Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. A quick Google search of “social media stats 2011″ pulls up a wide range of stats to share with unaware executive staff. VIDEO] Social Media Revolution 2011. Get training.

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NTEN

MARCH 24, 2010

How to make the most of a crisis situation with cross channel integration. I’m excited about the potential it holds and to hear about some of the successes (and challenges) at NTC 2011! Examples of how to capitalize and maintain momentum across multiple channels. Speaker: Charlotte Kresse, Adams Hussey & Associates.

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NTEN

MARCH 24, 2010

How to make the most of a crisis situation with cross channel integration. I’m excited about the potential it holds and to hear about some of the successes (and challenges) at NTC 2011! Examples of how to capitalize and maintain momentum across multiple channels. Speaker: Charlotte Kresse, Adams Hussey & Associates.

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AFP Blog

JULY 21, 2011

Today, every constituent can and should be engaged through multiple channels so that both the organization and the individual get the most out of the relationship,” said Vinay Bhagat, founder and chief strategy officer of Convio. “In Nasdaq:CNVO).

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2010

The topic we explored was mobile fundraising, ranging from best practices, integration and why applications on phones haven’t taken off. Planning for Integration First. Planning for Integration First. Integration and campaign planning are key. Example of Integrated Mobile Campaign: Salvation Army.

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NTEN

JUNE 29, 2011

Or do: maybe they'll make another video like this one (complete with integrated marketing channels ). Now they come to us, through Facebook, Twitter, and email. Keep them coming. Don't say bad things about Grand Rapids. Great use of YouTube's in-video linking features in this rather disturbing piece about child trafficking.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Finally, we are beginning to measure how many volunteer applications come by way of our social media channels as well as using marketing sites like Klout to measure our influence online. If you are a smaller organization, have a few people work together to keep the channels updated and have fun with it. Anything else?

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Tech Soup

AUGUST 24, 2012

Some of the 2011 Winners Were: Best Overall Use of Convio — Project On Government Oversight (POGO) was presented the award for their sophisticated use of Convio Luminate™ Online, Convio Luminate™ CRM, and Convio CMS and complementing it with social media tools and staff creativity to reach more of the general public.

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Connection Cafe

JANUARY 17, 2011

Where should they be prioritized in your nonprofit’s integrated marketing strategy? Consider the benefits and challenges of third-party and social giving sites before integrating them into your fundraising plan. Consistency through a variety of channels will be your key to success.

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sgEngage

DECEMBER 9, 2021

Facebook aka Meta, Instagram, Twitter, Snapchat and TikTok have become integrated into how people communicate with one another and access culture. This figure represents a massive adoption of this connective tech with only 5% of American adults using social media in 2005 and 50% in 2011. [1].

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

I blurbed this book with, “If you are looking for a recipe book for tips and tactics to integrate mobile and social media to round out your nonprofit’s marketing plan, look no further than this book.” As a trainer, I was most interested in Chapter 7 about equipping your organization to do multi-channel campaigns.

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Amy Sample Ward

SEPTEMBER 14, 2010

That’s right, the session selection process is open for the 2011 Nonprofit Technology Conference ! In this session, we will explore the meaning of community across channels and how to choose and manage the strategic direction of multi-channel community building. Vote today!

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Nonprofit Tech for Good

NOVEMBER 29, 2010

We are also investing in a complete overhaul of our 17,000 file website at BigCatRescue.org that has taken 9 months and thousands of dollars, but will result in integrating social aspects that should improve our reach and influence. What is on your To Do List for 2011? The site currently has 1.6

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NTEN

FEBRUARY 10, 2011

You've probably heard us talking a lot about how we want to send as many people as possible to the 2011 Nonprofit Technology Conference on scholarships. We're also co-hosting the 2011 Innogive Conference on March 16, the day prior to the NTC. The deadline to apply is Febraury 15, 2011, so apply now! How exciting is that?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 17, 2011

After facilitating a panel at the Innogive Conference on integrating mobile into multi-channel nonprofit campaigns , I headed to a special event hosted by Google to celebrate the launch of Google for Nonprofits. All in all, a packed day before the official start of the 2011 NTC.

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Nonprofit Tech for Good

JANUARY 3, 2012

The video(s) does not need to be highly-produced or expensive, but it should be positive, on the short side, and integrated into all your nonprofit’s communications: VIDEO: Thank You from Operation Smile. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long.

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Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. It also highlights the interesting opportunities and challenges posed by multi-channel giving. Online donors become multi-channel donors. Don’t have a true multi-channel giving strategy in place? Get one now.

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DNL OmniMedia

FEBRUARY 3, 2023

Conduct a bit of market research to determine your target audience’s preferred communication channels. Then, consider the following marketing channels and choose a handful that you think will work best for your unique audience and marketing goals: TV and radio spots. Give attendees more to do.

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Care2

APRIL 5, 2012

billion in 2011 alone. He also noted that Bhagat is a longtime thought leader in the nonprofit community who has made a sustained and meaningful contribution to pioneering analytical frameworks to build the business case for driving better fundraising integration across channels.

