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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

The closest thing we have in the nonprofit space to a retailer’s limited-time only offer is a limited-time only match, and I think people really responded when they realized there was another offer waiting for them,” said Catharine Holihan, vice president of direct marketing for the American Cancer Society.

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Thursday Thoughts: attracting passionate nonprofit advocates

EveryAction

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  But the real test is whether or not they’ll do the work of volunteering time and effort.

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4 Easy ways to recruit for your virtual lobby day

EveryAction

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. Looking for more ways your technology can boost your advocacy program?

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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Stay in touch with supporters. .

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5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

The Science Behind Engaging your Supporters

There’s no secret trick to instantly improving digital engagement for nonprofits. While it’s important to follow standard best practices, engagement rates depend highly on the preferences of one’s audience, which can vary greatly between nonprofits who serve a diverse array of communities and issues. Email subscriber ask language.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. The pandemic has drastically altered the ways nonprofits interact with their supporters. But not all nonprofits are effective on social media.

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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

Examining the best nonprofit websites out there may give you an idea about whether it’s time to revamp your website or not, but we recommend also using a more empirical approach to determine if you need a new online strategy. They see the information about a gala event that your organization is hosting at the local aquarium.

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