Whole Whale

FEBRUARY 9, 2024

Study Seasonal Trends Another fantastic tool is Google Trends. Build Evergreen Resources Find useful content that your audience may use as an ongoing reference. For example: history, facts, glossary, background, how-to, tips are all the kinds of things that will still be relevant in a year (if written correctly).

Strategy 98

Strategy Tips Google Search 98

.orgSource

AUGUST 28, 2023

My YouTube examples don’t quite fit this lofty definition. Watch what is trending online. For example, discounts on meetings or membership in exchange for an article or an appearance.) But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook.

YouTube 221

YouTube Industry Leadership Podcast 221

Association Analytics

APRIL 4, 2022

For example, you may have wanted to ask questions like: “What if we hosted our event for free?”. Look at your registration data to identify patterns or trends that exist. Removing outliers is referred to as trimming. For example: Did you invest in an additional platform for your virtual event?

Hosting 321

Hosting Virtual Associations Analytics 321

Bloomerang

MARCH 26, 2024

It can be helpful to set up dashboards that give you a daily overview of key performance metrics and trends for each of your campaigns. If total funds raised by participants are down from the last campaign, you might increase participant engagement by offering tips and examples from your top fundraisers. Analyze during the campaign.

Campaign 86

Campaign Tips Online Fundraising 86

Nimble AMS

MAY 5, 2023

Has your association experienced this latest trend? Because of this trend, associations have experienced more and more competition. Let’s look at my career, product marketing as an example. Product marketing is a career that has completely evolved and grown over the last decade.

Associations 126

Associations Strategy Help Profit 126

Nimble AMS

OCTOBER 24, 2022

Not only do y ou risk the trust of your members by mismanaging their data, but you risk millions of dollars in recovery efforts. Shockingly, t he Community Brands 2022 Association Trends Study reports that only 19% of all IT association professionals prioritize data privacy and information security. Create a data recovery plan.

Associations 122

Associations Practice Data Tips 122

Nimble AMS

APRIL 12, 2023

Has your association experienced this latest trend? Because of this trend, associations have experienced more and more for-profit competition. Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy.

Associations 78

Associations Profit Strategy Help 78

Candid

MARCH 7, 2024

The shift to remote work is one of the most significant workplace trends we’ve seen in recent years. In fact, another trend in the nonprofit sector (and elsewhere) is burnout. For example, you might establish a dedicated physical space to work in and prohibit yourself from working outside it (even on your phone).

Life 105

Life Work Calendar Attention 105

Nonprofits Source

MAY 15, 2024

Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., is the purchase of your product trending up or down?). For example, let’s say you run a pet training business.

Map 52

Map Digital Business Marketing 52

The Science Behind Engaging your Supporters

OCTOBER 18, 2018

Although the election-year onslaught of political marketing can sometimes seem excessive, in many ways it is extremely effective and offers a unique example for nonprofits to follow. As the campaign season kicks into high gear, here are a few trends we’re seeing in 2018 campaigns that nonprofits could benefit from as well!

Trend 53

Trend Campaign eBook Nonprofit 53

Get Fully Funded

MARCH 8, 2023

Omnichannel marketing refers to the integration of both digital and offline touchpoints with consumers as they move through the marketing funnel, all while keeping branding and messaging consistent for a seamless user experience. Reference your donation page.

Mail 75

Mail Integration Digital Strategy 75

Candid

MAY 8, 2024

Additionally, women are often clustered in jobs predominantly filled by females, such as child care workers, home health aides, and nursing and medical assistants—a phenomenon referred to as “occupational segregation.” Given such obstacles, we must be intentional in undertaking concrete efforts to close pay disparities.

Challenge 64

Challenge Create Policy National 64

Neon CRM

AUGUST 24, 2023

Trends Reports First, let’s look at reports that focus on large scale trends impacting the entire sector. Let’s take three different trends reports and outline how to use them to optimize your fundraising strategy. FEP provides a consistent reference point for nonprofits on what is the sector average.

