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Perfect Your Nonprofit Calls to Action in 3 Steps

Neon CRM

Nonprofit calls to action are what drive people to take the next step. In this article, we’ll focus specifically on the calls to action you need for your nonprofit website. You need a way to motivate website visitors to take action and support your nonprofit’s mission—that’s where calls to action come in.

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How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Here’s how Water.org ensured their content to be informative, demonstrated timely action and impact, and offered users the opportunity to help.

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The Building Blocks of a Digital Advocacy Campaign, Part 2

Media Cause

They may do this in several ways: They give their audience advocacy actions that don’t really matter, like surface-level petitions without true meaning or purpose. They treat audiences like ATMs to shell out actions or money left and right without nurturing them or making them feel included. Develop trusted voices.

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Engage Donors and Raise More Money with Four Easy Actions

Greater Giving

Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. Donor Engagement Through New Communication Channels. Everyone is trying the same tactics and channels to get in front of donors, and at some point, people start to tune it out.

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How to Optimize Content for SEO Across Channels

Media Cause

This should include personality, voice, tone, style, and formatting items (for example—is your nonprofit pro or against the oxford comma?). This resource is helpful for anyone creating copy or content for your nonprofit and will help keep a consistent style and tone of voice. . Make sure your content is both clear and relevant.

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. The organization assesses potential posts to determine their alignment with its messaging strategy, brand voice, audience insights, historical performance, and cultural tones and considerations.

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Digital Must-Haves for Fall Fundraising Success Part 5: Digital Advocacy Forms

EveryAction

Digital advocacy forms are tools used to move nonprofit supporters to take action in support of your mission—no matter where they live. In order to channel that enthusiasm, it’s important to make advocacy accessible to supporters and not leave anyone behind. Why should nonprofits use digital advocacy forms now?

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