article thumbnail

New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

They’re dictatorships and they alone decide what criteria they use, and they almost never publish this information,” said Jamie McClelland, technology systems director for the Progressive Technology Project in Austin, Texas. If it reads and sounds like spam to you, it’s probably going to look like spam to other providers,” McClelland said.

Test 52
article thumbnail

Integrating Your Nonprofit Email & Website Strategy: 5 Tips

DNL OmniMedia

As a result, they’ll be able to distinguish your content from spam, increasing the likelihood that they’ll engage with the emails you send or information you publish online. To encourage visitors to register for your newsletter, make sure you: Simplify the sign-up process. Explain the benefits of joining.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Once you have claimed or created your LinkedIn Page, the set up process is straightforward. During the set up process, you may have noticed Showcase Pages ? Upload work projects, such as presentations, videos, or special fundraising campaigns. Currently, the limit is 100 invitations per month.

Linkedin 361
article thumbnail

82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). million) due to spam filters ( EveryAction ). million) due to spam filters ( EveryAction ). However, nonprofits lose 20.18% of their revenue due to spam filters. The average online gift in 2018 was $96.40 11% via direct mail/post.

Stats 279
article thumbnail

What Your Nonprofit Needs To Know About Machine Learning

Global Giving

AI is the process of using computers to help perform tasks automatically that could previously only be done by humans. To do this, we use a process called machine learning that allows us to “teach” computers how to tackle these tasks. What is AI and why does it seem like it’s everywhere these days?

article thumbnail

6 Amazing Tips for Asking for Donations with Emails

Qgiv

It’s also a great way to update donors and prospects about your current and future projects. . Still others are marked as spam and go to the trash folder, never to see the light of day again. . What specific projects, programs, or initiatives their donations will support . Where are your nonprofit’s emails going?

email 98
article thumbnail

Five Online Fundraising Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

It’s important to be aware that e-newsletters that are sent BCC often trigger spam controls and are blocked by email servers. You can also explore the possibility of having one of your projects listed on GlobalGiving. Many NGOs do send e-newsletters, but via BCC. 4) Study and mimic large NGOs.

Practice 275