Candid

APRIL 22, 2024

We often talk about the role of philanthropy and the ways in which it must grow and innovate, how it has changed and evolved with the times, reacting to crises, wars, economic downturns, and more. I believe it is fostering the love of people and that pathway to change that is the role and mandate of philanthropic institutions and funders.

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Relationship Build Organization Philanthropy 80

Nonprofits Source

MAY 6, 2024

Depending on the size of your nonprofit, you might have numerous roles open at any given time. Fortunately, automated tools make curating personalized email content for candidates effortless. Implement inclusive language and content. Reference statistics when framing CTA content. Use automated personalization tools.

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email Tools Strategy Application 52

Forum One

OCTOBER 12, 2023

Explore the role of various platforms and tools in this transition, and understand the potential challenges that may arise. Nailing down your brand voice and tone to meet audience expectations? Cultivating a deep connection between your brand and its audience? That’s one puzzle. That’s a whole other challenge.

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Voice Social Media Portland Technique 71

sgEngage

JULY 20, 2023

Your role as a grantmaker could involve providing guidance on ethical and trauma-informed storytelling practices , ensuring that an individual’s story is shared with dignity and respect. By using storytelling, nonprofits can translate abstract concepts into relatable narratives that capture the attention and empathy of their audience.

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Storytelling Impact Help Demonstration 66

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

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Search Alternative Social Social Media 59

The Modern Nonprofit

JANUARY 2, 2024

In this blog post, we’ll unveil the art of transforming individual stories into a collective force that not only resonates with your audience but also propels your cause forward. These narratives can resonate deeply with your audience, fostering an emotional connection and a deeper understanding of your mission.

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Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

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Storytelling Skills Develop Help 103

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

Achieve

MAY 24, 2024

Social media: Get creative with your promotional content on social media, such as sharing a video of a volunteer explaining how to opt-in by texting your keyword to your SMS short code. Use relevant hashtags in your caption to expand your audience and bring in new supporters.

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Retention Rate Donor Campaign 52

Media Cause

JUNE 22, 2021

That means advocacy can play a critical role in supporter engagement and prospect acquisition to drive individual giving gains and grow donor lifetime value — even if your organization is a nonpartisan 501(c)(3). But even setting aside passive fundraising, advocacy has a key role to play in your program. . Action Center.

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Advocacy Digital Fundraising Global 101

M+R

FEBRUARY 8, 2022

Just as relevant creative begins by understanding the audience, authentic creative begins by understanding the speaker. A campaign might feature video content from field staff, a featured supporter, or a celebrity advocate. All of the questions we asked about the audience to develop relevant creative apply here as well.

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Candid

FEBRUARY 23, 2023

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. If you’re wondering where to get started, consider showcasing content on your homepage that highlights the following elements: Mission.

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Effective Create Strategy Nonprofit 119

Bloomerang

FEBRUARY 17, 2023

What role does design play in TWLOHA’s history and present-day work? Design has always been a crucial aspect to how we operate and communicate with our audience, whether that’s an encouraging message on apparel and merchandise or a well-crafted social media post. How does your role tie into that? How does that inform your work?

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Design Relationship Share Donor 72

Forum One

JANUARY 19, 2023

Your website, in many cases, is the entry point for the majority of your audiences. This global ecosystem serves as the digital brand and voice of your organization, as well as the main source of knowledge about the programs and issues you work on, and the audience you are reaching.

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Websites Change Management Digital Government 60

Achieve

MARCH 18, 2024

Whether it’s an emailed donation appeal, social media post, or old-school flyer on a bulletin board, the best nonprofit communications help your audience relate to and position themselves within your mission’s story. It’s easy to ignore filler content, and your funders can probably sniff it out quickly. Be mindful of passive voice.

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Storytelling Grant Tips Proposal 52

Whole Whale

MARCH 22, 2023

Assuming that staff can just wander on to general AI models and create content is like when nonprofits thought it was a good idea to give their social comms to interns a decade ago. Give Context : Make your style clear by using descriptive language about your audience and flex that thesaurus for tone. Higher temperature values (e.g.,

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Ideas Model API Language 52

Forum One

SEPTEMBER 7, 2021

Your foundation’s website is the entry point for the majority of your audiences, and so ensuring that all parts of your digital strategy and digital ecosystem are connected to it is of utmost importance. Do they have a unified visual voice and brand? Who are the audiences you are looking to target?

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Websites Strategy Change Management Digital 58

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Worse is the impact of siloed organizations on nonprofit audiences – cuz really, how many emails can you get from the same organization before you go a little nuts? The challenge is to reach our audiences where they are, in that moment, with compelling content and a call-to-action… Not exactly what siloed organizations are best at.

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Story Storytelling Digital Nonprofit 103

sgEngage

MARCH 22, 2022

Segment your audience . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. On top of that, multi-channel marketing allows you to more easily cater your communications to specific audience segments and use each channel for different purposes. .

Retention 103

Retention Communication Donor Strategy 103

Saleforce Nonprofit

APRIL 7, 2021

Panel participants for our international audience include: Hanna Thomas, Principal Consultant, Align. Panel participants for our American audience include: Joan Garry, Principle, Joan Garry Consulting. I’m looking forward to the session, Amplifying Underrepresented Voices in Tech. and Amal Clooney. The best part?

