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Using Segmentation To Boost Engagement In Email Campaigns

Bloomerang

As fundraisers, we strive to create meaningful impact and cultivate lasting relationships with supporters, donors, and the communities we serve. In this blog, we’ll cover donor segmentation basics and why it’s an essential strategy to help deepen donor relationships, boost engagement, and execute successful nonprofit email campaigns.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

An aggressive email campaign was the foundation. It began with an email appeal leading into GivingTuesday and continued with three more heading into the afternoon and evening. A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day. Research backs this up.

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5 Creative Ideas & Tips for Nonprofit Email Campaigns

Nonprofits Source

Email is a major communication channel for many nonprofits. But since emails are low-cost and easy to send, your supporters get a lot of them. Try these five creative ideas to get more out of your nonprofit email campaigns. It reminds them that they’ve supported you in the past and that they have a relationship with you.

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10 Questions You Can Ask Major Donors to Build the Relationship

Get Fully Funded

As with any new relationship, start with a small step. Would you be available this week or next for a phone call? An in-person meeting will be more productive in terms of building a relationship. I like to suggest both a phone call and a coffee date, and see which one the donor feels more comfortable with.

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Donor Stewardship: Expert Tips to Build Strong Relationships

Bloomerang

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. What is donor stewardship?

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5 Strategies for Building Long-Term Donor Relationships

DNL OmniMedia

Donors want to see their support making a real difference, and nonprofits that want to improve donor retention will need to demonstrate impact and form long-lasting relationships with their supporters. Here are five strategies to help your nonprofit increase your supporters’ value and build relationships that stand the test of time.

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How To Capture More Email Subscribers

Kindful

After all, when you build relationships with your supporters , you’re laying the foundation to turn them into long-term advocates and donors. That’s where email newsletters come into play. Evaluate your current strategy for collecting email subscribers. Other ways you can attract more email subscribers.

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