article thumbnail

Understanding Search Engine Optimization

Byte Technology

Does your business currently appear at the top, on the first page of a Google search result? In online marketing, we refer to this placement as the very valuable Search Engine Results Page or SERP. On Google alone, people make over twenty-two million searches every day. What is SEO? How does it Work? Google, Bing, Yahoo!

Search 245
article thumbnail

Social SEO and the Rise of Alternative Search

Media Cause

SEO , short for “ search engine optimization, ” boils down to enhancing your website to boost visibility on search engines such as Google, Microsoft Bing, and others—ensuring your content appears when people search with relevant keywords. Social Media’s Impact on Google Search How does In-Platform Social SEO differ?

Search 59
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Search Engine Optimization. But why not try to make every inch of your online presence count? It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months. When a search engine crawls your site, it sees words and code—not the image.

Action 267
article thumbnail

10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Online Fundraising Best Practices for Nonprofits. The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes.

Practice 339
article thumbnail

5 Essential Free Online Courses for Nonprofit Professionals

Nonprofit Tech for Good

By Alec Green , Chief Marketing Evangelist at NonprofitReady.org , an online hub of 400+ free online courses in topics ranging from fundraising to grant writing, leadership to program management. Today, a wide variety of organizations have made engaging learning opportunities available online.

Course 271
article thumbnail

Become the trusted information source for your industry

Nimble AMS

Who can you trust for information these days? Research sources (if you trust them) show that the American public distrusts common information sources: According to Pew Research Center, Americans’ trust in the federal government is at near historic lows. Three effective ways to become the trusted source of information in your industry.

article thumbnail

How to Recruit for Your Membership-Based Organization Online

Nonprofits Source

Marketing is all about meeting your target audience where they are, meaning there’s no better place to launch your marketing efforts than online. Enhance Your Membership Website As the digital hub for your membership-based organization, optimizing your membership information page is the best way to spread awareness about your programs online.