Hype 52

Hype Research Marketing Benchmark 52

Bloomerang

SEPTEMBER 12, 2023

Press Forward seeks to stop and reverse that trend. Here are common trends and examples of areas where local news coverage has waned: Rural areas: Many local newspapers and broadcast stations in rural areas have closed or reduced their coverage due to declining readership and advertising revenue. Will your nonprofit apply?

Journal 92

Journal Local News Fund 92

Pamela Grow

MARCH 14, 2024

Recruitment challenges have been listed as one of the upcoming trends to look out for in 2024. Soft skills refer to intangible qualities like communication , leadership, and adaptability. For example, a healthcare organization hiring for a data analyst position may list analytics platform proficiency as a preferred skill.

Strategy 52

Strategy Interview Skills Retention 52

Pamela Grow

MARCH 14, 2024

Recruitment challenges have been listed as one of the upcoming trends to look out for in 2024. Soft skills refer to intangible qualities like communication , leadership, and adaptability. For example, a healthcare organization hiring for a data analyst position may list analytics platform proficiency as a preferred skill.

Strategy 52

Strategy Interview Skills Retention 52

Candid

APRIL 22, 2024

I often refer to the post-World War II period, when civil and human rights movements came to the forefront, along with community-organized philanthropic organizations. It is that example of rising to the occasion and people coming together that has helped shape my ardent belief in our collective power and what guides us at the Ms.

Relationship 93

Relationship Build Organization Philanthropy 93

ASU Lodestar Center

JUNE 1, 2022

For example, Barack Obama reaches over 100 million people with each tweet. The 2018 Global Trends in Giving Report shows that, regardless of generation, online is now the preferred channel for donations. Natural-language processing (NLP) refers to the capability of AI to understand the text and the spoken word. million alumni.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

Association TV

NOVEMBER 30, 2021

Within the content, there’s usually a convenient link or reference to the sponsor’s product, solution or service. As the association making the content, you need to ensure that your guest expert doesn’t focus on their products alone, they need to relate to overall trends across the industry. It’s selling by suggestion.

Sponsor 276

Sponsor Content Associations Audience 276

Volunteer Hub

MAY 4, 2022

Micro-volunteerism is a new rising trend in the nonprofit community. Essentially, it refers to the process of providing short-term, low-commitment opportunities as a way to engage more volunteer prospects and create value. These are just a few examples in which short-term help could be utilized, but, the possibilities are endless.

Volunteer 91

Volunteer Benefit Program Skills 91

Allegiance Group

APRIL 15, 2024

For example, the messages are more likely to be referenced again if the supporter hangs the mail on their fridge or leaves it on their kitchen table. Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors. For example, maybe you plan to hold an event that will attract new audiences.

Mail 52

Mail Fundraising Nonprofit Channel 52

Non Profit Quarterly

SEPTEMBER 12, 2023

Take, for example, CCDH’s 2021 report, The Disinformation Dozen , which showed the extent to which a relative handful of prominent anti-vaccine activists were responsible for a vast portion of all anti-vaccine disinformation being spread online. We’ve realized that we stand here on behalf of civil society more broadly.”

Platform 114

Platform Group Twitter Contest 114

Nimble AMS

OCTOBER 8, 2020

Here are three common membership management challenges and real-world examples of how associations solved them: Retaining members with AI and predictive analytics. For example, Marine Corps Association & Foundation (MCA&F) was seeing about 1,000 lapsed members each month. The good news is that you’re not alone.

Challenge 78

Challenge Massachusetts Associations Analytics 78

Nonprofit Tech for Good

AUGUST 10, 2018

As a general trend, women make up more of the population on social networking sites than men do – but on Pinterest, they make up a whopping 81% of active users. For example, Grist.org is a news website that focuses on the environment. Pinterest is growing fast, and women love it. . 2) Pinterest is about discovery.

Storytelling 171

Storytelling Social Media Nonprofit YouTube 171

Candid

APRIL 1, 2024

For example, to protect confidentiality and prevent misinformation, our policy prohibits the use of sensitive information for inputs and requires reviews of outputs for accuracy prior to use. Candid uses AI to assist with tasks such as ensuring data accuracy, tagging data, creating content, and streamlining communications.

