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The Building Blocks of a Digital Advocacy Campaign, Part 2

Media Cause

Fostering Authentic Relationships With and Amongst Your Audience Digital advocacy is critical to moving missions forward, creating systemic change, educating your base, and mobilizing leaders who are loyal to your organization and committed to the larger movement in which you operate. This is especially true during an election year.

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Grassroots Advocacy in the Mobile Age

NTEN

Advocacy as an industry exists because of people’s desire to improve the world. How can advocacy initiatives reach their goals by leveraging technology? Technology advances are opening up new methods of digital grassroots advocacy that are changing online and offline organizing. Ximena Hartsock & Jeb Ory. Cofounders.

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5 ways to supercharge your fundraising ads before the ball drops

M+R

Optimizing for mobile (even more than you already do). About 80% of Facebook traffic comes from mobile, so it’s important to make sure those donation forms look and work great on screens of all sizes. Offline, you can find her biking in the Berkeley hills and baking her top-secret chocolate chip cookie recipe.

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Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

The Science Behind Engaging your Supporters

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Utilize a sophisticated online advocacy platform. It's offline fundraising tools were built for development pros.

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How To Find the Right Database For Social Justice and Advocacy Nonprofits

Everyaction

For nonprofits doing political advocacy and social justice work, having solid data management practices can sometimes be an afterthought. Using a CRM with event functions makes is simple to keep everyone happy, from easy-to-use online registration forms, to a mobile app that makes on-site check-in a breeze.

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

As nonprofits are using multiple channels to reach their supporters, they also need to be able to track engagement across these online and offline channels. Open rates, fundraising click-through rates and page completion rates for both fundraising and advocacy all went down. Mobile list size grew by 35% in 2017.

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It's About Impact NOT Influence

Care2

“Is it even possible to measure online influence, divorced from offline influence,&# asks Tom Webster over at BrandSavant [link]. Advocacy - People taking action both online and offline. Are you advocacy goals being met? Mobilizing volunteers are a critical part of building movements.