Connection Cafe

MAY 23, 2013

The study reported traffic decreased across 18 of 19 nonprofit verticals , with Canadian organizations being the exception. (It Assuming you’re using Google Analytics*, here are 4 steps you can take: Year-Over-Year Comparison. Setup Google Analytics to do a year-over-year comparison. What’s the reason?

Websites 44

Websites Comparison Analytics Search 44

Whole Whale

DECEMBER 11, 2022

If you were paying close attention when GDPR came around in 2018 and your organization is confidently GDPR-compliant , you are probably in good shape beyond some updates to privacy policy language. How does the CCPA apply to my organization? How does the SHIELD Act apply to my organization?

Law 52

Law Digital Guide New York 52

3rd Sector Labs

JULY 22, 2014

Furthermore, as organizations grow in size, there is a tendency to use multiple versions of the same family of software as departments develop a fondness for particular systems that meet a specific need. Every system we add to our organization requires management … and the system’s database requires data management.

Software 161

Software Data Fundraising Database 161

Amy Sample Ward

JUNE 17, 2010

What’s the point in using “global” tools (social media) for local organizing? From @amoration: I find we’re always both global & local, so many of us travel frequently that virtual organizing tools are essential even for “local&# endeavors. — so it’s good to play to that advantage.

Community 132

Community Build Local Los Angeles 132

Connection Cafe

AUGUST 27, 2018

Maybe it’ll make your organization seem pushy or desperate. It’s not a complete form, but it engages their users in a concrete activity right away: (We’ll talk more about usability testing and analytics later, but suffice to say they play a big part here. So they search Google. Your job is to reduce cognitive strain —i.e.,

Donation 33

Donation Online Tips Cancer 33

Connection Cafe

APRIL 27, 2009

The first full day of NTC 09 kicked off with a special dance (mad props to @ntenhross ), a great keynote and a session full of Google representatives spreading the (free!) The session covered four different programs Google offers at no cost to the nonprofit community. Google AdWords. tech love to the nptech community.

Map 32

Map Google Grant Video 32

Care2

DECEMBER 12, 2011

In our mobile, social, always on, multi-screen world it’s important to ensure that your for that your organization’s home on the web is robust, well designed, and well-built. Well organized - Ensure the site code is properly organized and commented so that it is understandable by any developer (especially style sheets).

Websites 73

Websites Plugin Test Feeds 73

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 17, 2010

If you’re a nonprofit with a mailing address, you may have already received the card in the mail from Facebook: An invitation to claim your organization’s Facebook Places page. Facebook Places allows people to “check in&# when they’re at your organization, publicizing you to their friends.

Place 101

Place Facebook Philadelphia Profile 101

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Use Google Analytics (GA) to see things like how many unique visitors you’re getting, what content is being viewed the most, what keywords or phrases people are using to find you and where people are coming from when finding you. This is only a glimpse into what you can do with analytics. Put these tools in place. Off we go.

Site 50

Site Web RSS Build 50

Connection Cafe

DECEMBER 20, 2018

In most obvious ways, these two organizations are twins. Don’t ask for more info than you need. A multi-step donation process means having multiple pages: one for the donor’s basic contact info, another step for their payment info, another step for donation amount and type, etc. Online Giving is Worth Your Attention.

Websites 37

Websites Donor Test Accessibility 37

Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2009

We didn’t have a unique URL for Facebook, and we didn’t have Google Analytics tracking codes set up on the web version of the email. So, for the next email we sent out, I used trackable URLs from Google Analytics for both Facebook and Twitter. Now, I was able to see stats in Google Analytics for each separate medium.

Share 62

Share Stats Social Media Analytics 62

NTEN

OCTOBER 6, 2011

Suddenly organizations had websites that needed to be filled up with content and maintained! Many organizations didn’t know how to approach this. Having an expert involved may be the most efficient and cost-effective way for your organization. When should I start working on my organization’s content strategy?

Content 83

Content Strategy Question Calendar 83

Amy Sample Ward

APRIL 27, 2009

Analytics tools. ARC - gather data every morning and share with organization via email; issues that seem sensitive or are newsworthy will contact subject matter experts to follow up. Sarah - use google alerts and a page that we update with mentions. Here goes… Take aways: How to use listening. The right metrics.

Social Media 102

Social Media Map Strategy Media 102

NTEN

JULY 28, 2010

Analyze any prior web traffic : If you use Google Analytics or another tool, look and see where your site traffic is going. Choose the top 2-3 actions you want your audience to take -- i.e. Donate, Register, Request More Info, etc. -- and highlight them with graphic buttons. You have a limited amount of attention from a visitor.

Method 52

Method Audience Design Question 52

Connection Cafe

FEBRUARY 10, 2009

We get questions and requests every day from organizations trying to figure out how to make the most out of the dollars that they have while still improving their online presence. Whenever this question comes up, I first and foremost suggest that they begin using Google Analytics and Google Webmaster Tools.