Policy 105

Policy Organization Guidelines Adopt 105

sgEngage

MARCH 15, 2024

Ideally, all nonprofit goals should have numerical measurements that are referred to as key performance indicators (KPIs). You might need to modify or adapt as circumstances such as economic trends and policies change. Your team can decide which data points and KPIs matter most to your strategy and your mission.

Measure 91

Measure Help Analysis Metrics 91

Non Profit Quarterly

APRIL 20, 2023

For example, social media companies often treat inclusive design features like accessibility to the visual and hearing impaired as afterthoughts, and indeed, the development of such features are at the mercy of hiring and layoff trends. For example: Does your organization provide direct services via Big Tech social media platforms?

Social Media 94

Social Media Media Strategy Social 94

Candid

MARCH 9, 2022

When I came on board in 2019, the library modified the traditional business reference department and formed what is now the Small Business and Nonprofit Department. Candid: Can you provide any examples of success stories from your work? My role is to contextualize those tools and teach customers how to best use them.

Library 98

Library Grant Local Roles 98

Achieve

JUNE 2, 2021

Changing marketing tactics to keep up with shifting trends and attitudes can be a full-time job, which is where crash courses like this article can help. In addition to your supporters’ names, you can also reference their event attendance, previous donations, and other involvement with your organization. direct mail campaigns.

Mail 94

Mail Course Campaign Digital 94

DNL OmniMedia

MARCH 13, 2023

If your organization is a human services agency , on the other hand, you may store and reference data about your clients like case notes. Data hygiene refers to any of the actions your organization takes to keep data consistent and free of errors. Audit and update your database regularly. Use filters and segments.

Data 52

Data Management Database Software 52

CauseVox

MARCH 1, 2023

I’m referring to ChatGPT , a revolutionary language model developed by OpenAI that’s changing the game in every industry. Here’s an example for a targeted email campaign. ChatGPT Prompting Best Practices for Optimal Results As illustrated by the examples above, how a prompt is phrased affects what ChapGPT puts out.

Language 93

Language Generation Nonprofit Social Media 93

Bloomerang

NOVEMBER 10, 2023

For example, if your largest donations tend to be between $25,000 and $50,000, you might designate that range as your major gift range. For example, to reach your annual giving goals, you might determine that you need to receive at least five donations of $10,000 each, 10 donations of $5,000 each, 15 donations of $2,500 each, and so on.

Gift 100

Gift Raise Guide Relationship 100

sgEngage

MARCH 7, 2024

The Statement of Activities—commonly referred to as an SOA—is one of four essential financial statements for nonprofit organizations. Neglecting Month-to-Month Financial Comparisons Month-to-month comparisons are crucial for detecting trends, anomalies, and areas of concern in your financial activities.

Activities 80

Activities Active Activism Comparison 80

TechImpact

NOVEMBER 3, 2014

Your nonprofit has to do what we refer to as ‘purposeful blogging.’ For example, Tech Impact exists for the sole purpose of helping nonprofits harness the power of technology to complete their charitable purpose. Here are 6 steps your nonprofit can take to reverse the trend. But how do you do that? Choose a community.

Calendar 114

Calendar Content Tech Technique 114

sgEngage

JULY 6, 2022

This trend has been made popular on networks like TikTok and Instagram. Generally, nonprofit marketing plans rarely take into account this impactful trend, choosing to rely solely on traditional strategies instead. For example, you might ask them to: Re-blog or share your organization’s social media posts.

Influence 93

Influence Collaboration Social Media Channel 93

Nonprofits Source

OCTOBER 2, 2023

Benefits of corporate philanthropy Types of corporate philanthropy Corporate philanthropy trends 7 effective corporate philanthropy examples 7 tips to raise more through corporate philanthropy Once you understand corporate philanthropy inside and out, you can develop processes to grow this funding stream and better engage with corporate donors.

Philanthropy 52

Philanthropy Grant Sponsor Nonprofit 52

Pamela Grow

OCTOBER 30, 2023

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. For example, let’s say you want to increase the total number of supporters enrolled in your monthly giving program. For example, you want to grow your monthly giving program by 20% by the end of the fiscal year.

Analytics 52

Analytics Data Giving Metrics 52