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[ASK AN EXPERT] How To Build A Nonprofit Mailing List

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to build a nonprofit mailing list: Dear Charity Clairity, We’ve relied in the past on government and foundation grants, but since many of these sources are drying up we need to develop an individual fundraising program. Also, how big does our list need to be.

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Why A Women’s Philanthropy Strategy Is Important For Your Annual Fundraising Plan

Bloomerang

With all of this in mind, even if it has never been a targeted approach at your organization, delving deeper into the trove of research we have about Women’s Philanthropy could be an incredible tool for your fundraising success. You can find it here at the Proven Practices website. Let us know in the comments.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

As they approach or enjoy their retirement years, many from this generation are actively involved in philanthropy, making valuable contributions to charitable causes. They value transparency and are more inclined to research organizations before donating. organizations** 11.8% organizations** 23.6%

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3 Things Your Organization Needs to Know about Corporate Philanthropy

sgEngage

Corporate philanthropy is a key component of corporate social responsibility , which is a category of initiatives held by businesses to improve society in some way. For nonprofits, corporate philanthropy means free corporate support for their missions and programming. Corporate Philanthropy Best Practices. Let’s dive in!

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The complete year-end guide to maximizing matching gifts

EveryAction

Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits. In fact, Double the Donation research indicates that mentioning matching gifts results in a 71% increase in response rate and a 51% increase in average donation amount.

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Text donor love to boost your end-of-year giving

EveryAction

Two weeks later, you get their end-of-year appeal in the mail. Renowned fundraising researcher Jen Shang PhD , the world’s first philanthropic psychologist, and co-founder and co-director of the Institute for Sustainable Philanthropy found that donors getting an email stewardship piece before the ask gave $45 more than those who did not.

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How to Use AI Fundraising Tools to Boost Donor Engagement

sgEngage

Artificial Intelligence (AI) fundraising may seem like no more than the newest philanthropy buzzword. Jude Children’s Research Hospital have already been using AI solutions to streamline their workflows and increase efficiency, and AI usage will only grow moving forward. In reality, many nonprofits like St.

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