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Nonprofit Headline Teach America 134

Connection Cafe

DECEMBER 13, 2013

Content’s role in nonprofit marketing grows by the hour. Not only does valuable and unique content increase the visibility of your organization and its mission, but (if done right) it encourages engagement among your supporters and echoes in a familiar voice the emotional core of your organization’s purpose.

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Content Marketing Organization Tips 38

Get Fully Funded

DECEMBER 12, 2022

Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. When you post on social media, you don’t know how many people actually see your content. I worked to develop my own voice. That’s average. ). So frustrating! It’s definitely not as many as we would like.

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email Fundraising Sound Sample 126

Connection Cafe

MARCH 20, 2015

That would symbolize increased engagement, and it’s proof that we are speaking on matters relevant to our audience. You know what content generated the most clicks on our web site? It was an important piece of content, and we were glad it was there for those who needed it during a clear time of need. All good things.

Content 20

Content North America Storytelling Social Media 20

AccelEvents

JUNE 17, 2020

Attendee experience plays a significant role in the success of your events , virtual or otherwise. Social media is one of the best ways to connect with your audience before, during, and after your virtual event. Use the data collected at registration to offer personalized content suggestions. Easy Access to Additional Content.

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Virtual Platform Experiment Registration 52

AccelEvents

JUNE 17, 2020

Attendee experience plays a significant role in the success of your events , virtual or otherwise. Social media is one of the best ways to connect with your audience before, during, and after your virtual event. Use the data collected at registration to offer personalized content suggestions. Easy Access to Additional Content.

Virtual 52

Virtual Platform Experiment Registration 52

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly.

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Neon CRM

MAY 22, 2023

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. It requires a strategic approach that encompasses well-thought-out timing, personalization, actionable content, and more.

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Gift Results email Metrics 97

Media Cause

DECEMBER 21, 2021

Organizations can tap into the power of personal story by uplifting the voices in their network. Understand Your Audience. Which audience is key in taking the actions needed to achieve your advocacy goal? . And then give people an active role in helping you actualize this vision. . Structure Your Message Effectively .

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Advocacy San Francisco Story Digital 59

AccelEvents

JUNE 3, 2020

The numbers will need to be adjusted to match what is allowed in each jurisdiction but it is possible to host an event with a small number of physical attendees/participants and broadcast the happenings online to a much wider audience. It will help reduce potential spread AND keep the audience lively and engaged.

Industry 84

Industry Virtual Platform Broadcast 84

NTEN

OCTOBER 18, 2011

A blog is an opportunity not only to change static into dynamic, but also discover and share voices from your organization. If you're the one pushing for creation of a blog, you're already its champion — and you must stay committed to that role and responsibility. It's a chance to convene and nurture a community of storytellers.

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Create Management Storytelling Sudan 98

Museum 2.0

MARCH 3, 2011

Background: Why They Did What They Did The Henry Art Gallery exhibition we worked with, Vortexhibition Polyphonica , was intended to explore three big ideas: Different voices “intervene” or add new points of view to the exhibition at periodic intervals. All the photos in this post are on Flickr here.

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Participatory Arts Audience Museum 51

.orgSource

JULY 3, 2023

I’m glad to see so many organizations producing compelling content. It was considered too resource intensive to play a consistent role in most promotional strategies. I realized that associations already had the content and the audience. Make Content Work Harder One piece of content can become a sales funnel.

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Video Communication Create Strategy 221

Nonprofit Tech for Good

NOVEMBER 13, 2015

In the meantime, using Periscope to report live from your events is good practice and live streaming is different from other types of content. During interviews and site visits one person needs to take on the role of reporter while the other streams the interview and assumes the role of producer. This is advanced social media.

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Allegiance Group

MAY 1, 2024

Whether revenue comes from a previous campaign, a particular audience, or a giving package, leverage clean data so you can know where you’re going and eliminate potential problems. Tips for Success Give voice to your brand story in order to create connections. Their content efforts are coordinated well in advance, and it shows.

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Campaign Guide Fundraising Storytelling 52

NonProfit Hub

NOVEMBER 13, 2014

This day and age, social media plays a crucial role in your marketing strategy. Know Your Audience. By knowing more about your prospective constituents, you will be able to assess the voice of your NPO and tweak content accordingly in order to reach your audience on a more personal level. Pick your Platforms.

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Social Media NPO Media Social 54

Neon CRM

DECEMBER 14, 2023

And if you’re a staff member in charge of producing content for your nonprofit, you know how time-consuming content creation can be. That’s why you have to plan ahead: A robust content plan will save you time—and brain space—and help you produce great nonprofit content while also tackling the rest of your mile-long to-do list.

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Calendar Content Strategy Cancer 52

AccelEvents

JUNE 3, 2020

The numbers will need to be adjusted to match what is allowed in each jurisdiction but it is possible to host an event with a small number of physical attendees/participants and broadcast the happenings online to a much wider audience. It will help reduce potential spread AND keep the audience lively and engaged.

Industry 52

Industry Virtual Platform Broadcast 52