Nonprofit Tech for Good

JANUARY 12, 2010

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,

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ROI Facebook Story Stats 217

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

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Mail Integration Digital Strategy 52

Candid

AUGUST 18, 2021

AI can completely change how nonprofits engage donors and prepare for fundraising appeals. For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . Can an organization raise more by contacting a smaller, more targeted group of donors?

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Course Fundraising Analysis Mail 130

Kindful

MAY 21, 2021

When it comes to event donors, 2020 has taught us a lot. Event donors still want to give, even when they aren’t attending the event in person. In some ways, virtual events make it much easier to convert these once-a-year event donors into powerful monthly donors. Don’t skip or neglect your big one-time donors.

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Donor Virtual Gift Stream 62

Pamela Grow

JANUARY 11, 2024

Organizations relying on event-driven fundraising suffered. But what we’ve found is that when you implement what works, your donors will always come through for you. The latest numbers from the Fundraising Effectiveness Project (FEP), reveal the number of donors industrywide fell for the ninth straight quarter in Q3 2023.

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Trend Storytelling Paypal Mail 59

EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. Here’s what three of our expert partners said! Segment your audience.

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Gift Consultant Audience email 207

Get Fully Funded

JUNE 11, 2023

If it’s already in process or in the mail, excellent work! Clean up your mailing list. A clean list , with the most current email and mailing addresses, will save you money and help you reach the right people fast. Don’t just mail or email a letter and hope to raise money. Be donor-focused. And good news!

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Template Fundraising Mail Nonprofit 97

Nonprofit Tech for Good

MARCH 24, 2010

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. Make sure you are tracking your “unique visitors&# to your organization’s website from month-to-month. Website Traffic. Blog Traffic.

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Social Media Metrics Track Myspace 249

Everyaction

JANUARY 18, 2018

They’re also getting more politically active, so it’s a smart move for organizations to engage with them, and if you haven’t been already, it’s not too late! We’ve rounded up six ways to reach out to millennial donors to help boost your fundraising efforts. Rethink mail asks. First, millennials move around, a lot.

Donor 81

Donor Mail Laptop Contest 81

Qgiv

NOVEMBER 30, 2021

Tricia Marsherall is the Founder & President of Marsherall Partners, LLC, a consulting firm specializing in nonprofit donor database management & operations support and virtual & traditional fundraising events. What type of information is tracked outside of your main donor database? Prospect portfolios? Event data?

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Database Donor Fundraising Nonprofit 52

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

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Raise Campaign Money Online 59

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. These proven strategies will lay a strong foundation for your organization and pave the way for future growth. Be sure to include a few engagement and growth goals for your organization.

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Guide Fundraising Mail Metrics 52

Get Fully Funded

FEBRUARY 22, 2022

Obviously, donors want as much of their donation as possible to go to your programs, to help change lives. For your small organization to thrive, you have to spend money on fundraising. Organizations that overspend on fundraising are often working inefficiently, spending on fundraising strategies that are not getting results.

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Fundraising Charity Mail Nonprofit 132

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). But what about reach? billion by 2025.

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email Rate ROI Social Media 52

Bloomerang

SEPTEMBER 7, 2021

I love them as a major donor cultivation tool, but I hate them for everything else! Attendees often don’t convert to donors. Here are the positives (potentially transformational): Major donor prospects are often inspired to give or give more if proper attention is paid to them. Donor conversions.

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Analysis Benefit Ratio Fundraising 135

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Blogging only about your organization and its work is a mistake.

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Content Ideas Organization New York 237

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

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Practice Online Fundraising Nonprofit 339

Kindful

JULY 8, 2021

Some fundraising strategies cost more than others, just like some donors cost more than others if they have poor retention rates. . Rated by cost-effectiveness based on the cost to raise a dollar, the two most expensive fundraising strategies are direct mail acquisition and special events. Drop it in the comments! .

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Grant Money Strategy Evaluation 104

sgEngage

FEBRUARY 4, 2022

And communication with each organization’s constituencies increasingly must be engaging and personalized or it will be ignored. . Understand how your donor programs and fundraising efforts compare to peers in your space and use the insight to expand high-performing programs and address underperforming ones.

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Data Houston Classes Analytics 91

Bloomerang

NOVEMBER 28, 2023

Nonprofit credit card processing solutions are tools nonprofit organizations use to complete credit and debit card transactions securely and quickly. Leveraging a secure payment solution throughout the donation process strengthens donor trust and allows them to use a convenient payment method.

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Process Paypal Method Nonprofit 82

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. At EDF, we wouldn't disagree with that, but we do think it has the potential to become a competitive source of donors and activists.

