Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 9, 2017

There have been many news articles recently about social media for evil: How Facebook, Twitter, Google, and even Instagram have been abused for coordinated misinformation paid social media or advertising to influence our political system. Find out what funders are doing to fight it in this upcoming Media Impact Funders webinar series.

Social Media 77

Social Media News Media Social 77

EveryAction

JUNE 21, 2023

While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round. Provide frequent updates on key issues To keep supporters engaged and enthused about LGBTQ+ issues, your organization should provide frequent updates on issues as news breaks.

Advocacy 199

Advocacy Generation Strategy Awareness 199

EveryAction

JANUARY 25, 2023

Make sure to include lots of “you” language—that means your news updates should not be framed as what you are doing as an organization, but rather as what your donors are making possible with their generosity. Anthony Shop, Social Driver In 2023, go all in on LinkedIn. Learn more and get in touch at socialdriver.com !

Support 220

Support Build Linkedin Newsletter 220

.orgSource

JANUARY 2, 2024

Some employees have invented tortuous workarounds to keep using their new toys to continue working in the same old way. Here’s the good news. They’ve created their own cloud computing platform, revolutionized logistics with prime delivery, and invested in AI and robotics. What went wrong? The digital piece was a success.

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Team Technology Help Digital 221

Media Cause

OCTOBER 11, 2023

Any social media platform can help you achieve these goals. However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Ideas for TikTok Content TikTok has unique features that you cannot find on other platforms.

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Marketing Fundraising Social Media Video 59

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation.

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Ideas Online Fundraising Social Media 354

Forum One

JULY 13, 2022

City Health Dashboard , a project of the Department of Population Health at NYU Langone Health, supported by Forum One, is a model for making their rich data accessible to all of their audiences and at data-driven storytelling. Know your audience. Develop a strategy for data storytelling. Understand your capacity.

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Story Data Storytelling Lesson 66

Nonprofit Tech for Good

DECEMBER 13, 2021

Here’s the good news: with preparation and a pulse on the right data and information, it is possible to get a handle on the task and get a big picture of your organization’s needs. It should then define and identify your target audiences — people you are trying to reach and whose needs you want the website to serve. Target audiences.

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Websites Analytics Project Proposal 304

TechImpact

JANUARY 16, 2014

With shortening attention spans and so many other outlets vying for their attention, reaching the youth audience may seem like a daunting task. Today’s youth potentially have the shortest attention spans in the history of the world. The audience is there, it is up to you to take advantage of their presence.

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Social Media Flash Attention Nonprofit 165

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. General Listening. Online Course.

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Tools Guide Social Social Media 98

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Social Media Media Strategy Social 94

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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Practice Organization Nonprofit Content 36

Nonprofit Tech for Good

DECEMBER 20, 2018

Facebook has, for a couple years now, committed to making their platforms “video first.” Adding legible, large text that is viewable on a small, mobile screen lets you get your ideas across, even if your audience isn’t listening. You really only have a few seconds to grab attention. Get their attention with a “hook” (i.e.

Social Media 266

Social Media Video Marketing Practice 266

Nonprofit Tech for Good

AUGUST 29, 2019

While Facebook and Twitter may be waning a bit in popularity and usage, visual storytelling platform Instagram keeps growing in engagement and daily time spent on the site. . Instagram, like the other social media platforms, rewards a consistent posting schedule. Here are 6 ways. . 1) Post Stories regularly to ramp up your following.

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Money Raise Donation Ideas 279

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. LinkedIn is a great resource for nonprofits because of its audience. Reaching out beyond your current audience isn’t always easy.

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Linkedin Social Media Practice Media 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The short answer is, more than ever before, you have to embrace the pay-to-play nature of the platform.

Facebook 235

Facebook Fundraising ROI Virginia 235

Top Nonprofits

JULY 20, 2022

If you see them as an outdated outreach method, we have great news for you. But, following these tips to refresh your fundraising flyers, you’ll drive interest in your organization and attract new supporters from far and wide. Always think about your branding, goals, and target audience ahead of the actual creative procedure.

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Examples Tips Fundraising Images 105

AccelEvents

JUNE 4, 2020

Make sure the presenter or speaker knows that there might be questions from the audience so the can periodically check the chat. Set up virtual meeting rooms, for example, so the audience can continue discussions after a session is done. Give the audience some questions or concepts to think about while they were watching the video.

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Virtual Network Create Social Media 90

TechImpact

FEBRUARY 20, 2014

Having a website optimized for mobile platforms is no longer an option, it’s a necessity. You’ve invested in social media to drive traffic to your website and call attention to your cause, but your website is not optimized for 65% of the people you’re targeting. 60% of mobile users expect webpages to load in 3 seconds.