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Amy Sample Ward

OCTOBER 14, 2010

While multi-channel outreach such as action alerts, microsites, social media, fundraising appeals, direct mail and telemarketing are good strategies to have in your toolbox to fundraise and market your organization; it’s simply not enough anymore.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2012

Disparate marketing channels complicates the life of the average NPO today. Arlene McCrehan: Arlene directs the digital communications team at Goodwill Industries International which includes their integrated mobile strategy. Does your organization have a great example of an integrated mobile campaign? Twitter: @agahran.

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Care2

JANUARY 20, 2015

For the first time since 2011, nonprofits have significantly increased the frequency for both email and direct mail appeals. The top 3 most important communications channels are nonprofits'' websites, email marketing, followed by social media. 62% will send an email newsletter at least monthly, up from 59% in 2014.

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Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), are now integral parts of our online communications and fundraising campaigns and like any tools of value, they requite a minimal level of financial investment.

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NTEN

SEPTEMBER 22, 2010

I stumbled on a new way of organizing the information coming through your Twitter channels. Thanks to ConnectingUp and Doug Jacquier for helping to bring nonprofit staff from Australia to the 2011 Nonprofit Technology Conference ! and aggregates tweets from her specified twitter network. " when it comes to social media?

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Tech Soup

MARCH 12, 2013

In their gigantic 2011 email benchmark report, Marketing Sherpa indicated the most effective way to improve email message relevancy was to automatically send email based on triggers.What's a triggered email campaign? They also help cross-promote other channels and engagement opportunities. And best of all, they're automated!

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Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Helps data integrity (verify mailing address; find out interests). #3 I cover more —mobile, channel integration, messaging, structure—in a recent AFP webinar, which you can watch here.

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Tech Soup

AUGUST 22, 2011

online community channels. She goes on to note DonorPro's intuitive interface and helpful customer support, as well as its integrated marketing tools. She also loves the email integration, although she's come across some difficulty in configuring it. by Sage 2011. A Few Good Donor Management Tools. DonorPefect.

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Voice Software Community Management 59

NTEN

JUNE 28, 2011

[Editor's note: The following is an excerpt from an article that first appeared in the June 2011 issue of NTEN:Change. Otherwise, you’ll be excluding other groups you’ll need to reach through other channels. Read the complete article in NTEN's new quarterly journal for nonprofit leaders by subscribing to the journal for free! ]

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Connection Cafe

MAY 27, 2011

Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results.

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Connection Cafe

OCTOBER 3, 2011

Convio Summit 2011 kicks off today! Trust for Public Land , Best Integrated/Multi-Channel Campaign. Author: Blair Naylor. If you are with us in Baltimore, you can make your Summit experience even better with a little bit of inside scoop. in the Grand Ballroom. Registration : Have your badge email printed out?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

I’m curious to hear from all of you if you’ve developed a ladder of engagement and how it guides your social media integrated strategy – and measurement approach. We view our social media channels as a fun on ramp to our ladder of engagement. The talk was so insightful that I’m sharing what I learned.

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Connection Cafe

NOVEMBER 22, 2011

Twitter was just a channel to mobilise people to give up their time to create real offline fundraising events. According to the 2011 Millennial Donors survey, 65% of people surveyed want to find guides on charity websites on how their support could make a difference and 52% want to learn about volunteer opportunities.

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Tech Soup

JULY 11, 2011

Social video includes the sharing of videos across networks and channels along with the rise of video meetings, workshops, and collaboration sessions integrated with social media tools. Adobe Connect - integrates many types of media into a shared workspace with robust tools. Is It Different from Digital Storytelling?

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Connection Cafe

MARCH 20, 2012

In part 1 of Mobilize Those Mobile Eyes , I wrote about the different facets of the mobile channel that your organization can use to engage your constituents. Because you cannot buy a list of the mobile numbers for your constituents, you will have to obtain opt-in through existing channels. Author: Guest Blogger. Know your plan.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

Your website is becoming a channel and the web is already a hybrid mix of media where video plays a dominant role. Annotations let fundraisers bring their call to action to life by integrating a “click here to donate” or “learn more now” button into the action of the video. Why is 2011 even more important? Why did it matter?

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Tech Soup

FEBRUARY 24, 2014

Microsoft has run the campaign since 2011, but it seems to have deeper resonance this year. The Microsoft @Safer Online channel is hosting an all-day tweet chat for sharing online safety tips. The centerpiece of the campaign is Safer Internet Day that kicked things off on February 11 th , the same day as The Day We Fight Back.

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Connection Cafe

APRIL 7, 2011

Reprinted from Feb/Mar 2011 issue of Convio Connection : interview with Dave Hart, Chief Technology Officer, Convio. For simplicity sake, let’s group the needs into three main categories: online marketing, constituent relationship management, and integrated marketing. You mentioned “true integrated marketing.”

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