Tools 20

Tools Free Analytics Google 20

Connection Cafe

JUNE 26, 2018

Is there consensus within your organization about the reasons they dip into their pockets to fund your mission? You should not conduct a donor survey unless you know exactly what information you need to obtain from the survey and what you’ll do with the info once you get it. . Do you know why your donors give? Purposeful.

Survey 29

Survey Donor Effective Audience 29

Nonprofit Tech for Good

DECEMBER 3, 2020

Posts on Sunday perform slightly better, but with organic reach at an all-time low, it makes little difference which day your nonprofit posts on Facebook. 3) Upload visual content that tells the story of your organization. 3) Upload visual content that tells the story of your organization.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

For organizations, web stats are useful indicators of how many people are being reached by their message, the geographical spread of the visitors and whether or not a specific campaign was successful in driving traffic or creating actions (like donations, or letters, etc.) And the mission of the organization matters too.

Stats 100

Stats Web Statistics NTEN 100

Byte Technology

FEBRUARY 21, 2017

In essence, it’s all about getting the most consistent and positive attention and building a loyal audience, no matter if the site is for a simple blog, a non-profit organization or an e-commerce concern. However, it also has some great options for smaller sites and organizations and comes in with some very attractive pricing.

WordPress 100

WordPress Test Site Plugin 100

Saleforce Nonprofit

JULY 27, 2021

Organizing those many lines of communication and keeping everything up-to-date in one place keeps information streamlined and ensures that your team is functioning efficiently. “(RED) App-based technology puts all this critical donor info at your fingertips, so that you can have an “always on” presence.

Marketing 112

Marketing Tips Australia Conservancy 112

Media Cause

MARCH 19, 2021

Because of these factors, we recommend using a second platform, such as Google Analytics, to verify conversion data. This process may be more complicated if your campaigns drive to a third-party site that your organization does not own (ie: convio.net for Blackbaud platforms). more info here ). more info here ).

Facebook 98

Facebook Change Aggregator Conversation 98

Allegiance Group

DECEMBER 22, 2022

Optimize your nonprofit organization’s donation page to give visitors a better user experience and maximize your online fundraising revenue. Here are tried-and-true tips and best practices for donation page optimization, creating the ultimate donor experience that will yield the best results for your organization.

Donation 52

Donation Create Gift Test 52

Neon CRM

SEPTEMBER 26, 2023

Finding the right nonprofit CRM solution can take your organization to the next level—and then some. Now, the thing about CRMs is that they are designed for the needs of for-profit organizations. The more capabilities covered by your chosen platform (and the more data your CRM contains), the greater the reach of these analytical tools.

Guide 52

Guide Database Nonprofit Blackbaud 52

Tech Soup

NOVEMBER 8, 2013

But if you’re not a big collector of online information like Google, Facebook or Microsoft, what does big data have to do with you and your work? It's only when all those little chunks are aggregated that they turn into Big Data; then the software called analytics can scour it for patterns. It was last year as well.

Data 66

Data Disaster Map Organization 66

NTEN

MARCH 1, 2011

While there is a significant learning, we now have an amazing array of tools that – with a little bit of research and experimentation – can have you making great maps for your organization. The fastest and easiest way to do this is with Excel Geocoder , an excellent, free tool from Juice Analytics. Below are five of our favorite tools.

Tools 96

Tools Map Photography PDF 96

The Modern Nonprofit

FEBRUARY 20, 2024

Estimated Reading Time: 6 minutes The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact A website serves as the digital face and gateway for any nonprofit organization. Organic traffic refers to visitors who find your website via unpaid search results, mainly through search engines like Google.

Websites 59

Websites Guide Impact Metrics 59

Achieve

JULY 23, 2017

It’s hard to think about year-end fundraising when you’re still frying eggs on the sidewalk, but hear us out: Trade just a few hours of poolside fun for year-end early planning, and your organization will benefit many times over. Updating contact info gives you an opportunity to touch base with past donors prior to your year-end campaign.

Campaign 52

Campaign Channel Mail Contact 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Source: Avinash Kaushik 's "Web Analytics An Hour A Day"). Think Nielsen Ratings ).

Metrics 56

Metrics Social Media Media ROI 56

Bloomerang

JULY 2, 2021

Using your organization’s vision and your messaging. You want to stay true to your organization’s mission, values and vision. And that is how you get the results of them buying into your organization, buying into your message, wanting to donate. So I did a briefing of my own organization.

Virtual 114

Virtual Communication Video Newsletter 114

Care2

APRIL 28, 2009

Google Analytics: Google Analytics , a free and powerful website stats software, lets you dig into your website data so you can find out all sorts of useful info such as who your audience is and what keywords they are searching for to find your website.

Social Media 76

Social Media Communication Online Media 76

Care2

MAY 4, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) All great questions!

Social Media 76

Social Media Online Communication Media 76