Action Mail ROI Tips 
Greater Giving
MAY 25, 2022
Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.
sgEngage
MARCH 22, 2022
But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet. Tip #1: Personalize all appeals .
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Kindful
NOVEMBER 22, 2021
When done correctly, this review will generate action items for your team. . The good news is, if you know where to look, there are actionable insights hidden in your acquisition results. Looking for actionable insights: Where do you start? . Is your ask or call to action strong? Trust me, I get it. You’re busy.
Get Fully Funded
JUNE 16, 2022
Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.
Get Fully Funded
JUNE 11, 2023
If it’s already in process or in the mail, excellent work! Clean up your mailing list. A clean list , with the most current email and mailing addresses, will save you money and help you reach the right people fast. Don’t just mail or email a letter and hope to raise money. And good news! Plan it out. See the difference?
Pamela Grow
JUNE 28, 2023
According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). But what about reach?
sgEngage
FEBRUARY 4, 2022
The nonprofit world reached a “Tipping Point” in 2020: we believe the future of our industry will look significantly different from its past. . Augmented insights solutions can predict constituent behavior and prescribe actions using data science and machine-learning techniques. See how The Houston Zoo saw a 373% increase in ROI. .
Expert insights. Personalized for you.
81 
Let's personalize your content