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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. On the flip side of the Double Down strategy, IAEE was also able to identify activities and projects the team was spending time on that didn’t offer much return on investment.

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Flat, Tall, or In Between—Is It Time to Evaluate Your Organizational Structure?

.orgSource

By the time a new direction is approved, the plan may already be out of date. You are ready to add new categories of membership, sell products to a different audience, expand programs, or even revise the business model. The post <strong>Flat, Tall, or In Between—Is It Time to Evaluate Your Organizational Structure?</strong>

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Association 4.0—A Playbook for Success

.orgSource

To convince you to buy from me, you must believe that I can increase revenue, decrease costs, reduce cycle time, enhance the member experience, and finally, mitigate risk. leaders imagine the next problem before it surfaces and are willing to test, experiment, and iterate until they find the solution. Association 4.0

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The Unrecognized Risk of Status Quo Problem-Solving Skills for Grantmakers

sgEngage

In a sector that is so risk-averse—afraid of change, reluctant to explore new ideas, and adopt new practices—why do we rely on super risky problem-solving skills? She encourages us, as sector professionals, to rethink our outdated problem-solving habits and stop making assumptions without acknowledgment and testing.

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Build a Mission-Worthy Team

.orgSource

In our models, we assume that astronauts are intelligent, that they’re experts in their technical areas, and that they have at least some teamwork skills. We look for candidates who are willing to be flexible and have the intellectual gravitas to dig into problems that we’re asked to solve every day. Trust me, it’s worth it.

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Top 12 Features Membership Organizations & Associations Should Look for in a CRM

Nonprofit Tech for Good

Trying to enter all this information manually can be exhausting, especially once membership numbers start to boom. The fields on a CRM are the points of information that you will be collecting about your customers. However, most industries will have specific pieces of information that they want to collect. Mobile Phone Access.

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Beyond Bronze, Silver, and Gold—Grow Success With Purpose

.orgSource

Simon Sinek A colleague recently referred to the time before the pandemic as “innocent.” This uncertainty prompted me to invite two of the most visionary people I know to spend time with me on my podcast considering the future of the association industry. Sharon offered an idea that has been on my mind for some time.