the content your supporters want to read and what will have the most meaning for them. Set Achievable Goals.

Giving 112

Giving Tips Game Digital 112

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. Page Fundraisers.

Practice 339

Practice Online Fundraising Nonprofit 339

sgEngage

FEBRUARY 4, 2022

For-profit companies have relied on these strategies for years to serve up relevant content and personalized experiences to deepen engagement with their brand, and donors now expect that in their interactions with nonprofits. . A few examples of data health tools include address updaters and deceased record finders. .

Data 94

Data Houston Classes Analytics 94

M+R

DECEMBER 13, 2022

If you’re just getting up and running with ads, check on your Meta Ads Manager Account , a tool to run and report on ads for Facebook and Instagram. Updating your landing page content to introduce you to new constituents. Tune up your tracking in advance of key moments. For ads tracking and more, we highly recommend Google Analytics.

Fundraising 82

Fundraising America United States Track 82

sgEngage

JUNE 30, 2023

Table of Contents The Impact of Nonprofit Marketing Types of Nonprofit Marketing Nonprofit Digital Marketing Breakdown What Challenges Do Nonprofit Marketers Face? According to our Annual Luminate Online® 2021 Benchmark Report , more than 770 social good organizations collectively raised over $1.8 billion emails in that year alone.

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. However, it shouldn’t be. Bring Others Along.

Content 37

Content Communication Marketing Strategy 37

Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 221

Facebook Raise Fundraising Audience 221

Media Cause

APRIL 16, 2021

Facebook recently announced that the Facebook community has now raised over $5 billion for nonprofits and personal causes through Facebook and Instagram fundraising tools. We leveraged the Facebook Post Donate Button and saw average gift revenue more than double from Giving Tuesday benchmarks.

San Jose 59

San Jose Facebook Work Fundraising 59

Whole Whale

JANUARY 28, 2023

Basically the potential podcast listeners are there – if you have the right content. None of these tools gives us 100% accuracy on our listeners, rather a benchmark to try to build on. As content platforms and devices become more diverse, it is a good idea to make sure your content can follow your audience.

Podcast 52

Podcast Measure Feeds Plugin 52

CauseVox

APRIL 13, 2022

As virtual fundraisers have grown in importance and popularity over the past couple years, peer to peer fundraisers have emerged as a necessary tool for nonprofits looking to raise more with less effort. Ability to set default content, design pages, and clone campaigns. Easy donation form with mobile payments.

Fundraising 97

Fundraising Benchmark Campaign Raise 97

Nonprofit Tech for Good

NOVEMBER 21, 2019

The non-partisan organization, Issue Voter, uses user-generated content on social media for its #WhyIVote campaign to raise awareness about the importance of voting and motivate others to vote. Another benefit of having a user-generated storytelling campaign is the vast amount of digital assets you can collect from the campaign.

Storytelling 264

Storytelling Homeless Generation Social Media 264