12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness
Nonprofit Tech for Good
APRIL 22, 2013
56% of those that support nonprofits on the Social Web confirm that compelling storytelling is what motivates them to take action on behalf of nonprofits. Source: M+R and NTEN. Source: M+R and NTEN. In an average peer-to-peer fundraising campaign, 15-18% of donations are referred directly from Facebook. Source: Artez.
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