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Stats Mobile Site Statistics 193

Nonprofit Tech for Good

OCTOBER 10, 2019

By Paige Kutliek , SEO Manager at GoFundMe ––a free fundraising platform for charities, people, and the causes you care about. And because GoFundMe has a 0% platform fee , your organization will be able to keep more of the funds raised. Social media is a powerful tool that allows you to reach a large audience with minimal effort.

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Guide Organization Campaign Social Media 247

Bloomerang

APRIL 11, 2023

Successful event marketing starts with knowing how to reach your target audience. For most event coordinators, one of the best places to reach their target audience is Instagram. With over 2 billion active monthly users , you can connect with a broader audience there by sharing engaging posts. Media attention.

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Contest Headline Social Media Survey 88

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Likely, your average open rate will increase and you’ll need to set news goals around email opens.

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email Marketing Test Mail 104

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. This campaign effectively utilised Asda’s vast customer base to reach a wide audience, raising awareness about the importance of regular breast checks.

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Examples Campaign Marketing Cancer 102

Allegiance Group

NOVEMBER 2, 2023

If your organization maintains an active presence on social media platforms , include social media links on your website. Encourage visitors to follow your organization on social media for news, events, and volunteer opportunities. Select a cost-effective online donation platform that meets your specific requirements.

Websites 52

Websites Calendar Registration Nonprofit 52

AccelEvents

JANUARY 20, 2021

To help you put on the best event possible, and with an engaged and satisfied audience, we’re here to offer you some useful tips, tricks, and advice for both virtual and hybrid events. When tuning in from a remote location, your audience will be experiencing competing demands on their attention. Breakout Sessions.

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Virtual Stream Poll Audience 64

sgEngage

OCTOBER 11, 2023

Finding people who genuinely care about your cause is like making a new friend; it takes time and effort. It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology.

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Donor Social Media Websites Content 88

Greater Giving

JULY 23, 2021

Creativity, ingenuity, and a deep understanding of your audience are critical components of a virtual event program that keeps everyone entertained until the end. Our client, Youth Music Project , put on a virtual event that kept their audience in mind and really resonated with them. “To Are there a lot of parents?

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Virtual Program Broadcast Camera 98

AccelEvents

JANUARY 20, 2021

To help you put on the best event possible, and with an engaged and satisfied audience, we’re here to offer you some useful tips, tricks, and advice for both virtual and hybrid events. When tuning in from a remote location, your audience will be experiencing competing demands on their attention. Breakout Sessions.

Virtual 52

Virtual Stream Poll Audience 52

M+R

JUNE 22, 2021

This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . July 7, 11–12:30pm ET: Benchmarks UK 2021: News you can use.

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Benchmark Studies Digital Analysis 52

Saleforce Nonprofit

JANUARY 19, 2022

Would you try again, or quickly get distracted and forget as soon as something else on your phone caught your attention? However, our research indicates that the vast majority of nonprofits simply offer to send news or updates. The change from paper to digital has meant that nonprofits depend heavily on platforms with embedded payment.

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Support Online Conservancy Test 98

M+R

FEBRUARY 5, 2021

We have something to say that lands somewhere between an observation and a complaint and a call to arms: Not enough attention is paid to mid-level donors. Where you draw these lines is less important than how you think about your audiences. . How large is the potential audience? Finding your audience part 1: file analysis.

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America Digital Audience Channel 105

sgEngage

APRIL 10, 2023

CBS News reported that in November 2022, Giving Tuesday raised an incredible $3.1 Throughout the year, conduct preparation, strategy development, and stewardship efforts to make your audience eager to give when the big day arrives. To expand your audience, consider how you can take a multi-channel marketing approach.

Demographics 78

Demographics Retention Donor Research 78

AccelEvents

JUNE 4, 2020

Make sure the presenter or speaker knows that there might be questions from the audience so the can periodically check the chat. Set up virtual meeting rooms, for example, so the audience can continue discussions after a session is done. Give the audience some questions or concepts to think about while they were watching the video.

Virtual 52

Virtual Network Create Social Media 52

Bloomerang

APRIL 6, 2021

The good news is that you don’t have to choose just one. A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised. Rely on the data in your donor management platform to determine where your donors are most active.

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Mail Channel Strategy Fundraising 64

Nonprofit Tech for Good

JULY 16, 2012

Via BBC News Magazine : . The internet was once considered a great equaliser, a platform that could bring strangers together, even across racial boundaries. Micro-blogging website Twitter has seen an upsurge in traffic from Hispanic and African-American audiences. Watch Video.

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Classes Social Media Myspace Media 206

Bloomerang

AUGUST 2, 2021

Told well, stories will grab people’s attention and compel them to take action. . A story that compels includes a protagonist your audience cares about, important problems that must be overcome, a solution that overcomes the problem (something to root for), and (4) an ending—hopefully a happy one. .

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Content Marketing Strategy Fundraising 128

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” Flickr Photo by Soyignatius. Take Crowdtangle as an example.

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Content Arts Guidelines News 119