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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content. Step 3: Create – Once IAEE determined the need, they were able to develop content for those members, starting with an educational series of six webinars.

Data 210
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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

Perhaps it’s content that’s missing the mark. ENA developed its culture statements based on—People, Purpose, and Partnerships, the organization’s 3Ps. All of the association’s activities and initiatives are grounded in the ideals that are outlined below. Working on culture isn’t a finite activity. Trust is tied to value.

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Better Blogs: 6 Tips for Creating Great Content

Byte Technology

After all, there are some 31 million active blog sites in the United States only at any given time, and to make your own content stand out from the crowd is certainly no easy chore. Depending on what successful bloggers your poll, the answers to these questions can vary widely. Start with your title. Foster feedback.

Content 100
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Thursday Thoughts: engaging advocates all year round

EveryAction

MESG Marketing Mary Getz, principal and founder Yes, it’s true—when an issue is breaking there is a flurry of activity. That content might include the initial email, multiple reminder emails, a thank you message with social sharing opportunities, an update message, etc. Here’s what they said.

Advocacy 143
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How to Build a Social Media Following: Top Secrets Revealed

Nonprofits Source

According to a recent Hootsuite poll, only 20% of nonprofits feel ‘extremely confident’ that they are maximizing their social media potential. And in a digital world where 55% of people who engage with nonprofits on social media take some action, that’s a substantial missed opportunity. Let’s dive in! What should you post?

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Build excitement before you ask: Rethink your year-end giving social media plan

Candid

And most importantly, get them used to engaging with your content. Here are a few types of content you can add to your social media plan to support your success this giving season. This is a great way to get some easy content ready to share, while also reminding your audience of the amazing things you’ve done over the last year.

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7 Ways to Boost the Member Experience for Small Nonprofits

Get Fully Funded

Member experiences are how people perceive and interact with your nonprofit. Send branded merchandise: If your nonprofit has the budget, include branded merchandise like stickers, tote bags, and mugs with the welcome packet so people can celebrate their new membership. This can be through your website , emails, and events.