Nonprofit Tech for Good

SEPTEMBER 17, 2023

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. You can use that benchmark to determine how well your ad copy is performing.

Google 263

Google Evaluation Grant Campaign 263

M+R

APRIL 11, 2023

READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. Your data feast will be ready on Thursday, April 27. April 27, 2023, ONLINE Benchmarks Webinar. The post Amuse bouche: Benchmarks is almost served first appeared on M+R.

Benchmark 40

Benchmark Connecticut New York DC 40

M+R

APRIL 19, 2023

Don’t forget to make your reservations for our Benchmarks launch events if you haven’t already. READ TIME: 1 minute The Benchmarks team is busy in the kitchen, cooking up another edition of super useful digital nonprofit data. Your data feast will be ready on Thursday, April 27. RSVP via Zoom here.

Benchmark 45

Benchmark Connecticut New York DC 45

M+R

MARCH 11, 2024

Read time: 2 minutes Did you miss our latest webinar about Scout Quest, our privacy-focused one-of-a-kind online data co-op? Here are the four biggest takeaways: 1) Huge Results for the Humane Society of the United States: Gabby Green from HSUS shared her experience using Scout Quest data to reactivate a huge inactive file.

Mail 73

Mail Results Benchmark United States 73

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! This report compares peer-to-peer (P2P) fundraising data from 2020, 2021, and 2022. So, we were curious: What would the data tell us about three key questions? This metric is one to watch for the future.

Blackbaud 83

Blackbaud Report Fundraising Benchmark 83

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 64

Benchmark Studies Metrics ROI 64

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? The original data set was collected in a google spreadsheet , using a manual and time consuming data collection process.

Benchmark 95

Benchmark Network Learning API 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I launched a Facebook Fan Page for my blog over the summer shortly after Facebook announced vanity urls. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

Benchmark 96

Benchmark Social Media Measure Results 96

sgEngage

JUNE 6, 2024

And for a capital campaign, data-driven decisions depend on you and me, the unsung data nerds operating quietly in the background. We work hard to transform basic input into high-quality data. An audit query can be as simple as looking for data entry errors, like a recent cash gift with a gift date of two years later.

Database 80

Database Goal Campaign Phase 80

3rd Sector Labs

APRIL 23, 2014

Third Sector Labs recently co-hosted a data management webinar with Debbie Snyder , VP of Sales & Marketing for Adcieo. The topic – “Why don’t you have a data management plan?” ” – focused on why you need, and how to create, a nonprofit data management plan. Within the past 3 months = 30%.

Data 133

Data Management Rate Benchmark 133

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 103

Benchmark Social Media Global Project 103

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Twitter Cards allow website developers to clarify how website and blog content should appear in tweets. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 343

Twitter Practice Social Media Nonprofit 343

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. We hope you’ll join us and participate in our upcoming 2023 M+R Benchmarks. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!)

Benchmark 18

Benchmark Studies Analysis Metrics 18

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Photo by lecercle. Size has never mattered to us.

Metrics 112

Metrics Facebook People Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value. 

Metrics 71

Metrics Bookmarking Analysis Feeds 71

M+R

JUNE 10, 2021

In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7% If open rates from a significant portion of email list subscribers are unreliable, then that data point is unreliable. on iPhone, 9.6% on desktop, and 2.8% What will this change?

Rate 122

Rate email Open Change 122

sgEngage

MAY 30, 2024

Consider these tips for motivating gift officers with goals and incentives: Use your data to find realistic targets. For example, organizations might still use in-person meetings as a key metric for gift officers despite communication preferences and habits changing so dramatically post-2020.

Retention 91

Retention Management Tips Nonprofit 91

The Storytelling Non-profit

JANUARY 24, 2022

In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data. Now you’ve identified how you’re using the story, we’re going to get into the weeds to identify your metrics and markers of success. Begin with the End in Mind: What’s Your Desired Outcome?

ROI 67

ROI Storytelling Measure Story 67

M+R

MAY 31, 2022

We saw some of the impacts of these changes in this year’s Benchmarks. Sure, you’d get the occasional bot open or someone with images blocked, so it wasn’t a perfect data point, but it was a fairly stable, useful number. Make strategic adjustments? Burn down email and move into a bunker?). Now, let’s dig deeper. Need a quick refresher?

