Whole Whale

APRIL 5, 2024

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. May not allow visibility into US ads.

Library 104

Library Influence Demographics Nonprofit 104

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate. What is email deliverability?

Metrics 49

Metrics Spam Fundraising Rate 49

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2013

The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” One is about nonprofit performance assessment and written for an audience of nonprofits, especially those that manage social service programs.

Metrics 101

Metrics Measure Analytics Method 101

Association Analytics

FEBRUARY 14, 2022

Be sure to ask stakeholders in different departments. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. Ask your colleagues questions. Leverage the community.

Analytics 169

Analytics Language Associations Case Study 169

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Here are 10 fundraising statistics worth noting.

Statistics 97

Statistics Fundraising Metrics Mail 97

Candid

NOVEMBER 8, 2022

I decided to conduct two studies with my colleagues to get to answer this question. Then we used a random number generator to select which of those records would be pulled into our nonprofit mission statement studies’ sample. . from 2016–2018 and added a number of financial metrics to the spreadsheet. For our first project,?

Donation 136

Donation Language Homeless Statistics 136

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Understand donors’ giving behaviors. Monitor data and adjust your appeals.

Analytics 52

Analytics Data Giving Metrics 52

Forum One

OCTOBER 17, 2023

For nonprofits and government agencies, products serve the same purpose but with a different focus. They directly contribute to the organization’s programmatic mission, making a significant difference in the lives of those they serve. By viewing projects as products, it becomes easier to track usage or feedback metrics over time.

Product 86

Product Develop Impact Case Study 86

Care2

SEPTEMBER 30, 2014

The study looked at the flow of donation pages on each of the nonprofits websites as well as email appeals, follow up emails, etc. Be clear how their donation will make a difference. You need this information to tailor appeals to different segments of your list. Out of 151 nonprofits, only 24 of them scored 76% or above.

Studies 78

Studies Online Fundraising Nonprofit 78

.orgSource

APRIL 25, 2023

You don’t have to spend much time on the site to understand the difference between outstanding and dismal. Studying factual information will help you make better choices.” You learn a lot about consumer preferences by reading the reviews on Yelp. Thousands of users are eager to tell you what they love and what makes them crazy.

Application 221

Application Statistics Culture Job 221

The NonProfit Times

APRIL 18, 2024

The top 50 organizations outperformed the also-rans on a variety of metrics, as they have in the 13 years this study has been conducted (not a surprise). Across the board within the 2021 study, which evaluated employee attitudes during 2020, the data revealed high-water marks in employee satisfaction. Then it was turbocharged.”

Data 52

Data Work Aggregator Attitude 52

Bloomerang

DECEMBER 1, 2021

I recently presented two academic research papers as part of my graduate studies. Then we recorded key metrics from their IRS Form 990s from 2016-2018. We then ran the following studies using this data. Study 1: How sad is your mission statement? Study 2: Who do nonprofits serve?

Analysis 131

Analysis Language Research Statistics 131

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel featured some previews from a recent research study “ How Strong Is Your Social Net? The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with.

Metrics 96

Metrics Facebook Data Measure 96

Care2

MARCH 22, 2011

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. This is likely due to their on-the-ground work in critical disaster areas and where donors feel that their donations are making a big difference. Online Fundraising.

Benchmark 76

Benchmark Advocacy Studies Metrics 76

M+R

JULY 6, 2021

Most email metrics—including open rates, click-through rates, response rates, and page completion rates—improved in 2020. We also took a close look at some of the most illuminating differences between US and UK digital programmes. Read all about it: The 2021 M+R Benchmarks Study is here. Register for the webinar here.

Benchmark 97

Benchmark Headline FAQ Rate 97

Care2

AUGUST 9, 2013

economy is still recovering, the majority of Americans (60%) still give to charity, according to the Next Generation of American Giving study by Blackbaud. The study looked at giving habits and trends across four generations of donors – Matures (68+), Boomers (49-67), Gen X (33-48) and Gen Y (18-32). Even though the U.S.

Charity 77

Charity Studies Money Donation 77

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. But the Benchmarks Study is really meant to help you think (or rethink!) Here are three tips for better collecting and calculating your organization's metrics: 1.

Metrics 55

Metrics Benchmark Rate Newsletter 55

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Are we actually making a difference? If you need a specific metric for your reports, ask outside software providers to build a tool that can give it to you. According to this Mashable study , Pinterest actually drives more traffic to publishers than Twitter, LinkedIn and Reddit combined. Look for traffic from unexpected sources.

Social Media 119

Social Media Channel Difference Media 119

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Nimble AMS

AUGUST 8, 2022

But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one! A set of rules, metrics, or policies established by an organization to bring clarity and ease of use to data practices is a data governance policy. What is data governance? . Download now.

