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2016 Nonprofit Email Deliverability Study: Spam Still Costing Nonprofits Thousands

EveryAction

Today, EveryAction released the 2016 Nonprofit Email Deliverability Study , an exploration into just how much spam is negatively impacting nonprofit online fundraising. Why analyze email deliverability? billion emails last year alone. billion emails last year alone. Download a copy of the report now - it's free.

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Nonprofits, Have You Taken The Board Doctor’s Wellness Test?

Blue Fox

We are partnering up with our friend Cathy Allen, The Board Doctor, to share a free Wellness Test for nonprofit board members. They are offering free tests: blood pressure, blood sugar and cholesterol, BMI calculation, etc. Test takers are also able to schedule their optional free debrief meeting. Take Me There!

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5 Tips for a Winning Email Marketing Strategy

Saleforce Nonprofit

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. An added benefit of email marketing strategies is that you can analyze performance and optimize those conversations in real-time. How have they engaged with past email campaigns?

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100 Fundraising Email Subject Lines That Will Get Donors to Open Your Email

Get Fully Funded

A good fundraising email subject line can make or break your request for funds. You see, most people focus just on the email itself and the subject line is an afterthought. You see, if the email doesn’t get opened, you get no donations. Your fundraising email subject line has ONE job: to entice the recipient to open the email.

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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

If the speed test fails, a good first step is to make sure your website’s images are optimized and host your videos on a third party website, such as YouTube, instead of directly on your website. If you have a contact us form, add a Google reCAPTCHA to help stop spam emails. 10) Utilize Two-Factor Authentication (2FA).

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Dear Moby, what are the different types of email marketing? 

Whole Whale

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Are there different types of email marketing that I can add to my strategy?” Great question, but first, let’s explore what email marketing is and is not. What is email marketing?

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4 Ideas for Activating Your Donors Over Email

Network for Good

In today’s digital world, email is a fundamental tool for engaging your donors and your audience. Here are four tips to help you make the most of your email campaigns and communications! It’s always a great time to think about experimenting with your emails. How many people open each email? Tip #1: Experiment.