Mail 107

Mail Spam Rate email 107

sgEngage

JULY 20, 2021

3 Data from our 2021 Industry Review shows that over $2.8 Q: One of the tips from Harvard Business Review 2 on how to set up programs for success is to set goals, collect data and examine change overtime. That survey established a critical baseline that we can use to benchmark our progress in the future.

Government 98

Government Social Blackbaud Companies 98

NTEN

JULY 5, 2012

[Editor's note: this is cross-posted from the M+R Research Labs blog ] By Ezra Billinkoff, M +R Wow! Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Many of the metrics in our report require no calculations. Once again, you’ve amazed us! A: Of course!

Metrics 64

Metrics Facebook Question Benchmark 64

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Source Everything ! Let's say you want to track your email fundraising open rate.

Metrics 55

Metrics Benchmark Rate Newsletter 55

sgEngage

NOVEMBER 10, 2023

This data is important for donors to access for tax purposes. Impact reporting derived from this data also allows you to show donors how their contributions make a difference over time. Donor management software consolidates these time-consuming processes to make it easier for organizations to utilize donor metrics.

Donation 52

Donation Blackbaud Retention Gift 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 18, 2007

Stephen Downes summarized my post on Social Media Metrics and Measuring Blog Outcomes and added some commentary. My post wasa riff on evaluating the effectiveness of blogs, and in particular, a set of metrics from Avinash Kaushik: "Raw Author Contribution (posts and words in post). It's like measuring 'friendship'.

Metrics 50

Metrics Technorati Measure Reflection 50

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

sgEngage

JANUARY 16, 2024

Professional fundraisers usually rely on data and collaborative planning to establish campaign fundraising goals. According to the 2022 Blackbaud Luminate Online Benchmark Report , the annual value of a sustainer is four times greater than a one-time donor.

Effective 78

Effective Tips Fundraising Blackbaud 78

Qgiv

DECEMBER 7, 2022

Few things are as important to successful fundraising teams as clean data around your prospect portfolio and moves management. Identify Your Priorities Define and Document Your Pro c edures Prepare Your Database Review Existing Portfolios or Assign New Portfolios Train Your Team Establish a Feedback Loop Track and Review Your Metrics.

Database 52

Database Track Donor Management 52

M+R

JULY 27, 2023

After asking a lot of questions and convening small roundtables of non-profits to explore cultivation messaging, we found that many groups are grounding their cultivation efforts in a little bit of data and a whole lot of assumptions. If too little cultivation was a real problem, we’d have seen it show up in fundraising metrics, right?

Fundraising 52

Fundraising Test Advocacy Metrics 52

Forum One

MAY 4, 2010

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. donating money). As NARAL found, it could mean the difference in an additional 0.63

Benchmark 50

Benchmark Convio Trend Statistics 50

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. Let’s dig into the data to uncover what it means for fundraisers as we prep for the second half of the year. Might 2024 be the year things turn around?

Trend 52

Trend Podcast Retention Nonprofit 52

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Power Imbalance in Traditional Evaluation As grantmakers, we tend to monitor and evaluate our strategies and programs using metrics that we deem important. We all want to know whether our work makes a difference.

Participatory 90

Participatory Evaluation Empowerment Grant 90

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

It is from the recent workshop that NTEN and NPower in Charlotte, NC to help participants understand the power of data to drive decision-making for nonprofits. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”.

Results 95

Results Data Charlotte Measure 95

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. Below is the live blog or the archive of the live blog. The internet connection here is such that I don’t think a live blog portal will sustain itself. Analytics tools.

Social Media 102

Social Media Map Strategy Media 102

Tech Soup

OCTOBER 31, 2011

Why does data matter to nonprofit organizations and what data matters? These questions and more were answered in a recent Twitter conversation on data and analytics. Collecting and analyzing data can seem like a time consuming and daunting task that takes away from an organization’s day-to-day work fulfilling its mission.

Analytics 65

Analytics Data Analysis Chart 65

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2007

This slide came from a presentation by Rashimi Sinha that I stumbled upon and is focused on a different topic, but I pulled out this slide for "Popularity Metrics." As Beth Kanter says, "numbers and data alone are almost meaningless. As Beth Kanter says, "numbers and data alone are almost meaningless."

Metrics 50

Metrics Slides Measure Reflection 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Data Analysis. What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? How do you analyze your social media data? What’s your “sexy&# social media metric? Respond here.

Summary 94

Summary Social Media Measure Media 94