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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size.

Metrics 97
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Ways To Use Twitter Lists for Your Nonprofit Work

Beth's Blog: How Nonprofits Can Use Social Media

Twitter Lists: A Natural Evolution of Internet List Culture. It also enabled the WWW Virtual Library to scale in terms of server capacity and allow for a distributed network of volunteer librarians. Twitter lists lets you curate your followers and keep connected to smaller affinity groups of your choosing. Gopher Screen Capture.

Twitter 96
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Community Engagement and Social Media for Public Media

Amy Sample Ward

Their friends, colleagues, coworkers and family are the network – the people we reach through our community. The network knows about us but isn’t yet directly connected – maybe their friend told them about a story or a news segment they heard on our station, or they have family members that attend an annual concert.

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Social Media Lab: How To Become A Networked Nonprofit

Beth's Blog: How Nonprofits Can Use Social Media

Social Media Lab: Becoming A Networked Nonprofit. As Visiting Scholar in Nonprofits and Social Media at the David and Lucile Packard Foundation, I am coaching grantee organizations and leading workshops and peer trainings on how to become a Networked Nonprofit. Here’s quick sampling: LA Universal Preschool.

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Turning Low-dollar Fundraisers Into Money Raising Superstars

NetWits

Include a sample email and talk about the impact of gifts ( Did you know just raising $25 can provide sick kids with a toy this holiday?). And fundraisers who use Twitter along raise 10x more than those who don’t. Go back in history and grab the below metrics for each of you events: Total number of participants.

Raise 209
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June #4Change Chat: Local Community Organizing

Amy Sample Ward

And when we get connected, and can connect our networks with other networks, we get even more social and have huge potential to make great things happen. What metrics are valuable in measuring success of social media tools for organizing? Jump in to the conversation by adding #4Change to your Twitter message.

Local 145
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Thank You for the Best Birthday Ever!

Beth's Blog: How Nonprofits Can Use Social Media

But there was something else at play for me this year, my fourth, celebrating my birthday with social media and a networked fundraising campaign for the Sharing Foundation. It makes you feel good to give and celebrate and be part of a network of people doing the same. He helped me with reaching my influencers on Twitter.