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Q&A: Fundraising Best Practices When Connecting With Diverse Audiences

Bloomerang

It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. Answer: The definition of mission creep is when a nonprofit organization deviates from its mission and participates in programs or activities that do not align with its purpose.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

We know our audiences are out there on social media. Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. to start engaging with their audience and growing its group of ardent followers.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. How Should Nonprofits Use Ad Libraries? Shows ad performance data like impressions, spend, and demographic reach.

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Why Nonprofits Need a Values-Based Social Media Strategy

Non Profit Quarterly

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.” Marginalized users and organizations have been impacted in multiple ways.

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An Integrated Approach to Audience Engagement

Media Cause

Over the course of my career, I’ve sat on nonprofit advocacy, fundraising, and communications teams—all in an overall digital engagement capacity. I’ve been in those meetings (if you’ve been at a nonprofit for even a hot second you know the ones I’m talking about) with program leads whose priority lists are very different from mine.

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How to Communicate Meaningfully with Nonprofit Supporters in an Election Year

Media Cause

For nonprofits in the U.S. Understanding your nonprofit audiences—their hearts and minds, wallets and worlds—is critical to successfully communicating in an election year. Remember, as you navigate the news cycle and other big issues, they shouldn’t take away from the importance of your work as a nonprofit.

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5 Ways to Use Your Smartphone for Social Good

Nonprofit Tech for Good

As a nonprofit, there are certain ways you can encourage your donors to use their phones for good. With these methods, your nonprofit can advocate for general philanthropy and altruism. In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. Ready to get started?

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