A couple of weeks ago at the New Marketing Summit , Chris Brogan did a 10 minute demo of his work flow  to answer the question, " How do you keep up with all this ?"   I can group together people I'm following by topic or association.     What's going on, I wondered.   MORE >>

I had the chance to interview Belinda Lang, American Express Vice President, Consumer Marketing Strategy, and who was involved with their very inspiring 2008 Members Project. interviewed her Nov 5, 2008 at our Marketing and Online Communities Conference. AMEX gave away $2.5m MORE >>

Since the days of Edward Bernays , marketing has attempted to convince consumers of their hidden desire to buy products. Many leading members of the cause marketing industry feel that consumers are beginning to demand corporations not only provide quality products but also become responsible members of the community. MORE >>

For associations and non-profits are wondering how to get in the game -- or how to figure out whether they should -- listening is the place to start. Maddie Grant and Lindy Dreyer are Chief Social Media Strategist and Chief Social Media Marketer at SocialFish, LLC Maddie Grant and Lindy Dreyer, SocialFish, LLC. Set up Google Alerts. MORE >>

By Michelle Murrain , September 15, 2008 Nonprofits have become intimately familiar with Content Management Systems (CMS). Most proprietary LMS are geared specifically toward the college/university or corporate training markets, and are thus quite expensive. What they might not be so familiar with are Learning Management Systems (LMS). MORE >>