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ROI Facebook Advocacy Social Media 94

sgEngage

SEPTEMBER 11, 2023

If you’re looking for a new way to raise funds, engage donors, and build connections, look no further than a charity golf tournament. With the right tools in place, anyone can organize a golf tournament, regardless of their golf knowledge or experience. Tips for Marketing Your Charity Golf Tournament 1. Use an event website.

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Charity Create Sponsor Sample 76

NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? email marketing is one of the most effective channels for nonprofit organizations. As a nonprofit organization, email marketing should be one of your top priorities.

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email Marketing Spam Rate 85

CauseVox

APRIL 29, 2021

They’re organized, actionable and tell a complete story of how you’re going to achieve your goals. Between all the events , phone calls and mailings your plan can bring you and your team back to the most important activities. Or you will need to increase the average gift from your existing donors.

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Calendar Template Guide Fundraising 98

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. billion in 2022.

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Gift Raise Guide Relationship 97

Qgiv

MAY 31, 2023

By now you probably know that you should have social media accounts for your nonprofit organization (and if you didn’t, now you do). Social media is a very effective method to connect with current and potential donors. The Why we discussed earlier: engagement helps build your donor relationships and attracts new donors.

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Social Media Share Media Social 52

Saleforce Nonprofit

MARCH 23, 2022

PFLAG is the first and largest national chapter-based organization for lesbian, gay, bisexual, transgender, and queer (LGBTQ+) people, their parents and families, and allies. This prohibited us from building important relationships with our community, including our donors and volunteers. Results Following Implementation.

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Puerto Rico District of Columbia Donation Chapter 93

Bloomerang

MAY 31, 2022

Your fundraising strategy will build on your past successes and opportunities to help your organization grow year after year. Ultimately, a well-rounded fundraising strategy will help your organization raise more and gain access to long-term support. Donor stewardship. Donor stewardship. Offers accountability.

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Strategy Develop Fundraising Nonprofit 103

sgEngage

APRIL 10, 2023

Spend time strengthening donor relationships. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.

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Demographics Retention Donor Research 72

Classy

JULY 7, 2021

When it comes to converting supporters into donors, the payment options you offer matter. This helps organizations meet donors where they like to give with an easier checkout experience. Here’s what you’ll take away: ROI proof points for digital wallets and ACH in the donation process. How Can Nonprofits Use ACH?

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Process Donation Giving Digital 78

Nonprofit Tech for Good

DECEMBER 30, 2009

2) ATTN Donors: Have you ever donated to a nonprofit organization through your cell phone? [ [link] ]. 43% Yes… our organization blogs regularly. 4) ATTN Donors: Do you prefer to give $$$ to your favorite organizations via: [ [link] ]: 71% The organization’s website. 13% Check/snail mail.

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Results Communication Strategy Myspace 193

NonProfit Hub

AUGUST 26, 2015

More than 500 organizations took part in the survey which was designed to measure the usefulness and benefits of constituent relationship management (CRM) systems, online engagement systems (OES) and email marketing practices to nonprofits. A 330 percent revenue increase per mailing. The result? Check out the original article here.

ROI 28

ROI Software email Marketing 28

NonProfit Hub

AUGUST 26, 2015

More than 500 organizations took part in the survey which was designed to measure the usefulness and benefits of constituent relationship management (CRM) systems, online engagement systems (OES) and email marketing practices to nonprofits. A 330 percent revenue increase per mailing. The result? Check out the original article here.

ROI 28

ROI email Software Marketing 28

Kindful

NOVEMBER 22, 2021

To determine this metric, take the total revenue your campaign brought in and divide it by the number of gifts your donors made to your campaign. . Are you including a compelling story of how your organization changes the lives of your beneficiaries? Have you made it easy for donors to make their gifts? . Is it urgent? .

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Results Action Metrics Rate 62

Bloomerang

JANUARY 22, 2024

Do you have an idea for an organization that will bring good to the world and serve a charitable purpose? million registered nonprofits in the United States, making these charitable organizations a staple of modern society. This guide will teach you what you need to know to get your new organization up and running. In the U.S.,

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Nonprofit Files Policy Software 80

Tech Soup

MAY 16, 2017

The median nonprofit technology budget is around 2 percent of our total operating budgets across all organization sizes these days. So it's no wonder that it's hard to ask your boss for the new technology your organization needs. In the larger IT world, the tool for doing this is an ROI analysis or return on investment case.

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Technology Adobe ROI Analysis 60

Robert Weiner

JANUARY 11, 2009

I thought it might be useful to compile a list of all of the commercial donor databases I’m aware of. This list came from my head, my bookmarks, and lists compiled by NTEN and Idealware for their donor management software surveys (and I’m not certain all of these are actually donor databases). Donor Quest.

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Database Donor Kintera Oracle 100