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Why Nonprofits Need a Values-Based Social Media Strategy

Non Profit Quarterly

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

X | Twitter Ads Transparency Center: [link] Requires generating a static report that takes time and doesn’t allow US targeting for region. Competitive Analysis By exploring ads from similar organizations or causes, nonprofits can gain insights into their competitors’ messaging, targeting, and creative strategies.

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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. Key types of advocacy Issue awareness Before organizations can create advocates for their cause, they need to make people aware of the issues they’re trying to solve.

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How Do I Get My Nonprofit’s CEO To Use Twitter or other Social Media?

Beth's Blog: How Nonprofits Can Use Social Media

Carolyn, Ben, and I each did a brief presentation on the topic and then we sat down for a discussion facilitated by Darian and Ritu using questions from the several thousand people in the audience. He camped outside her door and not only told her about how nonprofit CEO’s were using Twitter, but showed her how easy it was.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement. These numbers are based on the performance of Nonprofit Tech for Good, and of course, vary depending upon how your nonprofit uses Facebook and Twitter. Though increasingly rare to find an auto-generated, unclaimed page, they do exist.

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It’s 2013: Where’s your nonprofit’s social media policy?

ASU Lodestar Center

Having a social media policy in place will help you answer these questions, and inform you or your social media manager on what to do in similar situations. What’s in a social media policy? Handling controversy: This quite possibly the most important part of any social media policy. How to write your policy.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

Social Media: Before You Get Started, Get Organized! Some common metrics to monitor are website traffic, blog traffic, e-newsletter subscribers, Facebook fans, Twitter followers, online dollars raised, volunteers, and event attendees. Create a Simple Media Policy.