Policy 117

Policy Government Adopt Associations 117

Nonprofits Source

MAY 15, 2024

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. Personas are fictional people who represent the different audiences your business needs to appeal to. Are you taking advantage of this time your customers spend on their phones and computers? Create customer personas.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

JULY 23, 2020

Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . Once this is in place, you can set up different types of goals in Google Analytics: . The Google Grant gives nonprofits $10,000/month to spend on ads in Google Search. What is Conversion Tracking?

Google 294

Google Analytics Track Conversation 294

Nonprofit Tech for Good

AUGUST 9, 2021

That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

Linkedin 360

Linkedin Practice Social Media Sponsor 360

Care2

SEPTEMBER 6, 2011

And now a n ew study by Applum, the developer behind Page tool EdgeRank Checker says that using 3 rd party apps like Hootsuite to post Facebook updates decreases comments and Likes by 70%. Facebook’s algorithm has always been tricky for marketers to figure out.

Studies 78

Studies Facebook API Benchmark 78

Whole Whale

SEPTEMBER 8, 2023

The 5 key points from “Ogilvy on Advertising” Do your homework – Study the product, its competitors, and research consumers’ views before developing advertising. Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. Thorough understanding leads to big ideas.

Lesson 59

Lesson Fundraising Digital Test 59

.orgSource

MARCH 6, 2023

This metric is created by asking your constituents one simple question: “On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?” Working on culture isn’t a finite activity. You need to constantly evaluate the data and analyze progress. Stay tuned for Sharon’s analysis of the dialogue.

Associations 221

Associations Leadership Question Wisconsin 221

sgEngage

JULY 20, 2021

As I looked a little deeper into social justice issues that companies try to address with their programs, I found that these initiatives can look vastly different around the globe. Different countries face different challenges when it comes to social justice. These will be critical metrics for us to gauge our performance.

Government 97

Government Social Blackbaud Companies 97

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Volunteer Hub

JUNE 9, 2023

Were you inspired to make a difference? They add compassion, commitment, love, and most importantly their time to a common cause that makes a substantial difference within the community. Let volunteers know impact metrics. Help them see that they are making a difference and the value they add to your nonprofit mission.

Volunteer 87

Volunteer Skills Causes Journal 87

Achieve

JUNE 1, 2023

Analyze your online giving trends and engagement metrics. For example, you might test different Giving Tuesday email strategies or affinity month themes to see if donors respond better to certain appeals. Assess metrics such as your email open rate or online donation rate to measure your success. Review your donor demographics.

Donation 52

Donation Donor Giving Demographics 52

Nimble AMS

JANUARY 20, 2022

These ideas from a recent association trends study can help you prepare your organization for whatever comes next. The 2021 Association Trends Study by Community Brands offers multiple findings that point the way for associations to better serve their members in uncertain times. . Provide greater value to your members.

Associations 78

Associations Studies Trend Data 78

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

Living Case Studies: Social Media and Sustainable Agriculture. Living Case Study. I use a “Living Case Study&# technique — it is less formal that your traditional case study because it covers a work in progress and shares lessons learned as well as successes. View more presentations from Beth Kanter.

Case Study 98

Case Study Social Media Studies Integration 98

Amy Sample Ward

APRIL 7, 2009

Sifry , the co-founder of Personal Democracy Forum, took a closer look at ROI for Facebook apps in his piece last week Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?) Why is This App Different From All Other Apps? Tags: otherblogs roi facebook metrics. for TechPresident.

Case Study 108

Case Study ROI Facebook Studies 108

TechImpact

FEBRUARY 11, 2014

Well, according to a recent study conducted by Blackbaud and nfpSynergy of 338 nonprofit organizations in the United Kingdom, many nonprofits are “drowning in data” and are unable to fully utilize all the data they’ve collected with their CRM. You’ve been told over and over the more information you have on your donors, the better.

United Kingdom 194

United Kingdom Data Donor Strategy 194

sgEngage

NOVEMBER 10, 2023

57% of donors are enrolled in a recurring giving program, up 46% from the previous year according to a 2023 360MatchPro study. How to Prioritize Recurring Donations in Your Campaigns While every nonprofit organization is different, there are some common factors in all successful recurring donation programs. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Forum One

APRIL 20, 2010

So you're tracking your web analytics, and your metrics are going up in all categories. To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. But have you ever wondered how you compare to other organizations?

Metrics 52

Metrics Measure Web Convio 52

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% Don’t get lost in the social media sea — put your focus where it counts and make waves that truly make a difference!

email 52

email Rate ROI Social Media 52