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Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014

Nonprofit Tech for Good

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Texting is a tool still not mastered.

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Say What? Build a Social Media Listening Dashboard for Your Nonprofit

NetWits

I just got back from the 2011 Nonprofit Technology Conference , where listening was top of mind: Listening to the amazing speakers, listening to the #nptech community , and listening to all the great ideas floating around the halls of the Washington Hilton. Is your organization listening to social media channels?

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Games for Change 2011: Channeling Our Collective Power

Tech Soup

Newell said that they’ll be building curricula around Portal 2 by developing custom tools that allow students to create content to match educational programs. ” Science gets a swift kick of fun when you can learn about it by being propelled through the air in a game.

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Game Changing Strategies for Nonprofits in 2011

Care2

What fundraising strategies will be a game changer for nonprofits in 2011? You don't have to translate your whole site, but be strategic about what content mobile browsers want, and what you want mobile browsers to see. Fundraising is all about channel integration. What’s on tap for social media and advocacy? And not apps.

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If You Do Nothing Else, Use An Editorial Calendar and Measurement for Your Digital Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The best ever resource and template for an editorial calendar comes from my colleague, Holly Minch at LightBox Collaborative who has been sharing her template in a google document since 2011. This is a great tool to help them do just that, thanks for sharing it! ” – John Kenyon, 2013. You can download it here. Great idea!

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Who Knew There was so Much to Email?

NetWits

The fact is email is an important tool that requires considerable planning, resources and expertise to be successful. Relevant content. Multi-channel components. A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. Calls to action.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. Though Facebook had gone public nine months previous, Facebook Groups were only just beginning to be used as community-building tools by nonprofits and Facebook Pages didn’t exist yet.